
Explore the four factors of production: land, labor, capital, and enterprise, and how natural resources, human capital, and entrepreneurship drive business activity.
Learn the key qualities of a successful entrepreneur—planning, organizing, commanding, coordinating, and controlling—along with self and social awareness, innovation, and teamwork to understand customers, suppliers, competitors, and failure risks.
Explore opportunity cost as the benefit forgone by choosing one option over alternatives in microeconomics, with examples like lunch choices and health care trade-offs.
Explore the private and public sectors, their profit motives and service goals, and examine the strengths, weaknesses, and roles in providing public goods and macroeconomic stability.
Co-operatives unite members to form democratic, member-owned enterprises that serve mutual economic and social benefit, with shared profits, active participation in management, and examples like housing and farming societies.
Explore franchise, joint venture and holding company concepts, including franchisor and franchisee roles, license fees, brand name and logo use, and holding company as an umbrella for smaller businesses.
Explore how organizations set aims and build a hierarchy of objectives—from long-term aims to individual targets—using smart criteria and management by objectives to drive profit.
Explore corporate social responsibility through the triple bottom line and social enterprise, showing how reinvesting profits and ethical practices create value for stakeholders, employees, and the environment.
Identify and analyze stakeholders, including owners, government, suppliers, customers, and local communities, and explain how corporate social responsibility mediates conflicting objectives, taxes, prices, and environmental concerns.
Identify ethical issues in corporate social responsibility, including unethical leadership, discrimination, harassment, toxic culture, and equal employment opportunity, while upholding values and speaking up to prevent retaliation.
Assess your grasp of business fundamentals with short quiz 1 from the complete BBA course bundle and the ten courses in one program.
Explore core business fundamentals and assess understanding with a short essay type quiz as part of the 10 courses in 1 complete BBA program.
Explore how managers plan, organize, command, coordinate, and control, and how Mintzberg defines interpersonal roles (figurehead, leader, liaison), informational roles, and decisional roles for effective leadership.
This lecture explains McGregor's theory X and Y, comparing strict, stick-and-carrot x managers with self-motivated y managers, and shows X as pessimistic and Y as optimistic, with Maslow links.
Explore motivation as the desire to complete work effectively and efficiently, and learn how production and productivity relate to goal-oriented behavior and economic growth.
Explore the Hawthorne Effect and Mayo's non-financial rewards that boost motivation, linking environment, recognition, teamwork, delegation, and group norms to productivity.
Sharpen your understanding of essential management and leadership concepts with short quiz 1, as part of the 10 courses in 1 complete BBA.
Explore market segmentation by dividing markets into demographic, geographic, psychographic, and behavioral groups to target audiences and use predictive models with survey questions to anticipate responses.
Explore the four p's of the marketing mix—product, price, promotion, and place—and learn how they guide product lifecycle planning, pricing strategy, perceived value, and distribution.
Primary research collects data directly through interviews, surveys, focus groups, and observations to ensure authentic, firsthand information for informed business decisions.
Leverage secondary research by using existing data from reports, websites, libraries, and government sources to enhance research efficiency, cost-effectiveness, and data authenticity.
Understand how survey sampling infers population traits from a subset to cut costs while maintaining quality, and compare random, stratified, and quota sampling alongside bias and representativeness.
Position your product by clearly understanding your target segment and articulating value that resonates with them; the market determines the position, not your marketing alone, as shown by Milk Duds.
Explore how to boost productivity through training, non-financial rewards, and smart objectives while balancing labor-intensive and capital-intensive approaches. Learn how process innovation speeds production and adapts to market demands.
economies of scale show how increasing scale lowers average costs, and the lecture covers purchasing, financial, managerial, marketing, and technical economies, plus learning by doing.
Explore how inventory management balances raw materials, work in progress, and finished goods across primary, secondary, and tertiary sectors to avoid shortages and reduce storage, expiry, and liquidity costs.
Explore core finance concepts, including start up capital, working capital, revenue and capital expenditures, liquidity, and liquidation, with explanations of current assets and current liabilities.
Explore five core accounting concepts—assets, liabilities, expenses, incomes or revenues, and capital—and their current and non-current, tangible and intangible variations.
Explore how an income statement records revenues and expenses to reveal gross profit, net profit, and retained profits, and why accuracy guides budgeting and financing.
Assess how liquidity ratios measure a company’s ability to meet short-term obligations by comparing cash and liquid assets to current liabilities, highlighting current and acid test ratios.
Understand variable costs that change with output, fixed costs that stay constant, and their roles in total costs, plus direct versus indirect costs and marginal and semi-variable costs.
Margin of safety equals the difference between actual sales and break-even sales, showing how much sales may fall before loss. High margins signal soundness; low margins arise from higher fixed costs.
Strengthen working capital and liquidity by preparing a cash budget that shows expected receipts and disbursements, opening and closing balances, and related inflows and outflows.
Discover the statement of cash flows, detailing operating, investing, and financing activities, and learn how the indirect method, per IAS 7, analyzes cash movements.
Tackle finance quiz 2 as part of the 10 courses in 1 complete bba for students.
Explore finance through an essay type quiz, as part of the 10 courses in 1 complete bba program.
Explore key economic concepts starting with d, including demand and demand for labor, demand-pull inflation, demerger, demerit goods, deflation, deregulation, diversification, and see how they shape unemployment and output.
Analyze greenhouse gases and carbon dioxide's role in global warming, and examine government expenditure, transfer payments, GDP per head, GDP, living standards, and goods.
Explore how the consumer price index tracks price levels over time and how innovation boosts productivity through new ideas, while examining interdependence and economies of scale.
Set a physical limit on imports over a specified time period as a protectionist measure.
Take a multinationals quiz to gauge your grasp of concepts from the 10 courses in 1 complete bba.
Take a quiz on organizational structures to reinforce key concepts in the complete BBA program.
Explore pricing strategies like loss leaders across product life cycle stages, balance above-the-line and below-the-line promotion, and optimize place, distribution channels, and market conditions for a robust marketing plan.
Take a quiz on lean production and quality management to reinforce essential concepts within the complete BBA course.
Explore the five core accounting terminologies: assets, liabilities, capital, expenses, and income, through business context and learn how each drives financial understanding.
Participate in a quiz on the rules of accounting as part of the complete BBA course, reinforcing core concepts and exam-ready understanding.
Master the accounting equation through a quiz designed for the complete bba program. Strengthen your grasp of core concepts through engaging practice in this course segment.
Explore the accounting equation through quiz 3 in the complete BBA course, guided by Phil.
Explore the core accounting concepts and conventions: dual aspect concept with debit and credit, business entity concept, going concern, time period concept, and historical cost concept.
Apply the accounting concepts and conventions, including money management, materiality, consistency, prudence, substance over form, and the matching principle to record transactions, assets, expenses, and income.
Explore accounting concepts and conventions through quiz 1, part of the complete BBA program, reinforcing core principles essential for the course.
Identify the five key accounting documents: invoice, check, debit note, credit note, statement of account, and receipt, and learn how they serve as source records for transactions.
Explain how returns are recorded in the journal using source documents such as sales invoices and credit notes, detailing sales returns and return inward and outward entries.
Explore how cashbook records cash and bank entries across single, two-column, and three-column formats, with receipts, payments, and discount columns on the debit and credit sides.
Explore a cashbook quiz for the complete BBA program that reinforces cashbook concepts within the 10 courses in 1 curriculum.
Explore a cashbook solved example that clearly illustrates how to use the cashbook in practice for the bba course.
Learn how the sales ledger records credit customers, sales, returns, discounts, and payments, and how journal entries from sales and cash books combine to show balances.
Explore the purchase ledger by examining suppliers, accounts payable, and the recording of returns, discounts, and payments to maintain accurate supplier records.
Test your understanding of the general ledger with a focused quiz, as part of the 10 courses in 1 complete BBA program.
Take a trial balance quiz from the 10 courses in 1 complete BBA program to validate your understanding.
discover how the income statement fits into the accounting cycle, from sales and net sales to gross profit and cost of goods sold, including carriage in and trading profit.
Explore how the income statement advances from gross profit to net profit by adding other incomes and deducting indirect expenses, including depreciation and bad debts.
Explore information and communication technology (ICT) as the broad network of devices, networks, and applications—from landlines to AI and robotics—covering internet, mobile use, and its power and risks.
Discover internal computer hardware, including the motherboard hub, RAM and ROM, video and sound cards, and storage options like HDDs and SSDs. Learn how these components connect and operate together.
Explore desktop computers as general purpose systems with separate monitor, keyboard, mouse, and processor, and contrast them with laptops, noting standardized connections, lower costs, and stable internet.
Explore tablets, internet-enabled touch-screen devices with sensors, wifi or 3G/4G/5G, highlighting portability, long battery life, cameras and stylus input, and note storage and typing limits.
Explore the impact of emerging technologies such as artificial intelligence, robotics, quantum cryptography, computer-assisted translation, 3D imagery, holography, and virtual reality, and stay current with rapid developments.
Explore computer assisted translation (CAT) and its ability to overcome the limits of online translators, using wordplay like 'fruit flies like a banana' to illustrate challenges.
Virtual reality creates an artificial environment with goggles and gloves to deliver a real sense of presence, enabling training, education, and games across military, health care, fashion, and real estate.
Business and Management are the disciplines devoted to organizing, analyzing, and planning various types of business operations. And if that sounds really general, that’s just because these fields cover a lot of ground!
These programs teach the fundamental skills that are required to efficiently run or manage a business. That’s why you’ll find Business and Management majors in every industry, in a variety of different types of jobs.
So, whether you want to work for a large corporation, or in a mom-and-pop shop, you can be confident that a degree in Business and Management will teach you the skills and theory you need for a successful career.
Want to learn more? Take our Business & Management course.
It opens up some degree types, like Accounting or the Master’s in Business Administration (MBA), are so popular that we’ve created separate hubs for them. Check them out if you’re interested in either career path! Otherwise, read on to learn about the many benefits and opportunities that can come with a degree in Business and Management.
Fields of Study in Business & Management
The possible job titles for Business and Management majors are practically unlimited. They range from financial managers, who use their mathematical skills to generate financial forecasts, to marketing managers, who draw upon their creativity to manage advertising and sales efforts.
If you are interested in pursuing a degree in Business and Management, there are dozens of potential fields of study to choose from, including:
Advertising
Entrepreneurship
Hospitality Management
Information Systems Management
International Business
Nonprofit Management
Operations Management
Public Administration
Sales Management
Supply Chain Management
And if you’re looking for more of a non-specialized foundation in the principles of Business and Management, take our course.
Benefits of Business & Management Courses
A course in Business and Management will prepare you for a variety of different possible career paths – and with a degree in this field, you’ll always be in demand.
That’s because the skills you’ll gain in a Business and Management program are extremely transferrable, which means that they will be useful in many different industries. That gives you an amazing amount of flexibility if you decide that you want to shift to a different industry or role.
You’ll also have great earning potential with these degrees, especially if you complete a graduate program at a top school. Working in finance or as a chief executive, you could even end up taking home a six-figure salary with your Business and Management degree!
Future of Business & Management
Like many other fields, Business and Management is feeling the impact of technological advances. With big data and artificial intelligence allowing many tasks to be automated, the nature of business is changing every day.
But while most Business and Management specializations are not going to experience dramatic growth in the next decade, the outlook is generally positive according to projections from the Bureau of Labor Statistics. In fact, most job titles in business-related fields are expected to experience steadily increasing demand, keeping pace with the average rate of growth for all jobs.