
Introduction!
Explore finance definitions: fixed costs stay constant, variable costs rise with production, and learn sales price, unit margin (unit contribution margin), and total margin after deducting fixed and variable costs.
Explore budgeting and forecasting for a small gym, using Surfers Gym as a case study, and compute total margin from membership revenue, add-ons, and expenses in Google Sheets.
Use a Google Sheet to categorize fixed and variable costs, and calculate unit contribution margin. Determine break-even and margin forecast, then examine cash is king and location sustainability before replication.
Define paradise in variance analysis, distinguish favorable and unfavorable variances, and break analyses into rate and quantity, illustrating correlations with hamburger price examples.
Budgets a hamburger food truck by calculating revenue, fixed and variable costs, and margin, then uses scenario analysis to explain variances and guide improvement actions.
Apply variance analysis to explain budget variances and decide actions for rate or quantity issues, while guarding against confirmation bias through a rigorous deep dive and self-questioning.
The purpose of this course is to teach you how to perform detailed financial analysis of a business’ (or your company’s) financial situation. This is Intro to Financial Analysis but covers the main topics of Cost / Managerial Accounting.
This course will show you where to focus your analysis and energy but will require you to dig into the financial--both the actual transactions and budget--to come up with the reason why things are happening.
We will work through this Google Sheet together (see course for link).
What You Will Learn
Understanding costs and profit
The difference between variable costs and fixed costs
Contribution/Unit Margin, Total Margin or Profit
Understanding break-even
How many units do I need to sell to make sure I’m not losing money?
Difference between profit and cash
Why is cash king?
Basics of budgeting and forecasting for a business
Should I start this business?
Basics of variance analysis
Why didn’t I make as much money as I thought I would have?