Facebook Marketing: How To Build A List With Lead Ads
4.1 (271 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
24,022 students enrolled

Facebook Marketing: How To Build A List With Lead Ads

The Complete Step-By-Step Guide To Build Your List Without A Landing Page
4.1 (271 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
24,022 students enrolled
Last updated 10/2018
English
English [Auto]
Current price: $129.99 Original price: $199.99 Discount: 35% off
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This course includes
  • 1 hour on-demand video
  • 1 article
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Step-by-step guide to build your email list without having a landing page, using Lead Ads
  • How lead ads work and why they will make your life easier
  • The complete guide to craft your first ad campaign and get great results
  • Step-by-step instructions to reach out to potential customers with interest targeting
  • How to craft an ad copy that converts in 3 easy steps
  • Selecting the perfect image for your ad for click-rates through the roof!
  • How to export leads and integrate Facebook into your CRM software like Infusionsoft
  • Best practices to create converting Facebook campaigns right away
  • … and much more!
Requirements
  • A computer with Internet connection
  • Following the step-by-step instructions of this training
  • $10 advertising budget
  • A Facebook fan page
Description

This course will reveal to you how to generate leads, build an email list and gather relevant information from Facebook users with a brand new form of Facebook advertising. And the best part is that you don’t even need a landing page to grow your list!

Exactly, you can say goodbye to a landing page if you want to reach out to mobile Facebook users.

You’ll discover what lead ads are, how to set up converting Facebook campaigns and generate hundreds of high-quality leads like a professional Facebook marketing agency with just a few clicks.

Learn How to Take the Best Seat in The House & Reap the Benefits Of Generating Leads With Lead Ads

These days’ people expect to be able to do everything from their phones. Mobile phones are where people communicate and discover the things they like, but historically, it’s been difficult for people on mobile to signal to businesses that they want to learn more about their products or services.

That’s why a few months ago, Facebook introduced a new campaign objective called “Lead Ads” that gives a quick and privacy-safe way to sign up to receive information from businesses, like newsletters, quotes and offers.

Now lead ads are available to advertisers everywhere with a host of additional features that make signing up for business information easy for people and more valuable for businesses!

  • Build an email list without a landing page
  • Gather 100% accurate & valuable user information with lead ads
  • Pay up to 50% less per email address


Contents and Overview

This course will walk you through all the steps you need to get yourself set up and generate leads without the need of a landing page.

First, you’ll learn what lead ads are and how building a list with this brand new advertising form differs from the traditional way of gathering contact information from Facebook users.

Next comes how to set up lead ad campaigns. I’ll walk you step-by-step through the entire process of setting up converting campaign and gather hundreds of leads, even if you didn’t set up a single ad before!

Last but not least, we’ll cover best practices to get great results right off the bat. We’ll cover how to craft your ad copy, select the best ad images and much more!

By the time you complete this course, you’ll be able to generate hundreds of leads, build your list and gather relevant customer information without the need of a squeeze page.

In fact, building a list has never been easier, so get started today!

Who this course is for:
  • Students who want to build an email list without a landing page
  • Beginner & intermediate Facebook marketers
  • Businesses of all sizes
Course content
Expand all 15 lectures 01:09:05
+ How Lead Ads Work
4 lectures 12:29

Welcome to our brand new course and thanks for being our student! In this training, you’ll discover how to generate leads with a new form of Facebook advertising feature that doesn’t require a landing page.

Preview 01:29

Let’s take a look at the way leads were generated before Facebook announced the launch of Lead Ads on June 22nd, 2015.

Preview 05:23

In this lesson, I’ll introduce you to the concept of Lead Ads and how they’ll make your life easier if you want to run mobile lead generation campaigns that do not require a landing page!

Preview 05:37

Lead ads work, and you can collect a ton of information from Facebook users with just a few clicks. Here’s what other people say about them!

Lead Ads Work - Here’s Why
3 pages
+ How To Create Lead Ad Campaigns
11 lectures 53:36

It’s time to take action! In this lesson, we’ll start setting up your first Lead Ad campaign. Here’s how to do it!

How To Create Your First Lead Ad Campaign
07:30

In this lesson, you’ll discover how to reach out to Facebook users that are most relevant to your business objective.

How To Target Your Audience Like A Pro
07:17

Next, we’ll take a closer look at how to use interest targeting to reach out to Facebook users who haven’t heard about your business yet. Besides that, we’ll cover how to master the pricing & optimization section to get great results.

How To Master Interest Targeting & Pricing
07:03

The ad image will have the biggest impact on the success of your campaign. In this lesson, we’ll cover how to select the perfect image for your ads.

Selecting The Perfect Ad Image
05:11

In this lesson, I’ll show you how to set up lead forms that convert. Ready? Let’s go!

Setting Up Lead Forms That Convert
05:35

Next, we’ll cover a converting ad copy that will result in a high conversion rate. In this lesson, I’ll show you how to write & structure your ad text to convert thousands of Facebook users into your leads!

How To Craft The Perfect Ad Copy In 3 Easy Steps
04:44

If you want to run lead ads, you have to link to a privacy policy. Here’s a great website to get such a policy in less than 10 minutes for free!

Getting A Privacy Policy
00:38

In his lesson, you’ll learn how to export your leads and integrate Facebook into your CRM software like Infusionsoft with just a few clicks.

CRM Integration 2.0
03:25

Before I say goodbye, I’d like to share with you six more important facts and strategies you should consider when crafting your first lead ad campaign.

Six Key Facts & Strategies You Should Know
08:34

Congratulations, you made it until the end of this training, thanks for being our student! Now it’s important that you don’t sit on what you just learned. Take action today!

Congratulations!
00:36

This lecture contains some amazing discounts to all my other courses.

Bonus Lecture: Get Any of Sandor's Course for Up to 95% OFF!
03:03