Facebook Ads & Instagram Ads Course 2023 - Growth Marketing
What you'll learn
- Understand how Facebook Ad & Instagram Ads work
- Learn how to create advertising campaigns on Facebook
- Learn the different types of ad creatives and how to use them
- Efficiently advertise to your target audience
- Learn the full funnel approach
- Learn the fundamentals of Media Buying
- Learn how to efficiently test and optimize your campaigns
- Learn how to scale your campaigns
- Learn visual creative planning
- No social media ads knowledge required, you'll learn everything you need to know in this course
- A growth mindset to learn new strategies and to think outside the box
- Have a personal profile/account on Facebook.
This Facebook Ads and Creative course is your complete guide to understanding how to run successful social media campaigns. Taking this course is not required to have any knowledge of social media advertising. Whether you are a beginner or intermediate, this course will help you reach an advanced level in Facebook Ads.
The Growth Program is a professional course that gives startup founders and marketers everything they need to get traction and scale revenue.
My name is Kevin Urrutia.
I am the co-founder and CEO of Voy Media, the number-one Facebook Ads Agency in New York!
After profitably spending more than $30 million and generating over $120 million in revenue for health, fashion, education, DTC, and SaaS brands, I will show you the essential and actionable insights you need to achieve breakthrough numbers.
I am passionate about digital marketing, eCommerce, and growth.
Through my experience at Voy Media, I have realized that many entrepreneurs and startup owners are missing out on a huge opportunity because they don’t have the required budget to hire a digital marketing agency.
However, I think no one should turn his back on such goldmines as Facebook and Instagram. So I came up with a solution: creating a course at an affordable price so anyone can have the power to advertise their brand online.
This course will teach you everything you need to know about launching winning campaigns on Facebook:
How to build killer creatives that convert
A guide to ad targeting
Understand the full-funnel approach
Learn the fundamentals of Media Buying
How to test and optimize (most important)
How to scale your advertising campaigns
In addition to the theoretical course, I’m also providing you with brand audits and great ads reviews.
After taking the course, the goal is to see how your lessons can be applied to your campaigns.
You’ll get my thoughts on what some brands did great and what they did not so great.
You’ll also get lots of great ads examples you can get inspired by, along with lots of tips and tricks to take your campaigns to the next level!
I look forward to welcoming you to the Facebook Ads expert team!
Kevin Urrutia, co-founder and CEO of Voy Media
Acquiring new customers can be a big challenge for startups, but don't worry! There are so many different marketing channels and tactics to choose from, it can be tough to decide where to focus. However, with the right strategy and a bit of experimentation, you can find what works best for you and your business. Plus, there are lots of resources available to help you navigate the process and make the most of your marketing efforts. Remember, it's all about finding the right balance between cost and results, and with a little perseverance, you'll be able to grow your customer base in no time!
Don't worry, we've got you covered! A "growth engine" is a reliable way to consistently acquire new customers. It combines a scalable marketing channel, effective product messaging, and a high-converting funnel to attract customers at a profit. With a growth engine, you'll see meaningful growth in your business, increased profitability and efficiency, and have peace of mind knowing you're focusing on the right initiatives. Plus, by aligning your team and resources around a single growth channel, you'll be able to focus on running the rest of your business with ease. Let's work together to create a growth engine for your company!
Who this course is for:
- Beginner or intermediate in social media ads, Facebook Ads, Instagram ads
- For entrepreneurs, freelancers, startup owners, marketers, advertisers, influencers
- Suited for B2B, B2C, direct to consumer startup, local business, small to medium size companies, large corporations
- Anyone looking for the most highly targeted and cheapest advertising strategies via Facebook Ads
- Anyone looking to MASTER Facebook Marketing / Meta Ads / Facebook Ads
- Growth Marketers
After college, I went to Silicon Valley and worked for some of the biggest companies. When I returned to New York, I started my entrepreneurial journey and built several brands across multiple industries, generating over $50M in revenue.
That's when I developed a passion for Marketing and decided to build Voy Media, the #1 Facebook Ads Agency
After profitably spending more than $30 million and generating over $120 million in revenue for health, fashion, education, DTC, and SaaS brands, Kevin and Wilson will show you the essential and actionable insights you need to achieve breakthrough numbers.
I also published an Amazon book called "Digital Marketing Made Easy" to teach you how to scale your brand.