Facebook Ads & Facebook Marketing MASTERY 2020 | Coursenvy ®
4.4 (23,509 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
152,722 students enrolled

Facebook Ads & Facebook Marketing MASTERY 2020 | Coursenvy ®

Facebook Marketing from beginner to advanced! Join 100,000+ students who MASTERED Facebook and are Facebook Ads experts!
Bestseller
4.4 (23,509 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
152,722 students enrolled
Created by COURSE ENVY
Last updated 8/2020
English
English [Auto], French [Auto], 6 more
  • German [Auto]
  • Indonesian [Auto]
  • Italian [Auto]
  • Polish [Auto]
  • Portuguese [Auto]
  • Spanish [Auto]
Current price: $139.99 Original price: $199.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 12.5 hours on-demand video
  • 41 articles
  • 28 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Connect with new audiences and lower your ad costs via Facebook Ads!
  • Mass post quickly to various social media networks!
  • MASTER Facebook Ads Manager!
  • Implement the Facebook Pixel and advanced tracking strategies.
  • MASTER your sales funnel... awareness, retargeting, and conversion!
  • Average $0.01 per engagement/like/click with my Facebook ad strategies!
  • Use the advanced features available in Facebook Business Manager.
  • MASTER Facebook Marketing all in one course!
Requirements
  • Have a personal profile/account on Facebook.
Description

Want to become a Facebook Ads expert? JOIN THE 500+ COMPANIES I HAVE CONSULTED ON SOCIAL MEDIA MARKETING AND INCREASED CONVERSIONS FOR VIA FACEBOOK AND INSTAGRAM ADS! Facebook Marketing is a REQUIRED skill for anyone with a business, product, service, brand, or public figure they need to PROMOTE! Join our 300,000+ modMBA students who have MASTERED Facebook advertising with this COMPLETE Facebook Marketing Mastery Course! 

    Three reasons to TAKE THIS COURSE right now! 

  1. You get lifetime access to lectures!

  2. You can ask me questions and see me respond to every single one of them thoughtfully!

  3. What you will learn in this course is original, tested, and very detailed! Learn the Social Media Marketing strategies I implement for my clients daily, including what social media pages are right for you and content management options that will streamline your posting process. This course will also layout how to optimize your Facebook page and Facebook ads therefore enabling you to reach any type of target market! Make the most of social media marketing and make it easy... so you can  get back to what you do best, running your business!

In this course, you will learn Facebook Marketing from beginner level to advanced! We delve deep into EVERY aspect of Facebook and the Facebook Ads Manager. Learn how to use and optimize every type of Facebook campaign, Facebook custom audience, Facebook pixel... the things you will learn about Facebook are truly amazing and will instantly help advance your presence online!

You will be able to optimize your Facebook ads for increased conversions and decreased costs. You will be able to create and make use of EVERY type of Facebook ad. You will be able to grow your Facebook page likes and post engagement. You will be able to find new customers that will drive your brand to new heights via online marketing. Join this course now to learn how to take your brand, product, service, or public figure to the next level with the power of Facebook Marketing!

TAKE A STEP IN THE RIGHT DIRECTION WITH YOUR LIFE AND BUSINESS... LEARN HOW FACEBOOK MARKETING, FACEBOOK ADS, AND SOCIAL MEDIA MARKETING WILL MAKE YOUR BUSINESSES A HOUSEHOLD NAME!

ENROLL NOW!

Who this course is for:
  • Small business owners
  • Bloggers, Influencers, Public Figures
  • Online marketers and marketing reps
  • Advertising managers
  • Corporations
  • ANYONE looking to MASTER Facebook Marketing!
  • ANYONE looking to MASTER Facebook Ads!
  • ANYONE looking for the most highly targeted and cheapest advertising strategies via Facebook Ads!
Course content
Expand all 86 lectures 12:35:09
+ INTRO TO FACEBOOK MARKETING
6 lectures 31:20

As a marketing consultant for over a decade, I have gotten a real handle on the Facebook ad market and am passing that knowledge on to you!

Preview 04:41
A Few Quick Tips... REQUIRED READ!
00:06

Step 1 is to create your Facebook Business Manager account!

The Complete Facebook Business Manager Guide
13:45

Learn the basics of Facebook advertising.

Preview 08:53

Understand lead generation and lead capturing. Now DRAW a funnel on a piece of paper and sketch out your own Sales Funnel! 

How to Create a Sales Funnel on Facebook - CREATE YOUR OWN NOW!
01:26

Add to this courses Q&A section as you go through this course. I will try to respond within 48 hours to ANY questions and I will record new lectures as needed. We greatly appreciate your positive feedback!

Private Coursenvy Community for Q&A
02:29
+ FACEBOOK PAGE
5 lectures 42:32

Make sure to download the The Ultimate Facebook Page Guide PDF in this lectures RESOURCE section to learn about our favorite automated chat software ManyChat!

How to Create and Optimize a Facebook Page
16:53
How Do I Claim My Vanity URL on Facebook
00:21
Top 5 SEO Tips for your Facebook Page
00:01

If you can't answer that question...this lecture is a must watch!

What Makes your Facebook Page Awesome?
06:21
+ FACEBOOK ADS
11 lectures 04:58:02
The Complete Facebook Ad Copy + Creative Guide
31:55
Facebook Ads Funnel by Coursenvy
23:32
The Ultimate Guide to Creating Facebook Ads by Coursenvy
01:28:59
Advanced Facebook Ad Targeting
00:02
Budgets, Bidding & Schedules for Facebook Ads
13:02
The Complete Facebook Split Testing Guide
30:40
How to Split Test Facebook Ad Sets with Campaign Budget Optimization
15:59
How to Create a Coursenvy Super Split Test Campaign
00:02
70%-20%-10% + Creating Boosted Posts / Post Engagement Ads
09:53
How to Create Facebook Page Like Ads Targeting Cheap Countries
01:50
Facebook Campaign Planning
01:22:07
+ FACEBOOK PIXEL + AUDIENCES
3 lectures 56:47
Facebook Pixel, Standard Events, and Custom Conversions
00:02
URL Contains or URL Equals?
00:02
Facebook Audiences
56:43
+ Types of Facebook Ads - IN DEPTH ANALYSIS
10 lectures 32:15
Lead Generation Ads
00:02
Lead Generation Ads vs Landing Page Conversion Ads
12:00
Local Business Ads + Store Traffic
00:02
Message Ads
19:56
Messenger Chat Bots Ultimate Guide
00:04
Facebook Offers and Facebook Offer Ads
00:02
"Click to Call" or "Call Now" Facebook Ads - PDF
00:02
How to Use Facebook LIVE
00:02
Facebook Ads vs Instagram Ads
00:02
Advanced Instagram Guides
00:02
+ FACEBOOK ENGAGEMENT
5 lectures 45:33
Facebook Engagement - PDF
00:02
Mastering the Facebook Algorithm - PDF
00:02
Social Media Posting Calendar - Planning is Your Key to Success!
00:01
Facebook Videos + Video Views Ads
42:33
How to Create a Viral Video
02:54
+ FACEBOOK REPORTING, INSIGHTS + OPTIMIZATION
6 lectures 54:52
What is Ad Relevance + How to Increase It -- PDF
00:02
Facebook Tracking + Reporting -- PDF
00:02

Facebook Insights help you learn the type of person liking and sharing your content. Use this data for future targeting ads!

Learn the Power of Facebook Insights
03:34
Audience Insights
03:44
HOW TO SCALE YOUR FACEBOOK ADS
17:46
How to Create Ads that Follow People Around The Internet
29:44
+ Social Media Marketing
5 lectures 11:08

Learn the importance of SMM to SEO!

Why is Social Media Marketing Important?
04:56

Learn the golden rules of content and what to share and when on you social media channels!

What Content Should I Share?
03:39

Learn how to speed up your social media marketing and posting time.

Social Media Management Tools: How to Cut Posting Time in Half
02:25

Creator Studio lets creators and publishers manage posts, insights and messages from all of your Facebook Pages and Instagram accounts in one place!

Creator Studio
00:03
Want to learn more about Social Media Marketing?
00:04
+ Common Facebook FAQs - Watch our Coursenvy Team Answer YOUR QUESTIONS!
23 lectures 02:35:41
COMMON FAQs
00:22
HOW TO BUILD SUCCESSFUL FACEBOOK ADS
15:58
ADVANCED INSTAGRAM ADS
06:49
ADVANCED AUDIENCE INSIGHTS - Part 1
16:28
ADVANCED AUDIENCE INSIGHTS - Part 2
19:16

Are you still struggling? This is an example from a student that just wasn't 100% confident in Facebook ads yet and messaged us for help in 2015! Send us your Facebook Page and Question and you may get featured in our course!

ANALYTICS VS REPORTING
17:23
FACEBOOK EVENTS
07:48
DYNAMIC LANGUAGE OPTIMIZATION
05:50
How to Create a Facebook Group
00:38
How to Remedy a Flagged Ad Account
05:21
How to Target a Specific OS and/or Device via Detailed Targeting
04:09
How to Install a Facebook Pixel on a WordPress Website
08:52
Offline Events - PDF
00:02
What is Facebook "Test & Learn"?
00:22
What is Facebook Creative Hub?
00:14
Shopify Retargeting Ads Made Easy
00:03
How do I add a Payment Method to an Ad Account?
00:14
How to Track a Facebook Pixel Event on Button Click
04:10
Facebook Ads for Affiliate Links
00:02
Special Ad Categories for Facebook Ads
00:02
FACEBOOK SHOPS: How to Create a Catalog on Facebook
23:15
FACEBOOK SHOPS: How to Set Up Instagram Shopping
05:14
FACEBOOK SHOPS: How to Set Up Dynamic Product Ads + Catalog Sales Campaigns
13:07
+ Business Manager + How to Start a Facebook Ad Agency / Business
7 lectures 26:27

Make sure to download the PDF in this lectures Resource section.

How to Get Marketing Clients
07:05
CASE STUDY EXAMPLE
00:14

Rewatch lecture #3 for a refresher on Facebook Business Manager.

How to Get Access to a Client's Facebook Page and Ad Account
03:55
Pages in Business Manager
07:14
Ad Accounts in Business Manager
07:31
WATCH ME: Add an employee to my Facebook Business Manager
00:18
Marketing Ad Agency Proposal and Contracts
00:09