Expired Listing Mastery 101

I go in detail on why the Expired Listing is such a great source of business for Real Estate Agents. In most markets across the nation, Expired Listings are ignored by Agents. That presents a real and profitable opportunity for any Agent willing to work with Expired Listings.

What is an Expired Listing? It can seem obvious, but there are a lot of aspects to Expired Listings and how you can benefit from working with them.

What is a Cancelled Listing? What are the differences between a Cancelled and Expired Listing? What are the differences in how you work them?

What is a Withdrawn Listing? How is it different from the previous two types of Listings?

There are several reasons why a homeowner will overprice their home. The main reason is because the previous Agent wasn't strong enough to convey the market value. In this lecture, I'll show you a simple system I use to overcome this.

Some Agents are just bad. It's like with any profession. Some people are better at it than others. It can be difficult to convince homeowners to re-list after they have had an experience with a bad Agent.

Real Estate is a marketing game. If you don't know how to properly market a listing, it will expire. It's as simple as that. In this lecture, I discuss some tips and tricks to up your marketing game so you don't succumb to poor marketing.

If the home looks like it was abandoned after the last natural disaster, it's not going to sell easily. In this lecture, I discuss some simple ways to improve the curb appeal of any house so you can get it listed and sold!

Sometimes the reasons a home doesn't sell is beyond what anyone involved in the process could help. What do you do in this case? Find out in Lecture 12.

If you don't have the proper mindset, being a successful Real Estate Agent can be like swimming against the tide. Improving the way you think about you job can set into momentum a stream of success that you never imagined, so let's invest some time in getting your mind straight!

Now that your head is straight, let's tweak things so they work perfectly with our objective, the Expired Listing and getting homes sold for the most money possible!

If you're not driven, this will be grueling. The success of any Real Estate Agent lies in the hustle. If you put in the work, you will reap major rewards. 

The money is in the follow-up, my friends. With my process, you will be taking names and closing deals!

You might be asking yourself how you can get the 411 on your Expired prospects. In this Lecture, I spill the beans on my secret to getting contact information.

Sometimes it just comes down to you and a telephone. In my opinion, this is the best way to work Expired Listings.

Get out there and beat the streets! I have a couple things that will have homeowners coming outside to meet you before you even have the chance to knock.

Direct mail is easy street when it comes to prospecting, but it can be expensive. Be careful with this one.

In this Section, I'm going to cover the 10 most popular objections you will receive from an Expired Listing, and show you how to handle it like the top producer that you are.

Understand why they are annoyed and how you can flip the situation in your favor.

You were HUSTLING! Since their home was on the market, you and/or your office has sold how many homes? Be specific, and use your numbers!

Well, do you? If not, you're going to find one!

Let them list with the same agent who didn't sell their home the first time. In the meantime, you're going to hustle and show them what a serious agent can do.

They have every right to do so, and you're going to handle it like a pro.

Fair enough, and here's what you're going to do while they're cooling their heels...HUSTLE!

You're different from their last agent because you have a proven system to get their home sold for the most money possible!

When clients start giving you the run around, impress them with your ability to handle pretty much any objection they throw at you.

How do you discuss this with a client? It's awkward, right? They are essentially asking you what you make at your job. Here's how to handle it!

Heck no, you won't cut your commission, and here's why!

In this lecture I am breaking down the expired script I use. So you have a better understanding why we are using the words that we use when we talk to an expired listings.

In this lecture we're going to go over essential script closes and helpful tips.