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2022-05-10T07:32:15Z

MarketingSocial Media MarketingFacebook Marketing

Facebook Ads & Instagram Ads Course 2022 + Meta 410-101 Exam

Learn Facebook Ads Properly. Boost E-commerce Sales. Enjoy Quizzes. Become 410-101: Certified Media Buying Professional.
Rating: 4.5 out of 54.5 (2,695 ratings)
124,435 students
Created by Ing. Tomas Moravek | Facebook Ads Expert, SEO, Facebook Ads & Digital Marketing Academy, Beck Robertson
Last updated 5/2022
English
English, Arabic, 

What you'll learn

  • Learn Facebook Ads, Instagram Ads & Messenger Ads. Enjoy 107 Interactive Quizzes. Optimise Facebook Ads Budget. Boost E-commerce Sales. Enjoy Leads.
  • Learn Every Facebook Campaign Objective & Ad Format – Create Perfect Ads. Learn How & When you Should Use Dynamic Ads, Conversion Ads, Lead Generation Ads.
  • Learn the Format of 410-101: Meta Certified Media Buying Professional Exam. Train the Mock Exam 2 Times. Pass the Exam. Get your Digital Badge.
  • Become 410-101: Meta Certified Media Buying Professional. Learn Properly Professional Media Buying. Learn All Glossary & Important Terms like SDK.
  • Use Facebook Ads To Sell - with Hands-On, Sales Focused Training that Gives You Results from Facebook Conversion & Dynamic Ads with Custom & Lookalike Audiences
  • Power Up with the Facebook Pixel 2022 - Correctly use the Latest API Pixel Set Up & Understand Domain Verification So You’re Ready for iOS 14.5+ Restrictions
  • Make Money as a Facebook Ads & Instagram Ads Expert - Supercharge your E-commerce Business, Get Hot Leads, or Freelance - with our Step-by-step Course
  • Follow our Success Blueprints - Proven Examples & Case Studies You can Follow To Boost your Facebook Ads, Instagram Ads, & Messenger Ads Performance
  • New Facebook Layout – Explained – Learn the New Facebook Business Manager, Business Page Layout, Creator Studio, - And The Business Setup For iOS 14.5+.
  • Messenger Ads Mastery - Show Messenger Ads onn Facebook, Instagram, and Messenger - Start Conversations. Setup Automated Responses. Get More Clients 24/7.
  • Grow your Instagram Business Profile – Connect Up your Facebook Business Page with your Instagram Business Profile - and Show Facebook Ads On Instagram.
  • Power Instagram Ad Techniques – Learn How to Make the Most Out Of Instagram Ads. Learn How to Create the Ideal Ads with Facebook Business Manager
  • Optimise your Facebook Ads Budget – Create Custom & Lookalike Audiences from Your Website Visitors, Facebook Business Page, Video Views, Instagram Profile.
  • Facebook Market Research - Learn How to Use the Facebook Ads Library to Study your Competitor’s Ads to Create Better and More Inspiring Ads for your business
  • Learn Campaign Objectives – Maximise your Results By Creating A Strategy Tailored To Your Customer’s Ideal Journey To Purchase - So You Achieve Your Goals
  • Get more out of Facebook Local Targeting with Core Audiences - Precision Target your Local Ads with Reach Ads and Engagement Ads for Local Business

Requirements

  • You are expected to study from 30 to 60 minutes every day. Please, watch the entire course and do honestly all quizzes & writing assignments. Please, watch the campaign objectives twice.
  • Download & properly read the Media Buying Professional Guide that is part of this course.
  • Please, do not expect to learn everything in 30 minutes. This Facebook Ads Course is meant to explain everything step-by-step to make you Media Buying Professional.
  • If you are planning to pass 410-101: Meta Certified Media Buying Professional Exam, properly train & practice 2 mock exams that are part of this course. The best until you reach 100% success.
  • When you become 410-101: Meta Certified Media Buying Professional, share your success in our Facebook group to inspire other students :-)

Description

Facebook Ads, Instagram Ads & Messenger Ads Ultimate Course 2022 Media Buying Professional Edition with Animated Explainers, Face2Face Explanations, Practical Screen Recordings, Writing Assignments, Mock Practice Tests for 410-101: Meta Certified Media Buying Professional Certification & Interactive Quizzes Making Learning Enjoyable & Fun. This is the One & Only Facebook Ads Course that Will Help you to Learn Everything you need to know to Become Certified Media Buying Professional. It Will Help you to Train & Pass the 410-101: Meta Certified Media Buying Professional Exam.

"This Facebook Ads course is amazing. I’m really impressed how Tom explained all this complicated stuff easily and clearly. He’s not like other (''Marketing Gurus'') out there who sell their image and luxury life. He’s so professional and cares about other students learning too. I will manage it for sure with Tomas’s courses. Thank you, Tom!" Evangelos

Learn Facebook, Instagram and Messenger Ads. Boost E-commerce Sales. Enjoy Hot Leads. Set up as a Successful Freelancer. Completely updated for 2022. Optimised curriculum for faster progress. New screen recordings. New sales mastery. Empowered with 107 interactive quizzes with 1.000+ questions A, B, C, D making learning fun & helping you to pass 410-101: Meta Certified Media Buying Professional Certification.

Dearest Student,

Hi, I’m Tomas Moravek, the Internet Efficiency Award Winning Digital Strategist with my Facebook, Instagram, and Messenger Ads Ultimate Mastery Course, 2022 Media Buying Edition. When you enrol on this course, you’ll be joining 300,000+ successful students who’ve learned Facebook Ads, Instagram Ads, Messenger Ads using my techniques and strategies.

Whether you’re a total novice, or have some experience with Facebook and Facebook Ads, with my step-by-technique optimised for beginners you’ll get expert knowledge.

You will enjoy learning with my enhanced 7-part fun learning Facebook Ads Course Structure. Join 630,000+ satisfied students by enrolling and enjoy the easiest way to go from beginner to expert:

1. Animations with Interactive Quizzes - We’ve made learning fun and organic - with animated explainers and and interactive quizzes! You learn quickly and retain what you learn!

2. Enjoyable Writing Assignments - Learn & Train how to create Ad Copy for Facebook & Instagram. Learn & Training how to outreach influencers for more Social Shares. Download & Adjust our professional templates.

3. Practical Screen Recordings with Step-by-step Explanations - Watch as I show you exactly how to do it - then immediately apply the knowledge. Plus, get proven success Blueprints you can follow - for every key topic I cover. You will learn Every Facebook Campaign Objective & Ad Format to Create Perfect Ads. You will also learn all important Facebook for Business Setups.

4. Interactive Quizzes throughout the Course - This course has 107 interactive quizzes with 1.000+ questions! The format of the quizzes is perfect for getting used for 410-101: Meta Certified Media Buying Professional Exam, because it has been the A, B, C, D multiple choice format. Thanks to many practical screen recordings in combinations with quizzes and practical assignments, you get used to make decisions like Media Buying Professional.

5. Official Media Buying Guide - Throughout the Course you have been guided to step by step study the official Media Buying Guide. This will help you to learn important topics & glossary that you will need as Media Buying Professional.

6. 410-101: Meta Certified Media Buying Professional Explanations & Training - The most scary & challenging exam even for professional marketers made easily accessible for you. In the end of the course you can get all information about 410-101: Meta Certified Media Buying Professional Certification. Actually, you can train 2 mock exams 410-101: Meta Certified Media Buying Professional (2x 60 questions with answers & explanations). This exam is created very clever way. It is testing you to actually understand both theory as well as business media buying mindset. Because we will go through in-depth explanations, screen recordings, quizzes & 2 complete mock exams, you have much better chance to pass the exam and become Certified Media Buying Professional.

7. Careers & Freelancing Kickstart Guide - Discover how to start using your new skillset to make money. Land your first job in Digital Marketing or begin a thriving freelance business. Use our easy to use professional cheatsheets, templates and guides.

Enjoy Absolutely Outstanding Updates for 2022:

  • Faster Progress with optimised curriculum with Fresh Content!

  • Complete Explanations & Quizzes for Meta 410-101 Media Buying Professional Certification

  • Complete 410-101: Meta Certified Media Buying Professional Guide as Enjoyable Animated Explainers

  • 2 Complete Mock Exams 410-101: Meta Certified Media Buying Professional (Total 120 Questions A, B, C, D with Explanations of Correct Answers)

  • New Layout Screen recordings

  • New Interactive quizzes A, B, C, D making learning FUN! (Total 107 Interactive Quizzes with 1.000+ Questions A, B, C, D & Growing!)

  • Updated with Dynamic Creative Optimisation

  • New Sales Mastery

  • Install Server-Server Conversion API on WordPress in 10 minutes!

  • Aggregated Events Measurment guide

  • New written assignments for Instagram Ad, Instagram Post, Instagram Ad & Influencer outreach (Including PRO adjustable templates)

  • New Commerce manager & catalog sales smart campaigns creation

  • New Conversion Ads for E-commerce - Lead Big Campaigns Like a PRO!

  • New Attractive carousels creation

  • New Experiments & A/B Testing

  • New Bidding Strategies & Cost Cap Explanations for Maximising the Costs Efficiency

  • New Brand Lift Explanations

  • New Guides & Templates in Freelancing kickstarter section

Here’s why you need our course:

  • Enjoyable Course Structure - Easiest way to go from beginner to PRO

  • Latest Strategies & Techniques - to prep you for the new Facebook interface

  • We Cover Every Type of Ad - learn how to create the perfect Ad for each format and when you need to use each type of Ad objective

  • Facebook for Business - use smart marketing tools Facebook offers

  • Power Up Your Instagram Ads - & grow your Instagram Business Profile with Facebook

  • Copy write for Facebook like a PRO - the master key to Facebook Ads success

  • Step By Step Curriculum Optimised For Beginners - Hours of HQ video walkthroughs with quizzes plus huse resource centre with many MP3s & downloadable PDF Guides

  • Fun Quizzes to test your knowledge & get you ready for the Meta Blueprint 410-101 Media Buyer Professional Certification

  • Downloadable To-Do Lists you can check off and use as reminders for your Facebook Ads

  • Proven Success Blueprints & Case studies you can follow

It’s a cliché phrase I know, but this really is the only Facebook Ads, Instagram Ads, and Messenger Ads course you’re ever going to need - and when you enrol, you’ll get lifetime access to my constantly updated course content.

Inside, I share the same strategies I use to create Facebook, Instagram, and Messenger Ads that have taken e-commerce start-up from 0 to 7 figures. Learn from my most successful Facebook Marketing campaigns and follow the blueprints I’ll share to make highly profitable ads.

With our mobile optimised content and fun-learning material – you can study anywhere. Download our Udemy app via the Apple Store or Google Play and start learning my Facebook Ads strategies wherever you are – at any time of day!

Covers the Facebook Updates plus the New Facebook Ads Experience with Facebook Pixel Setup via API with Events setup to Get Ready for iOS 14.5+. You’ll also understand domain verification & aggregated events.

Super quick course breakdown:

  • Sell, Sell, Sell - Insider essential guide to selling with Facebook, Instagram, Messenger Ads and Digital Marketing

  • Advanced Facebook Ads techniques - Increase your sales and leads with my easy to learn next level techniques, including remarketing, retargeting, re-engagementand, custom audiences, lookalike audiences and more…

  • Harness the Power of Facebook for Business – Set up your Facebook Business Profile for success and employ every useful business tool Facebook Business Manager has to offer!

  • Facebook Content Creator Studio – Learn how to manage all your content, track it’s performance & connect better with your audience

  • Achieve your Business Objectives – Define your goals and create a personalised strategy to get to where you want to be

Let’s take a deeper look at what’s inside…

  • Using clear, step-by-step video explainers and high-quality screen recordings I’ll show you how to create Facebook Ads that are Correctly Targeted To Your Perfect Customer.

  • I Go In-depth Showing you How to Create All Ad Formats so you can make perfect Reach Ads, Engagement Ads, Traffic Ads Lead Generation Ads, Video View Ads, Dynamic Ads, Conversion Ads and more.

  • Understand the Customer Journey & the Right Campaign Objectives - Learn the psychology of the path to purchase, so you can attract attention, build trust, and convert

  • Start getting Leads Right Away - Make a quick start with my easy guide to creating Facebook Lead Generation Ads and get a stream of new clients immediately!

  • Facebook & Instagram Copywriting - Create Ad & post content that engages

  • Custom Audiences & Lookalike Audiences - Learn how to create ideal custom and lookalike audiences – so you can use them in your retargeting to become a Media Buying Professional.

  • Retargeting, Remarking & Re-engagement - Improve your results by using the right type of remarketing to real interested customers right back in.

  • Optimise your Facebook Business page and start using Facebook Creator Studio.

  • Facebook Pixel, Conversion API, Aggregated Events & Domain Verification - Set up the Facebook Pixel correctly, so you benefit from features like Facebook Pixel Events. Featuring the New Facebook Pixel Setup for 2022 via Conversion API with Events setup & Domain Verification.

And more, including…

  • Showcase all your products with the Facebook Catalogs - & create Dynamic Ads, Carousel Ads and Catalogue Sales easily and instantly

  • Facebook Content Creation Resources - Create perfect content, with Royalty free Music and sounds to make your video content stand out…

  • Create High Engagement Facebook posts

You also get:

  • Copywriting Pro Guide - content is King and with this guide you’ll nail the art of copywriting

  • Digital Marketing Careers Guide - land your dream job or set up as a successful freelancer

Remember, when you enrol, you'll receive:

  • Hours of HQ video explainers for high performance Facebook, Instagram & Messenger Ads

  • Interactive quizzes A, B, C, D making learning fun & getting you adjusted for 410-101: Meta Certified Media Buying Professional Exam Format

  • 2 Complete Mock Exams 410-101: Meta Certified Media Buying Professional - You can actually train the exam online. Each mock exam has 60 questions with in-depth explanations. Each exam lasts 105 minutes.

  • Writing assignments to train Ad Copy creation

  • Facebook strategies in PDF or DOC for download

  • Access to huge resource centre with Many MP3s & strategy PDFs

  • Guides to Copywriting with easy to adjust professional templates

  • Marketing Careers guide

  • Fast & friendly support in the Facebook Ads Q&A section (2.000+ Q&A answered within 24 hours)

  • Udemy certificate of completion ready for download

  • PDF 10 lessons to quit your job and become a digital nomad

  • PDF 10 reasons to become a digital nomad today

  • PDF Digital Nomad Secrets

  • PDF Starter pack for digital nomads

  • PDF 157 questions that will help you raise your prices dramatically

  • PDF Ebook-Side Hustle Secrets

  • PDF Create a photography landing page that turns visitors in to clients

  • PDF Find photography clients before travelling to your next destination

  • PDF Presentation template: Attracting high value clients whilst travelling

  • PDF Pricing Strategies and Adding Value

What is 410-101: Meta Certified Media Buying Professional Exam?

This exam identifies candidates who possess advanced competency in the skills, tools, advertising policies, and best practices required to buy ads on Facebook, Instagram and Messenger.

Certification helps you stand out in your field

Meta Blueprint Certification recognizes advanced-level proficiency with Facebook, Instagram and Messenger, giving you a chance to demonstrate your professional expertise. Getting certified is the highest level of accreditation that Facebook recognizes in digital marketing.

Prepare to boost your resume, credibility and career

This Course will help prepare you for the Meta Certified Media Buying Professional Exam, which measures your competency in designing an end-to-end Meta Marketing Strategy that aligns with business goals and complements a holistic marketing plan.

Ready to get a stream of new leads and sales? Ready to become Media Buying Professional?

I’ve been developing my Facebook, Instagram, and Messenger Ads Strategy since 2014 and I’ve made a lot of mistakes along the way. I’ve tested 1000’s of Ads campaigns and 100’s of targeting techniques, to arrive at a method that has helped me take start-up e-commerce brands from 0-millions - in just 1 year.

Now I’m sharing that knowledge with you, so you don’t make the mistakes I had to. My Facebook, Instagram, and Messenger Ads course gives you practical techniques you can immediately start using to get more leads and sales.

Want to upskill so you can switch career? Maybe you'd like to make more sales and grow your e-commerce business faster?

I look forward to welcoming you on board as my newest student,

Yours

Ing. Tomas Moravek & Team

The Interned Efficiency Awarded Facebook Ads Expert

This Course is not the official Meta Company Course. It is not associated with Meta Company. However, this Course is strictly following the official Meta Blueprint resources and exam practice tests.

Official Resources used for this Course Creation:

  • Meta Blueprint 410-101 Media Buyer Professional Information

  • Meta Blueprint 410-101 Media Buyer Professional Study Guide

  • Meta Blueprint 410-101 Media Buyer Practice Tests

Who this course is for:

  • Anyone wishing to Learn Facebook Ads & Instagram Ads and is willing to put honest effort into his/her development
  • Anyone wishing to pass 410-101 Meta (Facebook) Media Buying Professional Certification and is willing to properly study and train the mock exams
  • B2C, B2B, entrepreneurs, start-ups, marketers, influencers, Facebook admins, Facebook editors, sales reps, copywriters, content creators, creatives, advertisers, real estate agents, affiliates, job seekers, local business, and anyone who wants to succeed online as a Facebook Ads, Instagram Ads or Messenger Ads freelancer

Instructors

Ing. Tomas Moravek | Facebook Ads Expert
Awarded SEO, Facebook Ads & Facebook Marketing Expert
Ing. Tomas Moravek | Facebook Ads Expert
  • 4.5 Instructor Rating
  • 16,574 Reviews
  • 659,791 Students
  • 35 Courses

Since 2018 Ing. Tomas Moravek has helped 600,000+ Udemy students to learn Facebook, Instagram, and Messenger Ads, as well as modern digital marketing skills. Tom has been advising companies like RE/MAX on how to generate more leads and sales since 2014, and in 2016, he received the Internet Efficiency Award for leading Facebook Ads Campaigns.

Tom has previously worked as a Cambridge ESOL Examination Manager for the European Education Centre, and was awarded the 2008 European Prize Label for his work teaching the blind in 2010, by the Ministry of Education in Prague.

In 2021 he was the first Udemy instructor to help students overcome the challenges presented by the Apple & EU restrictions associated with Facebook Ads.

Tom is driven by a passion to to help people live better lives and achieve their potential, and he strives to offer access to acquiring the valuable skills needed in our digital age. His lifetime mission is to deliver the ultimate in educational value to his students - so they can upskill and unlock new opportunities, wherever they are in the world.

"I have been enjoying the course. It's very straight forward and clear. I love the step by step processes in your Digital Marketing Course. I now have a job in a digital marketing company. I'm working as a copywriter and account manager for a team of developers and graphic designers. I'm currently working for Puerto Rico's Swimming Federation, writing 2 blog posts and 16 social media posts every month, and get extra income as the account manager. Thank you so much for the knowledge and help throughout the course. You have been very helpful in my path to great success." Gabriel

"Hey Tom, I am very happy to purchase your course. I have generated leads at only 6 rs per lead with the help of strategy shared by you and by optimising my business manager to be ready for apple restrictions in your Udemy course. I have a facebook and instagram page since last 1 and a half years for my music academy business. Before buying your course, My cost per lead used to be 35 to 50 rs per lead through my conventional targeting. But after I studied under you, I ran conversion ads for leads by targeting custom audience of people who engaged on my facebook and instagram page and 1% lookalike audience of these custom audiences in India and it worked like a magic. 6 rs per lead is very very cheap and I am saving lot of money. Thank you so much. Lots of love." Harshad

"Hi Tom. This is so unbelievable lesson that I always wanted to catch. In this video I have found a lot of my previous mistakes in doing FB ads. The big mistake was the budget optimisation (lost some money before). Here I have found some info about it and improved it in my auction. Thanks for this course. It was good. You are a good teacher. I can recommend you to my friends." Assylkhan

"This is the only course you need. For Real, Tomas is delivering so much value, it's almost criminal. I have followed a lot of Facebook ads courses. None of them made me feel confident like this one. Thank you again for this course. There is so much value, much more than in others that costs 997€." Thomas

"Tomas is passionate about Facebook advertising and he knows his stuff. Watch carefully, he is sharing exactly what works for him. He answers questions and goes above and beyond what you would expect from a teacher. I'm 10 videos into the course and I have my first client. I simply shared a little bit of the knowledge that Tomas shared and the client ASKED ME to help him with his marketing." Rory

SEO, Facebook Ads & Digital Marketing Academy
SEO, Social Media, Facebook Ads & Digital Marketing Courses
SEO, Facebook Ads & Digital Marketing Academy
  • 4.5 Instructor Rating
  • 16,574 Reviews
  • 659,541 Students
  • 35 Courses

We invest into quality of Digital Marketing educational courses to help all people around the globe to gain new skills and have better lives.

We have a passion for success of our students:

"AWESOME COURSE! When I started this course I did it only to promote the products I sell on Amazon. But I started to really like marketing thanks to Tomas. So now, one month later, I signed my first client last week for 800$/month that I will handle social media marketing for. And a meeting with potential second client booked! Did not expect that when starting this course, but it is truly awesome." Jesper

SEO, Facebook Ads & Social Media Academy brings you digital marketing courses that are affordable & based on practical real case studies. So, you can apply the concepts taught & take your career or business to the next level.

Beck Robertson
Copywriter and Journalist
Beck Robertson
  • 4.5 Instructor Rating
  • 14,198 Reviews
  • 596,122 Students
  • 28 Courses

An NCTJ qualified journalist, published author, and successful copywriter for 10+ years, I also possess over a decade's experience in sales and marketing.   I'm here on Udemy to share my content creation knowledge, to help people create copy that engages and build brands that connect.

My experience as a copywriter and my years spent working in the field of sales and marketing have given me a unique insight into consumer psychology and branding.

Using my skillset and wealth of knowledge, I aim to share what I know with students, so they can improve the persuasiveness of their content, connect with more customers, and hone their branding to encourage a wider customer reach.

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