Foundations of Business Strategy

Foundations of Business Strategy introduces strategic analysis frameworks and their underlying theory.
Rating: 4.3 out of 5 (3,930 ratings)
113,125 students
Foundations of Business Strategy
Rating: 4.3 out of 5 (3,930 ratings)
113,125 students

Requirements

Description

A Faculty Project Course - Best Professors Teaching the World

Strategic analysis is critical for analyzing the competitive context in which an organization operates and for making reasoned and reasonable recommendations for how that organization should position itself and what actions it should take to maximize value creation. In this course, we will explore the underlying theory and frameworks that provide the foundations of a successful business strategy. Managers, entrepreneurs, social entrepreneurs, analysts, and consultants all may find value in mastering these fundamentals.

Curriculum
7 sections • 15 lectures • 6h 55m total length
  • Introduction to Strategic Analysis
  • Lecture Slides
  • Understanding Competitive Markets
  • Lecture Slides
  • Analyzing Industry Structure
  • Lecture Slides
  • Analyzing Firm Capabilities
  • Lecture Slides
  • Analyzing Competitive Dynamics
  • Lecture Slides
  • Determining Competitive Positioning
  • Lecture Slides
  • Determining Firm Scope
  • Lecture Slides
  • Concluding Thanks

Instructor
Slover Professor of Business - University of Virginia
Michael Lenox
  • 4.3 Instructor Rating
  • 3,930 Reviews
  • 113,125 Students
  • 1 Course

Professor Lenox teaches at the University of Virginia's Darden School of Business where he coordinates and teaches the core MBA strategy course. He also serves as Associate Dean and Executive Director of Darden's Batten Institute for Entrepreneurship and Innovation. In 2009, he was recognized as a Faculty Pioneer by the Aspen Institute and as the top strategy professor under 40 by the Strategic Management Society. In 2011, he was named one of the top 40 business professors under 40 by Poets & Quants.

Prior to joining Darden in 2008, Professor Lenox was a professor at Duke University's Fuqua School of Business where he served as the area coordinator for Fuqua’s Strategy Area and coordinated and taught the core MBA strategy course and was runner-up for the Chrysler faculty teaching award on multiple occasions. He received his Ph.D. in Technology Management and Policy from MIT and the degrees of Bachelor and Master of Science in Systems Engineering from the University of Virginia. Professor Lenox has also served as an assistant professor at New York University's Stern School of Business and as a visiting professor at Harvard University, Oxford University, and IMD.