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Strategies for Finding New Web Design & SEO Clients

Name: Strategies for Finding New Web Design & SEO Clients
Rating: 4.3 (186 reviews)

Create your unique marketing plan as we cover the exact lead generation strategies you can use to find new clients

Created byChristine Maisel

Last updated 8/2023

English

What you'll learn

Take action and begin implementing several lead generation strategies
Find the best strategies for finding targeted clients
Understand how to determine who you serve so you can target your marketing and find clients easier
Complete a unique marketing plan for your business that you can use to grow your business and acquire the clients you'd like
Understand the common problems that prevent new business owners from finding clients
Know where your ideal clients spend time so you can get in front of them
Use both free and paid marketing strategies to attract targeted web design & SEO leads
Find relevant websites to share your knowledge, find clients and be found by targeted clients
Know the available tools that can save a lot of time when marketing

Course content

10 sections • 67 lectures • 3h 49m total length

What To Expect From This Course & What We'll Cover1:56
Learn practical marketing strategies to attract new web design clients, put yourself in clients’ shoes, and implement a personalized marketing plan for long-term growth.
The Most Common Problems Preventing You From Finding Clients13:16
Web Design & SEO Strategic Marketing Workbook (Download And Use During Course)0:10
Getting Support & More Training1:27
How to SAVE Money on Lots of Digital Marketing Tools (Free Resource)2:21

Section Intro: Your Business Website As A Powerful Lead Generation Tool0:35
Turn your website into a powerful lead generation tool by ensuring it converts visitors and provides reasons to stay, turning more leads into paying clients.
Is Your Website Going To Convert Potential Clients? Lets Find Out4:53
Transparency And Showing Your Process2:49
Using Easy SEO "Tricks"5:25
The Analytics Analysis1:00
The Well Documented Portfolio3:39
Lead Generation Forms1:57
Your 2nd Challenge: Does Your Website Reflect (And Convert) Your Ideal Client0:42

Section Intro: Free Easy To Implement Client Lead Generation Strategies0:32
Can't Find Work? Should You Work For Free Or Is There Another Way?4:49
Going Where Your Target Audience Is6:27
Everybody Knows Somebody3:09
Client Pre-Sale Education5:22
The Free Strategy Session2:18
Don't Treat All Clients The Same - Profiting From Lower Priced Services4:46
Find Clients Who Are Already Paying For Advertising In Under 60 Seconds4:53
Identify clients already investing in advertising by examining paid ads, first page presence, and estimated monthly spend using BuiltWith and domain checks. Then reach out with seo services.
Using Directories to Find Targeted Clients1:22
The "Footer" Referral1:54
Generating New Work From Old Leads1:54
Your 3rd Challenge: Let's Start Implementing Your Plan0:51

Section Intro: Free Advanced Client Lead Generation Strategies0:34
Explore a mix of easier and advanced client lead generation strategies to deliver short-term results and long-term payoff for web design and seo clients.
Watching The Competition7:02
Getting Creative While Reducing The Client's Risk of Hiring You7:03
Explore creative, low-risk client acquisition strategies for web design and seo, from offering free basic sites and affiliate hosting to portfolio-driven redesigns and risk-free trials.
Developing A Valuable Side Project9:31
Creating Partnerships That Do The Hard Work For You3:18
Getting In Front Of Others…Literally6:33
Host webinars or local seminars to generate leads and build trust, guiding attendees from first contact to sale, while landing pages and recordings fuel long-term marketing.
Collecting Leads And Profiting From Giveaways6:05
Selling Products That Lead to Clients Paying For Services3:51
Becoming An Award Winning Designer2:08
Enter design competitions to win awards, generate leads, and boost conversion with award-winning work. Display those awards as social proof on your site to attract clients.
Your 4th Challenge: Let's Step Up Your Client Lead Generation Plan0:52

Section Intro: Useful Websites To Help You Grow Your Client Base0:16
Locating And Using Platform & Expert Pages4:23
Job & Speciality Boards Worth Paying Attention To10:44
Sharing Your Knowledge And Expertise1:30
Give Me Your Best Deal0:58
Identify potential local business clients by exploring daily deals and group coupon sites, filter categories to target industries, and reach out to offer marketing services as they seek promotion.
Women & Minority Owned Businesses2:02
Your 5th Challenge: Build And Expand On Your List Of Client Leads0:26

Section Intro: Tools To Help Generate More Targeted Client Leads0:24
Tools to Help You Find Out More About Your Leads4:08
Social Media Management Tools2:33
SEO Reports for New Leads4:02
Your 6th Challenge: Get Your Tools Ready And Gather Even More Leads0:32
Review standout tools, sign up for free trials, and test how they perform for your web design and seo client outreach to gather more leads and decide what to keep.

Section Intro: Generating Cheap And Targeted Client Leads0:52
Inexpensive Social Media Ad Options12:36
Explore inexpensive social media ad options and learn to target Facebook, YouTube, Reddit, and Google ads by industry, location, and interests to generate targeted leads.
Other Targeted Ad Options2:59
Lead Generation Virtual Assistants6:29
Discover how to hire and train a lead generation virtual assistant to research web design leads, reach out, and qualify clients using a defined process and testing.
Finding & Using Free Advertising Dollars1:37
Your 7th Challenge: Developing A Paid Advertising Plan That Pays You Back0:55
Create and refine a paid advertising plan within marketing plan by selecting one platform, focusing fully, and expanding only when ready, with a three to six month revisit if needed.

Section Intro: Using Psychology To Turn Leads into Paying Clients0:37
Forget Selling. Do These Things Instead To Get Clients To Take Action And Buy5:57
Learn how to attract web design and SEO clients by providing value, guiding action, and using mobile-friendly sites, facts, social proof, and credible portfolios to build credibility.
Urgency The Smart Way5:41
Confidence And Honesty - Have Your Confidence Wear Off On Potential Clients4:50
Providing Options To Close The Deal3:15
Provide multiple web design options to match client budgets and goals, enabling upsell and helping close deals by letting clients pick value over price.

Requirements

Students will need to make time to implement the strategies discussed in this course
Download the marketing plan workbook found inside the course to complete during the course
No marketing experience is required.

Description

- This is a great course with so much information. This is definitely a step up from the marketing that I have been doing. - Bradley E

- Great course, great information. I would recommend this course to anyone trying to get out of their own way and attract clients. -Chet H

If you're just starting your web design & SEO business or you've already started but it hasn't quite taken off yet, this course will help you create and implement an action plan to find all the clients you need to be successful.

My goal is to not only show you exactly where and how to find targeted leads for your business but to help you to take action towards growing your business.

Inside we're going to determine who exactly you serve so you can find out where your potential clients are and get in front of them. After all, they can't hire you if they don't know you exist and the value you can provide.

You'll also find a web design & SEO marketing plan which you can download and complete as you go through the course so by the end of the course you'll be able to being taking action on your marketing plan.

By the end of this course you'll be more clear on:

Exactly who your ideal client is
The common problems preventing you from finding clients
Where your ideal client is so you can get in front of them
How you can land new clients
Free easy to implement lead generation strategies
Advanced lead generation strategies
Low cost paid marketing options
Tools you can use to help you in your marketing

But most importantly, here is where you can start taking action to finding long-term clients that will help you grow your business. No overnight techniques here. I'm here to help you build a sustainable business you can run for years to come.

Who this course is for:

Anyone who wants to start their own web design or SEO business
Web Design & SEO business owners who want to find more clients for their business

Strategies for Finding New Web Design & SEO Clients

What you'll learn

Explore related topics

Course content

Introduction To Course5 lectures • 19min

Understanding Which Clients You Serve5 lectures • 20min

Using Your Website To Generate Leads8 lectures • 21min

Easy To Implement Client Lead Generation Strategies (No Money Required)12 lectures • 38min

Advanced Client Lead Generation Strategies (No Money Required)10 lectures • 47min

Websites To Help You Find Clients7 lectures • 20min

Tools to Help You Find Clients5 lectures • 12min

Inexpensive Paid Advertising Opportunities That Pay Off Big6 lectures • 25min

Using Psychology To Turn Leads into Paying Clients5 lectures • 20min

Wrapping Up4 lectures • 6min

Requirements

Description

Who this course is for: