10 steps to the perfect Facebook Ads Copy

Learn to write converting copy for your Facebook ads
Free tutorial
Rating: 4.2 out of 5 (88 ratings)
5,735 students
34min of on-demand video
English [Auto]

In 10 steps you will learn how to write effective and converting Facebook ads copy


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As you are here you may perfectly know what is the importance of having a professionally written ad copy in order to achieve best results with Facebook ads!

Do you know that when it comes to the creative most of my ads are successful due to the copy rather than to the image? Actually images could be used to grab attention, but text is what makes people want to click or purchase. If you mess up your ads copy you will never be able to use the full potential of Facebook advertising.

What are you going to learn in this course? 10 steps to the best ad copy:

Step 1: Who you are “talking” to

Step 2: Address their problems with a question

Step 3: Tell them how you will solve their problem

Step 4: Add social proof

Step 5: Add numbers

Step 6: Tell a story

Step 7: Add an offer with a time frame

Step 8: Format your text

Step 9: State clearly you Call to Action

Step 10: Do not forget the Headline, Description and Display link

Let`s dive into the 10 steps you will be keeping in your mind when writing a Facebook ads copy from now on!

In the next 10 videos you will find both theoretical basics and examples on writing the best copy that is going to grab you audiences` attention.

Who this course is for:

  • Digital marketing professionals learning how to improve their Facebook ads
  • Business owners learning how to improve their Facebook ads
  • Facebook advertisers learning how to maximize results from ads


Digital Marketing Specialist
Velichka Yovova
  • 3.7 Instructor Rating
  • 88 Reviews
  • 24,029 Students
  • 1 Course

A co-founder of digital agency Business trend since 2011. Managing the Facebook division of the agency I have been serving clients from all over the world for their Facebook ads campaigns. A Bachelor of Marketing from UNWE. One of my biggest passions is advertising and measuring success of the ads to drive sales for my clients.

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