2020 Facebook Ads & Instagram Ads | Social marketing
4.5 (125 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
556 students enrolled

2020 Facebook Ads & Instagram Ads | Social marketing

Growth hack Facebook Ads with Digital Marketing, Social Media. FB advertising 101. Create profitable facebook ads.
4.5 (125 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
556 students enrolled
Created by Darius Mora
Last updated 4/2020
English
English [Auto]
Current price: $139.99 Original price: $199.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 3.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • Facebook ads
  • Facebook marketing
  • Instagram ads
  • Instagram marketing
  • Digital marketing
  • Social media marketing
  • Content creation for facebook advertising
  • Online marketing
  • Marketing strategy
  • Marketing analytics
  • Social media marketing for agency
  • Freelancing with fb ads
  • Consulting using facebook ads
  • the complete digital marketing course
Requirements
  • No prior experience with Facebook ads is required
Description

Do you want to make money with Facebook Ads and Instagram ads? I will show you step-by-step exactly how I create profitable Facebook and Instagram ads for any product or service.


My system for success is easily replicable by anyone armed with the knowledge in this course. Maybe you’ve never created ads before. Or maybe you tried, but you’re not getting the results you want. I’m here to help.


My name is Darius. I’m a serial entrepreneur, startup co-founder and a marketer with more than 8 years of experience. I’m also the creator of the highest-rated marketing course here on Udemy.


Currently, I’m profitably spending thousands of dollars per day in ad-spend. During my career, I’ve spent more than a million dollars in advertising and I can’t wait to share with you every secret I’ve learned.


With these insights, I was able to launch new products, build a business in Silicon Valley, advertise my consulting services and fulfill my lifetime dream of becoming a digital nomad.


I live in a new country every month and absolutely love the lifestyle I designed. I just came back from the US and next up I will stay in Portugal as I learn to surf. I was even invited to become a keynote speaker at conferences and share my Facebook marketing insights.


Any ordinary person, like you and me, can make Facebook and Instagram ads work. At the end of the day, you deserve to live your ultimate life, without slaving away at a boring 9-5 job you hate. For me, it’ about having the time, money and freedom to enjoy this one life we were given.


By the end of this course, you will have the confidence to advertise any product or service.


If you have an idea for a product, Section 5 will show you how to test that idea and bring it to reality without wasting your money with traffic campaigns.


Here I will also walk you through building a personal brand or becoming an affiliate marketer.


In section 7 you will learn to advertise any mobile app with app-install campaigns.


In section 8 I will show you how to sell any physical or digital product with conversion campaigns.


If you don’t have your own product, in section 9 I will show you how to become a consultant and help others grow their business while charging $100 / hour right from the beginning, as I did. This single chapter alone is worth thousands of dollars.


In Section 10 I will teach you to create amazing content even if you’re not a very creative person so you can become a content producer.


If you are an employee in a company, section 11 will teach you how to optimize and scale ads for business.


I have designed the course to take complete beginners with zero experience and progress into the most advanced strategies and growth hacks that I am using today. We’re going to cover all the important aspects without wasting your time. You’ll learn about


Growing your Facebook pages and Instagram profiles

Setting up your first campaign

Targeting the perfect audience

Retargeting ideal customers with Facebook Pixel

The new secret feature of poll ads

All types of creatives like videos, images, carousel, slideshows, dynamic ads

Using micro-influencers

Automation tools to free up your time

and so much more


The ideal student for this course is anyone who wants to sell products or services online. You don’t need a huge budget, you can start with $5.


It doesn’t matter which country you’re based in, how old or young you are. There are no requirements to join this course. The only thing you need is a willingness to learn.


Everything in this course is completely up to date. I come back here almost every single day, answer your questions, participate in Q&A and update the lessons.


As always, I have a 100%, 30-day money-back guarantee so there is zero risk and no reason to hesitate. Right now in 2019 Facebook and Instagram ads are the most effective advertising platform in the world.


At first, it can seem overwhelming, but once you get it, my system for success is easy and replicable. This is the right time to take advantage of the huge opportunity that Facebook has created for us. Next up, enroll in the course and let’s get you started.

Who this course is for:
  • People that want to learn about Facebook Ads
Course content
Expand all 73 lectures 03:26:44
+ Section 1: Introduction
7 lectures 15:25
Whom is this course for?
01:25
Feedback and updates
01:30
Course quality
00:47
Where my Facebook ads experience comes from
02:32
Beware of advice
03:01

Test your knowledge. Taking a quiz and recalling newly-learned material is proven to drastically improve retention of the material.

Section 1 quiz
1 question
+ Section 2: Creating a popular Facebook Page
5 lectures 10:19
Intro to Facebook pages
00:25
Creating your Facebook page
04:26
Visuals: what's important
01:26
Optimize your page settings
02:02

Facebook Pages

Section 2 Quiz
2 questions
+ Section 3: How to build and grow your Instagram profile
4 lectures 20:10
Introduction to Instagram Profiles
01:27
How to create your Insta account
11:04
Instagram examples
02:42
Find 3 Instagram accounts that are doing well and that you can use for inspiration. 1. The account has a highly-engaged audience. This is more important than the size. 2. The account is growing 3. The account is relevant to your industry / field
Section 3 assignment
1 question
+ Section 4: Starting with your Ads Manager account
5 lectures 16:48
How to set up your account for Facebook ads
05:10
Understanding Facebook ads: campaign structure
01:34
How to hack the Facebook ads algorithm
02:09
Set yourself up for success: create personas
01:52

Campaign structure

Section 4 quiz
1 question
To understand your persona, spend 10 minutes to create your customer persona
Create your persona
1 question
+ Section 5: How to create awesome, profitable ads
16 lectures 33:13
+ Section 6: Advanced ad strategies
2 lectures 02:48
Facebook Ads offer
00:50

Advanced strategies

Section 6 quiz
1 question