Facebook Ads Masterclass | Sell More Products in 2020
4.4 (572 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
3,103 students enrolled

The Complete Facebook Ads Masterclass 2020

Master Facebook Ads to Grow Any Business, Sell More Product & Services or Start a New Career
4.4 (572 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
3,103 students enrolled
Created by Robin & Jesper
Last updated 5/2020
English
English [Auto-generated]
Current price: $139.99 Original price: $199.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 16.5 hours on-demand video
  • 4 articles
  • 25 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Create Facebook Messenger Chatbots
  • Use Facebook Messenger Chatbots Marketing
  • Create a Facebook Ads Campaigns - Beginner to Advanced levels
  • Create a Professional Facebook Business Page
  • Tips & Tricks to get Followers on Facebook
  • Lower Your Costs While Increasing Conversions on Facebook Ads
  • Create Ecommerce Ads for your business such as Dynamic Ads & Collection Ads
  • Target Website Visitors, Facebook fans or Email Subscribers using Custom Audiences
  • Track Conversions Using Facebook Pixel
  • Drive Traffic to Your Online Business using Facebook Marketing, Facebook Ads & Messenger Chatbots
Requirements
  • A will to Master Facebook Marketing & Ads
Description

You Found it!

Are you ready to learn the most effective way of Digital Marketing Using Facebook Ads?

In this Facebook Ads Masterclass | Sell More Products in 2020, we're taking you through a journey from being a Beginner to becoming an Expert in creating Facebook Ads! 

With Over 10 Hours of Training in real actionable steps with all answers needed you will not only become confident in creating Facebook Ads in general but also creating Facebook Messenger Ads & a variety of Facebook Ads for eCommerce.

FROM BEGINNER TO EXPERT

We'll Take You All The Way!

After This Course, You'll Be Able To:

  • Create Facebook Ads for You and/or Clients.

  • Create Facebook Ads For eCommerce Businesses.

  • Create Facebook Messenger Ads.

What You Will Master Inside This Course

  1. How to Create a Facebook Ads Campaigns - Beginner to Advanced levels.

  2. Create a Facebook Sales Funnel.

  3. Create a Beautiful Facebook Business Page.

  4. Tips & Tricks to Get Followers on Facebook.

  5. Create Converting Facebook Ads.

  6. Decrease Your Costs While Increasing Conversions on Facebook Ads.

  7. Target Website Visitors, Facebook fans, or Email Subscribers using Custom Audiences.

  8. Scale your Targeted Audience with Lookalike Audiences.

  9. Create Ecommerce Ads for your business such as Dynamic Ads & Collection Ads.

  10. Track Conversions Using Facebook Pixel.

  11. Create Facebook Messenger Ads.

  12. And so much more...

The Course includes:

Articles, Templates & Tools That'll Help to Optimize Your Facebook Ads!

The Majority Of The Tools In This Course Are For FREE and Will Help You To Get Results.

Are You Ready to Start Creating Effective Facebook Ads?

See You Inside The Course.

Love

Robin & Jesper

Who this course is for:
  • Anyone on Tight Budget
  • Freelancers
  • Digital Marketers
  • Small Business Owners
  • Anyone Wanting to Master Facebook Marketing, Facebook Ads & Messenger Chatbot Marketing
Course content
Expand all 128 lectures 16:41:52
+ Introduction
1 lecture 01:09

Here are the answers to the most commonly asked questions.

FAQ
01:09
+ Sales Psychology
6 lectures 49:07

In this lecture, we'll learn what Reciprocity means and how we can use it as a powerful strategy to sell more products and services.

Preview 03:59

In this lecture, we'll learn what Curiosity means and how we can use it as a powerful strategy to sell more products and services.

Curiosity
07:34

In this lecture, we'll learn what Scarcity means and how we can use it as a powerful strategy to sell more products and services.

Scarcity
05:28

In this lecture, we'll learn what Social Proof means and how we can use it as a powerful strategy to sell more products and services.

Social Proof
08:15

In this lecture, we'll learn what The 3 Boxes mean and how we can use it as a powerful strategy to sell more products and services.

The 3 Boxes
06:48

In this lecture, we'll learn what a Buyer Persona is, how we can use it to grow our business and how to create one step by step.

Buyer Persona
17:03
+ Facebook Ads
36 lectures 04:01:50

In this lecture you'll learn about Targeting, what it is and how it can change you business forever.

Targeting
07:40

In this lecture you'll learn how to find great ads, save them and use them for inspiration later on in the course.

Preview 03:02

In this lecture you'll learn how to set up your Facebook Advertising Account to get started.

Set Up Ads Account
03:10

In this lecture you'll learn how to Boost Posts on Facebook.

Boost Post
08:52

In this lecture you'll learn what the different Ads Objectives are, and how to create your First Ad.

Create First Ad
09:26

In this lecture you'll learn how to set up Location and Demographics in the Ad Set level.

Location & Demographics
03:11

In this lecture you'll learn how to set up Interests, Behaviors and Connections in the Ad Set Level.

Interests, Behaviors & Connection
06:46

In this lecture you'll learn about the different Placements in the Ad Set level.

Placements
03:16

In this lecture you'll learn how to set up your Budget in the Ad Set level.

Budget
07:58

In this lecture you'll learn about the different Ad Formats and how to Style your ads in the Ads section.

Styling Ads
08:13

In this lecture you'll learn how to write an Ad Headline and Text that sells.

Write Ads That Sells
04:31

In this lecture you'll learn about reviewing and placing your ad order.

Place Ad Order
01:54

In this lecture you'll learn about the different Ads Terms.

Ads Terms
05:14

In this lecture you'll learn how to improve your ads by using Breakdowns to see what's working and what's not.

Improve Ads
06:59

In this lecture you'll learn about the vital Facebook Pixel to take your marketing to the next level.

Facebook Pixel
05:57

In this lecture you'll learn how to create a Custom Audience from your Website Traffic.

Website Custom Audience
06:27

In this lecture you'll learn how to create a Custom Audience from your Email List.

Email Custom Audience
05:53

In this lecture you'll learn how to create a Custom Audience from your Facebook Page Engaged Audience.

Preview 04:58

In this lecture you'll learn how to create a Custom Audience from your Video Views.

Video Views Custom Audience
05:51

In this lecture you'll learn how to scale your targeted audience using a Lookalike Audience.

Lookalike Audience
05:08

In this lecture you'll learn how to get cheap Page Likes using your Custom Audience.

Page Likes With Custom Audiences
09:28

In this lecture you'll learn how to create Video Ads.

Video Ads
10:05

In this lecture you'll learn how to create Lead Ads.

Lead Ads
10:19

In this lecture you'll learn how to create Dynamic Ads for your Ecommerce.

Dynamic Ads For Ecommerce
09:15

In this lecture you'll learn how to create Collection Ads for your Ecommerce.

Collection Ads For Ecommerce
06:33

In this lecture you'll learn how to create Offer Claims on your Ads.

Offer Claims
09:35

In this lecture you'll learn how to create Local Awareness using Reach Ads.

Reach Ads For Local Awareness
09:14

In this lecture you'll learn about event & event response.

Event & Event Response Ads
05:50

In this lecture you'll learn about Conversion Ads and why tracking ads is a great idea.

Preview 07:39

In this lecture you'll learn about Messenger Ads and how they can increase conversions.

Messenger Ads
07:06

In this lecture you'll learn about the different functions within the Ads Manager.

Ads Manager Functions
12:51

In this lecture you'll learn about Split Testing and it's different applications.

Split Testing
08:24

In this lecture you'll learn about Cost Per Results and important Split Tests to use to improve it.

Cost Per Results
02:39

In this lecture you'll learn about bulk managing your Ad Sets and Ads.

Bulk Manage
05:52

In this lecture you'll learn about the Facebook Business Manager, what it is, how to create it and use it.

Business Manager
07:06

In this lecture you'll learn about the Facebook App Adverts Manager App, what it is, how to use it and what you can do with it.

Facebook Adverts Manager App
05:28
+ Facebook Ecommerce Ads
13 lectures 01:20:27

An introduction to the Facebook eCommerce Course.

Preview 00:54

In this video you're going to create an Facebook Page to start Driving Traffic with Facebook Ads. 

Create Ecommerce Facebook Page
02:40

In this lecture you'll learn how to create your Facebook Ads Account for your Ecommerce Business.

Create Facebook Ads Account
04:26

In this video you'll learn how to Install The Facebook Pixel to track information about your customers to target them with your Facebook Ads. 

Install Facebook Pixel
05:44

In this video you'll learn how to create your first Facebook Ad to start Driving Traffic to your Shopify Store. 

Create Your First Ecommerce Ad
06:16

In this video you'll learn about detailed targeting. 

Detailed Targeting
07:52

In this video it's time to finishing the Ecommerce Ad.  

Finishing The Ecommerce Ad
08:37

In this video you'll learn about Split Testing.  

Split Testing
04:52

In this video you'll learn about the Ads Manager so you know how to navigate the interface.  

Ads Manager
07:34

In this video you'll learn about the Ads Manager so you know how to navigate the interface.  

Ads Sets
10:43

In this video you'll learn about the "Scale & Stop" technique.  

Preview 07:38

In this video you'll learn How to Scale your Ads.  

How to Scale
06:48

In this video you'll getting examples and inspiration from other people and companies successful Facebook Ads to make your Ads as efficient as possible. The best way to learn is to model success.  

Ad Creative Examples
06:23
+ Facebook Messenger Ads
7 lectures 01:27:59

In this video you'll learn about the different Facebook Messenger Ads you can produce to get more subscribers and promote your products or services.

Introduction
07:25

In this lecture you'll learn to set up your Facebook Advertising Account to start creating Facebook Messenger Ads.

Preview 03:10

In this Lecture you'll learn how to create Click to Messenger Ads.

Click to Messenger Ad
19:29

In this lecture you'll learn how to create sponsored ads in Facebook Messenger.

Sponsored Messages
08:30

In this lecture you'll learn how to design professional and captivating ads.

How to Design Your Ad
12:20

In this lecture you'll learn about Facebook Messenger Ads Strategies you can use to succeed with your Messenger Ads.

Facebook Messenger Ads Strategies
19:33

In this lecture we're going to have a look at some detailed targeting practices.

Detailed Targeting Practices
17:32
+ Facebook Marketing
12 lectures 01:16:55

In this lecture you'll learn how to quickly and effectively Boost Likes on your Facebook Page.

Boost Likes
05:24

In this lecture you'll learn how to create your Facebook Page. 

Create Facebook Page
03:02

In this lecture you'll learn how to create a Profile Picture for your Facebook Page

Use The Resolution 540 x 540 For Your Profile Image.

Profile Image
08:11

In this lecture you'll learn how to create a Cover Photo for your Facebook Page.

Cover Image
09:08

In this lecture you'll learn how to create your About Page, and why it's important.

About Section
04:51

In this lecture you'll learn about the importance of your first posts, and tips for improving them.

First Post
06:33

In this video you'll learn how to connect with your audience on Facebook.  

Connect with Your Facebook Audience
08:33

In this lecture you'll learn 7 different methods to get Likes on your Facebook Page.

7 Ways to Get Likes
08:31

In this lecture you'll learn about Group Networking, what it is and how to use it.

Preview 03:12

In this lecture you'll learn about Facebook Live.

Facebook Live
07:05

In this lecture you'll learn about the different Page Roles, what they are and how to assign different them.

Manage Page Roles
03:31

In this lecture you'll learn about the important tool Facebook Insights and how to properly analyse statistics for improved marketing.

Facebook Insights
08:54
+ Facebook Messenger Chatbot Marketing
33 lectures 05:45:44
What Facebook Messenger Chatbot Marketing Is
06:34
Who Can Use Facebook Messenger Chatbots
02:20
Sign Up
11:59
Navigation
16:19
Audience
07:11
Create Facebook Page & Connect
05:15
The 24+1 Hour Rule
03:04
Main Menu
18:07
Default Reply
12:45
Welcome Message
07:41
Keywords
11:11
Sequences
10:32
Rules
10:04
Flow Builder
19:33
Flow Builder Actions
15:03
Restaurant Template
10:52
Ecommerce Template
09:32
Professional Services Template
11:24
Automotive Template
09:10
Real Estate Template
09:15
Coffee Shop Template
17:04
Create Your Own Template
15:09
Facebook Comments
15:00
Landing Page
08:04
Messenger Ref URL
10:32
Facebook Messenger Code
06:13
Customer Chat for Websites
10:19
Integrate With Shopify
04:48
Checkbox
09:09
Overlay & Embeddable Widgets
15:07
JSON Ads
05:15
Custom Fields
09:39
Broadcasting
11:34
+ Copywriting
19 lectures 01:58:04

In this video you'll learn what Copywriting is and how to use it effectively. 

What Is Copywriting?
02:50

In this lecture we'll talk differences between benefits and features and how to combine them to make a great copy.

Benefits vs Features
07:52

In this video we'll talk about the importance of knowing what you're selling.

Know What You're Selling
08:42

In this video we'll talk about the importance of knowing who you're selling to, so you know how to speak to them.

Know Who You’re Selling To
07:46

In this video you'll learn about the "Thee Keys" to master copywriting.  

Preview 03:37

In this video you'll learn about the two most common sales personalities. 

Writing Personalities
04:59

In this video you'll learn why it's never time or money that decides if customers will buy or not. 

It's Never Time or Money
04:03

In this video you'll learn the power of headlines and how to write them.  

Headlines
06:23

In this video you'll the power of subheads and how to write them. 

Subheads
05:03

In this lecture you'll learn persuasion techniques in Copywriting to get people to do what you what you want.

Use Persuasion
15:43

In this lecture you'll learn what Power Words are and which one's the most effective to make people take action.

Use Power Words
11:03

In this lecture we'll give you the steps to the perfect story + walking you through how to creating a great story with these steps.

The Steps To a Perfect Story
08:47

In this lecture, you'll learn all about the AIDA model and how to use it to get people's attention and keep it.

The AIDA Model
11:19

In this lecture, you'll learn to remove the writer's block to get back your creativity.

Remove Writer's Block
04:56

In this lecture, you'll learn how to create effective Call-To-Actions also called CTA.

Call- To-Action
05:16

In this lecture, you'll learn how to create effective Call-To-Actions also called CTA.

How To Call-To-Action
06:42

In this video we'll recap everything you've learned about Copywriting.  

Recap
02:34

In this lecture you'll start applying what you've learned, and understand what separates the good from the bad copywriting.

Copywriting Assignment
00:22

In this lecture you'll find the answers to the Copywriting Assignment.

Copywriting Assignment - Answers
00:06