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MarketingMarketing FundamentalsMarketing Strategy

Niche Marketing made EASY

Learn how to identify and market your business to a niche market. Growing your customer base to achieve higher sales.
Rating: 4.2 out of 54.2 (23 ratings)
5,373 students
Created by Wolf Matejek
Last updated 4/2013
English
English [Auto]

What you'll learn

  • Discover "how to find your niche"
  • Realise the importance of having a niche
  • Marketing successfully within your niche
  • Getting in touch with your prospective buyers

Requirements

  • No special requirements, apart from wanting to learn more about Niche Marketing
  • A willingness to take action

Description

In my Niche Marketing class you will discover how a streamlined niche marketing strategy will help you to grow your customer base who is ready to buy from you. It doesn't matter if you sell products or services.

To succeed in promoting your business, it is important that you do not waste your marketing budget on unfruitful exercises. You do not want to waste your marketing efforts on the wrong people, especially those people who could not afford your product or services, or even those who would not buy your service or product anyway no matter how hard you may try.

Many people mistakenly believe that marketing any type of business means having to pay for online or newspaper adverts and the buyers will come and buy. While this would be fantastic, in reality though this approach just doesn't work long time, if at all. And before you come to realise this, your marketing budget will be depleated and you will come to the realisation that your 'business has failed'.

It's time to rethink your approach and accept the fact that whatever you offer, products or services, will only appeal to a defined niche market.

Let's say you are selling apples, then anyone who doesn't like apples will not buy from you, even though they may have seen your advert. This is the dilemma you need to address, which is done through targeted advertising to a niche market - ultimately the market in which you operate.

My niche marketing class is full of valuable tips and advice which makes it easy for everyone to develop a marketing strategy that works and which helps to grow your customer base and business as a whole.

I also share with you the 5-step niche marketing method which includes:

  • Identifying and targeting your niche market

  • How to find your niche market

  • Collecting testimonials

  • How to create niche marketing materials for your business

  • Ways of how to contact your niche market

Remember: Niche Marketing does not need to be scary or difficult.

All you need to do is to put into practice what you have learned.

Who this course is for:

  • New business start-ups
  • Existing small business owners
  • Therapists, Coaches, Entrepreneurs
  • Product creators
  • Service providers

Instructor

Wolf Matejek
Entrepreneur, Business Coach, Author & Trainer
Wolf Matejek
  • 4.1 Instructor Rating
  • 165 Reviews
  • 21,497 Students
  • 6 Courses

For many years I have worked as a Transformational Business Change Consultant, Trainer, and Coach with clients from all over the world. Now, in the days of Corona and the many travel restrictions that have been imposed around the world, I want to continue to support my clients and businesses where there is a need for change.

You are unique and your business should be too. As a business coach, I don’t follow a template or a ‘one size fits all’ approach.
We start from wherever you are and work towards your personal and business goals. If you want to run a business that brings you income and at the same time makes a positive contribution to others, then you have come to the right place with me!

It doesn’t matter if you have an existing business or a business idea that you want to bring to life. During my coaching sessions I help my clients to develop the skills and confidence to take action on their own. My laser coaching program enables clients to become the leader they want to be. At all times will my clients maintain the leadership and control of their business.

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