Facebook for Business Pages Insights Content EdgeRank
- 34 mins on-demand video
- 4 downloadable resources
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
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- Effectively set-up a Business Facebook Page.
- Learn how to create Content that is engaging.
- Learn how Facebook Graph Search works to your advantage.
- Learn how to use Facebook Insights to measure your effectiveness.
- Learn the elements of EdgeRank and how you can improve your Page's visibility.
- A basic understanding of social media and Facebook is not necessary, however, students with working knowledge of social media will take more out of the first run through of the course.
A detailed walk-through Facebook for Business or Brands. We cover account and Page creation. We then turn to Content and how it interacts with Search and EdgeRank. We explore Facebook's Graph Search and then turn to deep dives into the new look and feel Facebook Insights and the new version of EdgeRank.
- Anyone who is involved with a Business, Corporate, or Brand social media campaign.
Social media is driving a Digital Spiral. Marketing Awareness now loops through several iterations of social media channels potentially before a sale is made. Facebook is a very important platform for many because if has over 1 Billion users, making it the 3rd largest "country" in the world.
in this session we cover why to use Facebook and How to get Started with a Company Page.
You need a Content Strategy for Facebook. We cover the basics and give a short introduction to Edgerank in this module. We will then turn to Facebook Search and Analytics to show aspects of Content. We will then end on a more in depth view of Edgerank.