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Facebook (Ads) (Beginners & Advanced): Fast Track Training

Learn how to use Facebook (Ads) Advanced methods quickly and easily for yourself or business

Created byDouglas Melvin

Last updated 7/2020

English

English [Auto],

What you'll learn

How to master Facebook (Ads) Advanced Methods
Generate leads and sales using Facebook (Ads) Advanced Strategies
Setup and run Facebook (Ads) Advanced campaigns in any niche
Master the Facebook (Ads) Advanced Platform

Course content

3 sections • 41 lectures • 1h 26m total length

Overview - Beginners1:21
Discover the basics of Facebook ads for beginners, a DIY platform to reach a specific audience with a tailored message, by mastering objectives, audience, placements, budgets, and formats.
Creating A Page2:33
Create a Facebook business page with a name, category, and optional address or phone. Design a cover and profile picture in Canva, then access ads from the page.
Promoting The Page - Part 12:38
Learn how to promote your Facebook page using the ad center, choosing image or video, and targeting audiences by gender, age, locations, and interests while following advertising policies.
Promoting the Page - Part 21:45
Set how long your ad runs, your daily budget, and the campaign goal using Facebook estimates. Configure the end date and secure your payment method to finalize the ad setup.
Promoting the Page - Part 3 - Video3:55
Promote Facebook ads with video or slideshow by uploading a video, selecting a thumbnail, and creating 3–10 image slideshow with adjustable aspect ratio and music, then save to run.
Promoting Your Business Locally3:36
Promote your business locally on Facebook by setting the ad radius, age, gender, and interests, enabling automatic placements, and adding a map card, image, headline, and call to action.
Promoting A Specific Website - Part 12:38
Promote a specific website using Facebook ads: choose ad formats, build a carousel with headlines and images, craft ad text and CTA, and set audience, placements, budget, and tracking pixel.
Promoting A Specific Website - Part 2 - Going to Business Manager2:10
Learn to set up a Facebook tracking pixel via Business Manager, create your pixel in data sources, and choose install options to retarget site visitors on Facebook and Instagram.
Promoting A Specific Website - Part 32:09
Set up a Facebook pixel in business manager, install the WordPress plugin, and verify with test traffic to ensure the pixel is active.
Promoting A Specific Website - Part 41:23
Promote a specific website using Facebook ads by adding your Facebook page to the business manager, configuring a conversion pixel, and ensuring the ad account setup within business manager.
Setting Up Your Payment Method2:48
Set up a Facebook ad account in the business manager and add a payment method, choosing from cards, PayPal, online banking, or a Facebook ad coupon.
Collecting Lead Information with Forms3:01
Learn to create and customize Facebook lead forms, select data to collect (name, email, phone, address, birth date, gender, job title), add privacy policy and questions, and configure promotion elements.
Using the Automated Advertising Platform2:44
Learn to use Facebook's automated ads platform to create ads with AI assistance, set categories, recognition, audience interests, multiple ad objectives, and budget to promote.
Creating an Audience in the Ad Platform1:08
Create a reusable audience inside the ad platform by naming it, selecting demographics such as gender and age, setting location parameters, adding interests, and saving for future ads.
Creating An Audience From the Business Manager-Mailchimp-Import2:06
Create a custom audience in business manager using customer lists, website pixel, app interactions, and offline or online interactions, including import from Mailchimp to build the audience.
Creating A Audience From A Customer List - CSV2:25
Create a Facebook audience from a customer list CSV by exporting and mapping name and email into Facebook’s template, then upload, name the audience, and finalize creation.
Creating a Lookalike Audience1:08
Create a lookalike audience by selecting a local source from a previously run ad, set your audience location and size, and click create audience to generate the new audience.
Creating A Saved Audience1:40
Create a saved audience by naming it, adding lookalike or custom audiences, and refining with locations, age, gender, languages, interests, exclusions, and connections, then click create audience.
Sharing An Audience With Another Business1:24
Learn to share a Facebook ads audience with business account via owned accounts or ad account ids; accounts can target and view insights, but cannot edit, share, or create lookalikes.
Conclusion - Beginners1:42
Select your audience, open the actions menu, and create. Then use ads manager to set the objective, budget, media, and headline with a call to action, then run.

Overview - Advanced1:37
Retarget visitors who visit specific pages, or complete purchases and land on checkout page, with sponsored Facebook ads, and learn to create these ads step by step in business manager.
Creating A Custom Audience for Retargeting3:05
Create a custom audience in Facebook business manager from website traffic by deploying a pixel, setting visit windows up to 180 days, and optionally narrowing or excluding visitors.
Connecting the Audience2:47
Configure a Facebook Ads Manager campaign by selecting auction and a rich campaign objective. Then set up custom audiences, placeholder names, automatic placements, and controlled delivery frequency before saving.
Creating The Advertisement2:05
Edit your campaign to create an ad, choose a Facebook page, set a budget, change the image, write the headline and description, and publish.
Custom Audience for Retargeting Existing Customers List - Part 12:58
Learn to create a custom audience for retargeting existing customers by uploading a customer list or importing from Mailchimp, then set up a brand awareness campaign in Ads Manager.
Custom Audience for Retargeting Existing Customers List - Part 2 - The Creative2:01
Edit and customize Facebook ads by updating the creative (image or video), writing text, choosing placements, and adding a call-to-action; set up tracking to retarget your customer list.
Expanding Your Successful Campaign with Additional Audiences1:41
Expand your successful Facebook ads campaign by creating look alike audiences in the ads manager for a chosen country or region to widen reach.
Setting Up the Tracking Pixel2:25
Learn to set up the Facebook tracking pixel on a WordPress site by installing the Insert Headers and Footers plugin, copying the pixel code into the header, and saving.
Setting Up Tracking for Offline Events3:04
Create a custom audience from offline interactions by selecting offline activity and setting inclusion rules. Upload the offline event file, map headers, resolve warnings, and finalize the audience.
Setting Up Tracking for Video Engagement1:42
Create a custom audience of users who watched a video on Facebook or Instagram by selecting engagement levels (three seconds to ninety-five percent), then enable retargeting or lookalike expansion.
Setting Up Tracking for Instagram2:16
Set up Instagram tracking to build an audience from your Instagram business profile. Target visitors from the last 90 days and explore look alike audiences.
Setting Up Tracking for Lead Ads Forms2:34
Set up a lead form and create a custom audience from Facebook lead generation ads by selecting the form, configuring fields and privacy policy, and publishing the audience.
Setting Up Tracking for Individuals That Came to a Facebook Event1:16
Create a custom audience from a Facebook event using events tab, select engagement and timing, name the audience, track attendees, and expand with a lookalike to target and create ad.
Setting Up Tracking and Individuals Interacting with our Facebook Page1:38
Create a custom audience of people who interacted with your Facebook page by selecting engagement level and timeframe, name the audience, include or exclude pages, then expand with alike audiences.
Live Example - Create A Page1:46
Create a new Facebook page for advertising by selecting brand or product, naming the page, and designing the profile and cover before uploading the final cover image for marketing.
Live Example - Track The Page With An Audience1:36
Create a custom audience from your Facebook page in Business Manager to track page activity, then expand into a lookalike audience to increase reach.
Live Example - Create an Ad Targeting The Page1:31
Learn to create a Facebook ad by naming a campaign, choosing brand awareness, designing ad with an image and URL, writing a headline and description, and publishing to your audience.
Live Example - Create An Event on the Page1:33
Create a Facebook page event by entering name, location, description, category, frequency, start and end times, co-hosts, schedule, and tickets (including Eventbrite links), then set post permissions and publish.
Live Example - Create an Audience Targeting the Event2:02
Learn how to boost a Facebook event, set objective and duration, and tailor ads by creating a custom audience from the event and adding look alike audience.
Conclusion - Create an Ad1:36
Create an ad using a custom audience via the quick creation menu, name campaign, select objective, and build assets, targeting event attendees with headline, image, and call-to-action, then publish.

Requirements

A computer with internet access
A willingness to learn and take action

Description

Facebook (Ads) (Beginners & Advanced): Fast Track Training.

Want to get instant traffic?

Upgrade Your Skills And Expertise With Our Advanced Video Training…

Brand New Over-The-Shoulder Video Series On How To Get Started With Facebook Ads.

Advanced Edition

Here's What You'll Learn In These Upgraded Video Series:

How to work with the advanced features and make the best of it.
How to become more efficient in your daily activities and speed up your output using this platform.
Learn the smart way to make things happen fast as the experts do with some key features of this service.
Learn how to reduce frustrations and time-consuming activities by applying my practical advice when using this service.
How about automation? Learn the simple tricks and tips we use to get it done.
Master every aspect of this service so that you can train other people how to use it as it.
Stay at the top of your competition and keep your business ahead of the learning curve.
And so many more...

Dear Friend,

Facebook is the most popular social media site on the entire internet. Some people think of Facebook as the internet itself.

It’s the one place where people all over the world spend most of their time. Each of those people is a potential customer of various products.

Are you reaching out to them?

If you aren’t, then your business is definitely missing out. Facebook Ads offers up the opportunity for you to connect with people based on what their interests are.

You may have heard of Facebook Ads or even spent a little money on them.

Mastering the art of being profitable using Facebook Ads is entirely possible by merely watching our videos.

The Entire Process Can Seem Complicated At First

The end goal with Facebook Ads is to find the exact customer who wants your product or service.

Facebook makes it easy to zero in on these people. While the entire process may seem complicated at first, it isn’t.

It’s only a matter of you becoming familiar with how their ad system operates. Once you get comfortable with how to place ads, the entire process becomes a piece of cake.

The process of learning can be dramatically reduced with our video series. We go over everything you need to know to set up a campaign and also how to target the exact people.

Few Platforms Allow You To Target The Way Facebook Ads Do

There once was a time when you had to cast a wide net when placing ads online. You weren’t able to zero in on the people who had the same interests as your site.

Now things have changed, and you can even target people who are the exact age and gender you’re searching for.

Facebook Ads are so detailed that you can almost literally pluck the exact person you want to see your ads.

As you can imagine, your conversions will significantly improve when you’re able to focus on only those who have shown interest in what you have to sell.

Introducing…

Get Started With Facebook Ads

Don’t Blow Your Whole Wad Without Seeing Results

The common mistake online marketers make is that they spend all of their money on Facebook Ads and see no results.

This is the reason why they place a few ads and then give up. Instead of going that route, first, watch our videos.

We’ll give you an in-depth look at what it takes to create a profitable campaign. You’ll be familiar with the entire system from start to finish after watching our videos.

Don’t place another order for ads without learning the ins and outs from us. We’ll save you a whole lot of money, and your conversion rates will rise as well.

Facebook Ads Deliver Sales

The rising popularity of Facebook Ads is because people are making all kinds of money with them.

You’re missing out on a massive opportunity by not taking advantage of them. We break everything down in a very easy to follow format.

You can be up and running within an hour after watching our video series. This is instant traffic that you can capitalize on immediately.

There’s no waiting around for search engines to spider your content or anything like that.

You place your ad with Facebook, and they deliver the type of massive traffic only the largest social networking site in the world can.

Sign up for this training today and make your future as bright as it possibly can be.

Many people that try to figure things out on their own end up wasting a lot of time and get frustrated and end up with nothing.

That’s because they spin their wheels, follow bad advice, and just don’t get the right roadmap to success.

This video series will prevent that from happening… When you invest in this training today, you watch as I do it… and you replicate it.

It’s THAT simple...

Course Description:

Most people do not know how to get started with all the Social Media products online today. With this Fast Track Training course designed to take you to the Advanced level, you will be up and running in no time using Facebook (Ads) to the Advanced level with confidence.

Facebook (Ads) (Beginners & Advanced): Fast Track Training is a straight to the point, step by step training course to get you started immediately.

See the course subjects below:

----------------------------------------------------------------------------------

Facebook (Ads) For Beginners: Fast Track Training

1 - Overview - Beginners

2 - Creating A Page

3 - Promoting The Page - Part 1

4 - Promoting the Page - Part 2

5 - Promoting the Page - Part 3 - Video

6 - Promoting Your Business Locally

7 - Promoting A Specific Website - Part 1

8 - Promoting A Specific Website - Part 2 - Going to Business Manager

9 - Promoting A Specific Website - Part 3

10 - Promoting A Specific Website - Part 4

11 - Setting Up Your Payment Method

12 - Collecting Lead Information with Forms

13 - Using the Automated Advertising Platform

14 - Creating an Audience in the Ad Platform

15 - Creating An Audience From the Business Manager-Mailchimp-Import

16 - Creating A Audience From A Customer List - CSV

17 - Creating a Lookalike Audience

18 - Creating A Saved Audience

19 - Sharing An Audience With Another Business

20 - Conclusion - Beginners

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Facebook (Ads) Advanced: Fast Track Training

21 - Overview - Advanced

22 - Creating A Custom Audience for Retargeting

23 - Connecting the Audience

24 - Creating The Advertisement

25 - Custom Audience for Retargeting Existing Customers List - Part 1

26 - Custom Audience for Retargeting Existing Customers List - Part 2 - The Creative

27 - Expanding Your Successful Campaign with Additional Audiences

28 - Setting Up the Tracking Pixel

29 - Setting Up Tracking for Offline Events

30 - Setting Up Tracking for Video Engagement

31 - Setting Up Tracking for Instagram

32 - Setting Up Tracking for Lead Ads Forms

33 - Setting Up Tracking for Individuals That Came to a Facebook Event

34 - Setting Up Tracking and Individuals Interacting with our Facebook Page

35 - Live Example - Create A Page

36 - Live Example - Track The Page With An Audience

37 - Live Example - Create an Ad Targeting The Page

38 - Live Example - Create An Event on the Page

39 - Live Example - Create an Audience Targeting the Event

40 - Conclusion - Create an Ad

Who this course is for:

Beginners to Facebook (Ads) Advanced methods
Internet Marketers, Business Owners, Entrepreneurs, Hobbyists
If you want to drive buyer traffic to your website, product or service using Facebook (Ads) Advanced methods
If want to master Facebook (Ads) Advanced methods and the unlimited income potential it has for your business

Facebook (Ads) (Beginners & Advanced): Fast Track Training

What you'll learn

Explore related topics

Course content

Facebook (Ads) For Beginners: Fast Track Training20 lectures • 44min

Facebook (Ads) Advanced: Fast Track Training20 lectures • 41min

Bonus Lecture: New Product List1 lecture • 2min

Requirements

Description

Who this course is for: