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DesignUser Experience Design

UX Writing: Finding Your Voice & Tone

How To Define The Style Of Your Microcopy
Rating: 4.6 out of 54.6 (34 ratings)
1,182 students
Created by Dr. Katharina Grimm
Last updated 1/2022
English
English

What you'll learn

  • Learn what a UX Writing voice is
  • Know the difference between voice and tone
  • Understand why creating a UX Writing voice is important
  • Understand how to craft your own UX Writing voice
  • Learn what a UX Writing style guide is
  • Learn why you need a UX Writing style guide
  • Define the contents of your UX Writing style guide
  • Meet the greatest style guides of the tech industry
  • Learn how to create your own UX Writing style guide
  • Complete several exercises to learn about creating a voice and style guide in practice

Requirements

  • No writing skills needed, even though you would benefit from having a little UX Writing experience
  • No previous UX skills or knowledge needed
  • All you need is a little curiosity about writing and UX

Description

Let's be honest: There are tons of apps and websites out there, and the sheer number of competitors in the market sometimes just appears intimidating to digital product makers who are new to the game and want to try their luck.


However, UX Writing is a great tool to make your digital product stand out from the crowd.

With the right voice and tone, your product not only becomes a great brand ambassador, it also gets a unique touch that helps to create an emotional bond between your users and your brand.


But how can we find the right voice for our UX Writing?


If you want to create your own unique UX Writing voice and craft a UX Writing style guide that transports this voice effectively, this course is the right choice for you.


Who should join

This course is the perfect match for all UX writers, UX designers, UI designers, developers, product managers, and all other kinds of professionals working in the field of digital product development, as well as for everybody else who is interested in UX Writing.

It is also a great choice for all professionals working in the field of marketing who would like to see their brand coming to life in a digital interface.


What you will learn

This course is a two-course series.

In the first part, you will learn

  • about the difference between voice and tone

  • why we need a UX Writing voice

  • the 4 simple steps to create your own UX Writing voice

In the second part, you will learn

  • what a UX writing style guide is and why we need it

  • which contents should be included in a UX writing style guide

  • the 5 simple steps of creating your own style guide


Sounds good? Then join this class and leave it with the first draft of your self-crafted UX Writing voice as well as your very own draft of a UX Writing style guide.


Please note: If you are completely new to the field and just want to learn about how to actually do UX Writing, try my introductory course Introduction to UX Writing – How To Write Great Microcopy.


Who this course is for:

  • This course is the perfect match for all UX writers, UX designers, UI designers, developers, product managers, and all other kinds of professionals working in the field of digital product development, as well as for everybody else who is interested in UX writing.

Instructor

Dr. Katharina Grimm
Full-Stack Writer
Dr. Katharina Grimm
  • 4.6 Instructor Rating
  • 530 Reviews
  • 6,339 Students
  • 6 Courses

Hello, I'm Kat!

I'm passionate about all things writing, language and communication. As an anthropologist, I specialized in the field of effective communication and how we, as humans, can build trust through communication.


What I do

I've worked as a communication strategist for several years before becoming a full-time writer. Today, I support digital product teams by creating and editing all kinds of writing with them – from tiny microcopy in coffee machine interfaces to essays and blog articles.


What I teach

My areas of expertise include

- UX Writing

- Copywriting

- Content Writing

- Technical Writing

- Personal Writing such as Journaling.


How I teach

I love making sense of all these forms of writing, discovering their similarities and their differences, their logic and their structure. In my courses, I always try to draw the bigger picture while keeping things practical and providing hands-on advice. You wanna know what that looks like?


No problem, hop on and share a class with me!

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