Cognitive Biases and Critical Thinking for Executives
What you'll learn
- You'll learn how to identify and address the most common cognitive biases in executive situations
- You'll learn how to avoid - or at least mitigate - yourself falling into these traps
- You'll learn about basic mental patterns and biases that are found in multiple situations, and how they are manipulated
- You'll get to know examples of how these biases can be used by different people, for different purposes, and how it works as a process
- You don't need any prior knowledge (a knowledge of persuasion or psychology helps, naturally, but is NOT required)
In this course, we will cover the usual cognitive biases, fallacies, and other errors and distortions in human behavior and thinking, and their applications in an executive context.
These can be caused by external triggers, skewed perceptions, other people, and/or many other triggers. Although it's not always easy to simply "fix" these biases, a thorough understanding of them is the first step to changing perception and behavior.
You will learn about both frequent and unknown/obscure biases including:
- Loss aversion;
- Time discounting, baseline discounting, symbol grounding and symbol dependence;
- Motivated reasoning, confirmation bias, negative attribution and many other biases related to emotion;
- Perceived depth and effort manipulation, simplicity and triviality biases, and more;
- Salience effects, the peak-end effect, and others;
- The focusing illusion and affluent pressure;
- Anchoring, framing and context manipulation;
... As well as many others, and how they apply in a corporate and executive context.
The course is presented in a reference guide format. In short, lessons are not sequential or dependent. You can take any specific section and watch it, and the contents will be encapsulated. But naturally, for someone watching the whole course in one go, things will be sequential and ordered. By the time you're done, you'll be an expert on all things cognitive biases.
If this seems the course for you, let's begin!
Who this course is for:
- You're any executive that aims to correct their own cognitive biases and thinking errors
- You're any executive that is looking to de-bias and improve their decision-making process
I have what could be considered an unconventional background as a coach. I don’t come from psychology or medicine. In fact, I come from tech. I created two tech startups that reached million-dollar valuations, backed by the MIT-Portugal IEI startup accelerator, afterwards becoming its Intelligence Lead.
After years of coaching and mentoring startup founders on talent management, emotional management, influence and persuasion, among other topics, I started being requested by executives and investors, like venture capitalists, with more complex, large-scale problems.
After years of doing executive work, I started specializing in coaching asset management professionals. With the signing of my first fund manager/CIO clients, I started adapting my performance and influence techniques for purposes such as talent management for PMs and analysts, fundraising from allocators, effective leading a team, and properly assessing talent for compensation/promotion/allocation increases.
I currently provide performance coaching and influence/persuasion coaching for executives and asset management professionals, mostly but not limited to purposes like managing people, leading and closing sales/capital commitments.