
Why Facebook / Instagram ads are so popular
4 legs in Facebook / Instagram ads
The way of Facebook ads specialist
Correct training strategy
Incorrect training path (Most common mistakes that people do)
The perfect strategy to get a quick result
Learning a product that you will promote
Learning an audience
Ads creatives
Facebook environment
Facebook business manager
The difference between Ad account, Business manager, Meta suite
Navigation in Facebook Business manager
How to create a Facebook business page
How to create an Instagram business page
Instagram ecosystem for business
Link Instagram Business page to Facebook Business Manager
Facebook Ads ecosystem
How not to confuse in Facebook "Jungles"
Create ad account
Your first real ad campaign
Audiences
Campaign objectives
Customize a Facebook lead form
Creating an Instagram lead form
Ad text
Ad images
How to retrieve leads on Facebook using Lead forms
How automatically send data from Fb/ inst lead forms into Google sheets (Excel)
Just 1-2 hours and you will have a new skill that helps you to start generating leads on Facebook and Instagram
After this course:
- You will launch your first profitable Facebook and Instagram ads campaigns.
- You will get the first leads
- You will know the basics of Facebook and Instagram ad campaigns.
This course will be the perfect first step for junior digital marketers. After taking this course you will have a skill that you can sell and start your career as a digital marketer.
If you have your own business (especially a service business) this course allows you to generate leads online and automate the sales processes. No need to hire an ad expert or marketing agency. You will launch paid ads campaign by yourself and control all workflow.
In this course we will cover:
- 4 pillars of Facebook / Instagram ads
- Perfect learning path for digital marketers
- Facebook ecosystem for business
- Facebook business manager
- Facebook ads account
- Facebook business page
- Instagram business account
- How not to confuse in the Facebook business ecosystem
- Campaign objectives
- Facebook audiences
- Facebook / Instagram lead forms
- How to wright a perfect ad text
- How to integrate the Facebook lead form with Google sheets
- API integration using Apiway
and more