


Explore firm capabilities through capability analysis and the resource-based view, linking value chain activities to cost and demand advantages and VRIN conditions.
Identify valuable competitive positions by applying Porter's generic strategies—cost leadership, differentiation, focus low cost, and niche—across broad or narrow markets, using strategic maps, strategic groups analysis, and environmental analysis.
A Faculty Project Course - Best Professors Teaching the World
Strategic analysis is critical for analyzing the competitive context in which an organization operates and for making reasoned and reasonable recommendations for how that organization should position itself and what actions it should take to maximize value creation. In this course, we will explore the underlying theory and frameworks that provide the foundations of a successful business strategy. Managers, entrepreneurs, social entrepreneurs, analysts, and consultants all may find value in mastering these fundamentals.