Facebook Marketing: Introduction To Power Editor
3.9 (135 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
16,639 students enrolled

Facebook Marketing: Introduction To Power Editor

Discover proven & tested tricks to get better results on Facebook
3.9 (135 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
16,639 students enrolled
Published 2/2016
English
English [Auto]
Current price: $129.99 Original price: $199.99 Discount: 35% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1 hour on-demand video
  • 1 article
  • 2 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • How to work with Power Editor in 2017 like a professional Facebook marketer
  • Introduction to core Power Editor features to create performance-driven campaigns
  • Why you should use the Power Editor
  • How to create campaigns, ad sets and ads
  • 10 features to manage & organize your campaigns
  • Best practices to run split-tests with the Power Editor
  • Keyword shortcuts
  • … and much more!
Requirements
  • A computer with Internet connection
  • Following the step-by-step instructions of this training
  • Basic understanding of Facebook marketing & first campaign experience
Description

Do you want to make the most out of your Facebook marketing budget in 2017? Then it’s time to use a 100% free tool Facebook created for smart marketers like you.

In this course, I’ll show you how to use the latest version of Power Editor like a professional Facebook marketing agency.

You’ll learn proven & tested strategies to improve your marketing and get better results on Facebook almost overnight.

Learn How to Take the Best Seat in The House & Learn Proven Tricks From A Professional Facebook Ad Agency

  • Get more website visitors
  • Increase your reach & conversions
  • Boost your engagement


Contents & Overview

This course will introduce you to Facebook Power Editor, an advanced Facebook ad management tool.

First, we’ll cover why you should work with the Power Editor. I’ll walk you through the basic features to help you understanding how this amazing tool works.

Next, I’ll show you step-by-step how to create campaigns, ad sets and ads. No matter what your campaign objective will be, you’ll always have to take these steps!

Last but not least, I’ll show you 10 cool features and strategies to manage and organize your campaigns like a pro. We’ll cover features like tags, filters, search, revert & delete, duplicating and bulk editing.

By the end of this course, you’ll understand how to work with the Power Editor in 2016 and create performance-driven campaigns almost instantly!

Who this course is for:
  • Businesses of all sizes
  • Intermediate & advanced Facebook marketers
Course content
Expand all 23 lectures 01:00:09
+ Introduction To Power Editor
9 lectures 19:55

Welcome to our brand new course, the Power Editor Bootcamp and thanks for taking this class! In this lesson, we will cover how to use the Power Editor in 2016 like a professional Facebook marketer.

Preview 00:52

In this lesson, we’ll cover what the Power Editor is and why you should use it.

Preview 01:35

Let me show you quickly how to access the Power Editor. It’s going to be a short, but important lesson.

Preview 00:57

In this lesson, I’ll give you a quick overview of how the Power Editor works and how it’s structured. Moreover, I’ll point out the core features that we’ll cover in this training.

Preview 05:41

The first pretty cool feature is the image library. Here’s why!

Preview 02:44

Many marketers don’t know that you can use the Power Editor to manage your fan pages. Here’s how to do it!

How To Manage Pages
03:19

The Power Editor isn’t dynamic, that’s why you have to publish changes if you want them to apply.

Why You Have To Publish Your Changes
02:50

In this lesson, I’ll show you how to customize the display settings to make more sense of your data.

How To Customize Your Display Settings
01:57

Here are the display settings I highly recommend!

BONUS - Edit Display Settings
3 pages
+ Campaigns, Ad Sets & Ads
5 lectures 18:39

In the following lesson, I’ll show you how to create campaigns. Ready? Let’s go!

Introduction - Campaign Setup
00:20

In this lesson, we’ll take the first step and launch a new campaign. Here’s how to do it!

How To Create A Campaign
02:09

Next, I’ll show you how to customize your ad sets. It’s the second campaign level where you’ll define the ad schedule, targeting, bidding and placement.

How To Work With Ad Sets - Part I
06:25

Let’s move on and define your bidding and placement. Here’s how to do it!

How To Work With Ad Sets - Part II
05:13

In this lesson, we’ll cover how to create converting ads.

Ads
04:32
+ Managing & Organizing Campaigns
9 lectures 17:34

In the following lesson, we’ll cover how to manage and optimize your campaigns.

Introduction - Campaign Management
00:23

Tags are very useful features to keep your campaigns organized. In this lesson, you’ll discover how to use them.

Tagging Your Campaigns
02:39

I love filters! If you are running dozens or hundreds of campaigns, filters will help you to focus on specific campaigns, ad sets and ads.

How To Work With Filters
03:21

Are you looking for a specific campaign, ad set or ad? Here’s how to use the search feature!

The Search Feature
01:42

What about the revert & delete button? Here’s how to use both features, and when you shouldn’t hit the delete button.

Revert & Delete
01:56

Duplicating and Bulk Editing are very useful features if you are in the process of split-testing. Here’s how those features will save you lots of time!

Duplicating and Bulk Editing
03:50

Congratulations, you made it until the end of this training!

Congratulations!
00:40

I love keyboard shortcuts! Here’s a fine selection of my favorite shortcuts you can use inside Power Editor.

Keyboard Shortcuts
1 page

This lecture contains some amazing discounts to all my other courses.

Bonus Lecture: Get Any of Sandor's Course for Up to 95% OFF!
03:03