How To Use Facebook Messenger Bots For Lead Generation
4.6 (110 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
15,125 students enrolled

How To Use Facebook Messenger Bots For Lead Generation

Start generating leads with your Facebook audience using Facebook Messenger Bots
4.6 (110 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
15,125 students enrolled
Created by John Shea
Last updated 2/2019
English
English [Auto]
Current price: $20.99 Original price: $29.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • Understand how Facebook messenger bots work
  • How to add messenger live chat to your website with a Wordpress plugin
  • See examples of other marketers using Facebook messenger bots
Requirements
  • You will need a Facebook fan page
  • A website (optional) to use the live chat plugins with Zotabox
  • A copy of Feelsocial or ManyChat (free options available)
  • Something you can creatively offer to start getting engagement with your fan pages
Description

*Last Updated August 2018*

In this course I'm going to walk you through how you can utilize the Facebook messenger to start generating more leads and sales for your business.

Facebook has recently made a lot of changes to the messenger tool and now allows software developers to use the Facebook API to create Facebook messenger bots.

These bots can be utilized with your Facebook pages to automatically interact with your fans and customers.

For example, if you create a post offering to give away a free eBook and someone sends you a message or comments on your post the bot can automatically follow up with a message and a link to download the eBook.

Once a user has messaged you they have essentially turned into a lead. You can now send broadcasts to all of the people whom have messaged you before. This more or less turns Facebook messenger into a very powerful marketing tool you can use to engage with your audience and fans.

Some additional features of these software tools might include:

  • Setup sequences of messages

  • Responses based on specific words "yes" or "no"

  • Embedded live chat on your website

  • Auto-schedule broadcast messages

  • Audience insights and open rates

  • Include call to actions with images, text, buttons or links. 

Setting up a Facebook messenger bot is an absolute awesome way to start building your following in 2017. 

Who this course is for:
  • Anyone looking to generate more leads for their business
  • Those looking to engage with their existing audience on Facebook
  • Those looking to add automation into their marketing efforts
Course content
Expand all 16 lectures 01:23:15
+ Using The WhatsHelp Facebook Bot
7 lectures 30:43
Connecting Facebook To WhatsHelp
01:21
People and Broadcasts
04:54
Real Quick..
01:11
How To Use Bots With Facebook Ads
11:51
Facebook Comment Bot
03:26
Widgets and Standard Bot
06:07
Analytics and Agents
01:53
+ Other Facebook Messenger Bots & Case Studies
5 lectures 36:32
Case Study #1
04:07
Case Study #2
04:11
FeelSocial
06:42
ManyChat
07:01
+ Free Bonus
1 lecture 03:39
Bonus: How I'm Landing $1000 Clients Every Month
03:39