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30-Day Money-Back Guarantee
Marketing Social Media Marketing Facebook Marketing

Facebook Social Media Sales Success

How to Use Social Sites, like Facebook, Twitter and LinkedIn, to Grow Your Business
Rating: 4.1 out of 54.1 (260 ratings)
43,248 students
Created by Scott Paton, Gregory Turner, Scott Alex
Last updated 5/2016
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Understand how to use Facebook for business
  • Understand how and when to sell on Facebook and other Social Media
  • Understand how to generate leads from Facebook and other Social Media

Requirements

  • Basic understanding of the Internet and browsing
  • Facebook Account

Description

Social Media has become very popular in recent years, and increasingly important for business. Large business have started to increase their investment in social media marketing because they see tremendous opportunity in it. This is good news for them, but there is even greater opportunity for all business small and large. 

Never before has it been easier for anyone to get their message seen throughout the world. Just 20 years ago if we wanted to get a message out about our business, we would need to invest in ads in the newspaper, radio or television. Direct mail was also popular but could be very expensive. We can still do these things and they still work to a certain degree, however if budget is a concern then these mediums of communication are not accessible. 

The great news is, with social media we can send a message to thousands of people per day for free. In my opinion, social media is the great equalizer in marketing.  There are over a billion users using Facebook and Twitter today and you can bet that a lot of them are buying the same products that you sell. It is time that they know they can buy from you.

As a online marketing consultant, I frequently meet people who know that this is possible, but have no idea how to do it. This is why we have created this course. Social Media offers a great opportunity, but unless we know how to use it, it will not provide great benefit to us. I see many businesses doing it the wrong way, and as a result they are repelling new customers instead of attracting them. 

In this course, Greg will cover the 4 steps needed to successfully sell on Facebook. He will then show you how to apply these 4 steps to Facebook in order to generate leads and convert those leads into customers.

Who this course is for:

  • Entrepreneurs who want to expand their Social Media presence
  • Businesses that want more sales and leads from their social media activities

Course content

3 sections • 20 lectures • 57m total length

  • Preview02:11
  • Preview01:18
  • Introduce Yourself
    00:33

  • Preview03:32
  • Social Listening
    01:04
  • Hashtag Searching
    01:26
  • [Demo] Hashtag Search
    00:24
  • Follow Groups
    01:53
  • [Demo] Follow Group
    00:45
  • Social Mentions
    02:41
  • [Demo] Social Mentions
    00:47
  • Preview05:54
  • [Demo] Feedly
    01:09
  • Social Networking
    08:37
  • Social Selling
    14:29
  • [Activities]
    04:25
  • Summary
    03:34

  • Next Steps
    02:02
  • Preview01:00
  • Help Your Fellow Students
    00:08

Instructors

Scott Paton
Executive Producer (42 Podcasts, 150+ Udemy courses)
Scott Paton
  • 4.2 Instructor Rating
  • 12,413 Reviews
  • 512,582 Students
  • 149 Courses

Scott Paton has been podcasting since the spring of 2005. He has executive produced and/or co-hosted over 45 podcasts. An internationally renowned speaker, Scott has presented to audiences from London, England to Sydney, Australia, from Vancouver, BC to New York, NY, from LA to Rwanda. Thousands of entrepreneurs and NGO's have changed their public engagement strategies based on Scott's sharing. We hope you will, too! 

Scott has over 444,500 students from 199 countries taking at least one of his 150+ courses.

Scott joined Udemy in 2013. In late 2014, one of his clients inspired him to make a video course on Podcasting. He revisited Udemy and got very excited at the potential. After his course went live, Scott told his clients and many decided to make courses but needed help, so he has become a co-instructor with them, while continuing to support and build his own courses. His co-topics all include areas of life-long learning by Scott, including Stock Option Trading, Alternative Health, EFT, and Relationships.

Gregory Turner
Transform Leads to Profits
Gregory Turner
  • 4.3 Instructor Rating
  • 299 Reviews
  • 44,679 Students
  • 3 Courses

Gregory Turner is the author Supersize Your Business , the digital marketing guide to transform leads to profits.  He is a consummate entrepreneur and a certified customer acquisition specialist who has been using technology to find solutions to challenges facing small and medium sized businesses for over 10 years.

If you are an entrepreneur or business owner/manager who has challenges differentiating your brands from your competitors or finding enough customers for your business, you should speak to Gregory. He will show you how to tap into growing trends influencing consumer behavior, that will bring your product to the forefront of their consciousness.

Scott Alex
Managing courses
Scott Alex
  • 4.2 Instructor Rating
  • 12,868 Reviews
  • 509,711 Students
  • 147 Courses

Research published this year by Harvard and Stanford Business Schools suggests that health problems associated with job-related anxiety account for more deaths each year in the US than Alzheimer’s disease or diabetes. It is likely that the same is true in the UK.

The combination of the Amazon story and the recent study into the impact of work-related stress means that there are important questions that all organisations should ask themselves.

These include: What type of management culture do we foster? What informal conflict management techniques do we offer to foster healthy workplace relationships? What are we doing to enable people at work to enjoy their jobs and thrive, both psychologically and physically?

Scott teaches non-violent communication techniques that help managers live healthier productive lives.

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