Udemy
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
Development
Web Development Data Science Mobile Development Programming Languages Game Development Database Design & Development Software Testing Software Engineering Development Tools No-Code Development
Business
Entrepreneurship Communications Management Sales Business Strategy Operations Project Management Business Law Business Analytics & Intelligence Human Resources Industry E-Commerce Media Real Estate Other Business
Finance & Accounting
Accounting & Bookkeeping Compliance Cryptocurrency & Blockchain Economics Finance Finance Cert & Exam Prep Financial Modeling & Analysis Investing & Trading Money Management Tools Taxes Other Finance & Accounting
IT & Software
IT Certification Network & Security Hardware Operating Systems Other IT & Software
Office Productivity
Microsoft Apple Google SAP Oracle Other Office Productivity
Personal Development
Personal Transformation Personal Productivity Leadership Career Development Parenting & Relationships Happiness Esoteric Practices Religion & Spirituality Personal Brand Building Creativity Influence Self Esteem & Confidence Stress Management Memory & Study Skills Motivation Other Personal Development
Design
Web Design Graphic Design & Illustration Design Tools User Experience Design Game Design Design Thinking 3D & Animation Fashion Design Architectural Design Interior Design Other Design
Marketing
Digital Marketing Search Engine Optimization Social Media Marketing Branding Marketing Fundamentals Marketing Analytics & Automation Public Relations Advertising Video & Mobile Marketing Content Marketing Growth Hacking Affiliate Marketing Product Marketing Other Marketing
Lifestyle
Arts & Crafts Beauty & Makeup Esoteric Practices Food & Beverage Gaming Home Improvement Pet Care & Training Travel Other Lifestyle
Photography & Video
Digital Photography Photography Portrait Photography Photography Tools Commercial Photography Video Design Other Photography & Video
Health & Fitness
Fitness General Health Sports Nutrition Yoga Mental Health Dieting Self Defense Safety & First Aid Dance Meditation Other Health & Fitness
Music
Instruments Music Production Music Fundamentals Vocal Music Techniques Music Software Other Music
Teaching & Academics
Engineering Humanities Math Science Online Education Social Science Language Teacher Training Test Prep Other Teaching & Academics
AWS Certification Microsoft Certification AWS Certified Solutions Architect - Associate AWS Certified Cloud Practitioner CompTIA A+ Cisco CCNA Amazon AWS CompTIA Security+ AWS Certified Developer - Associate
Graphic Design Photoshop Adobe Illustrator Drawing Digital Painting InDesign Character Design Canva Figure Drawing
Life Coach Training Neuro-Linguistic Programming Mindfulness Personal Development Meditation Personal Transformation Life Purpose Emotional Intelligence Neuroscience
Web Development JavaScript React CSS Angular PHP WordPress Node.Js Python
Google Flutter Android Development iOS Development Swift React Native Dart Programming Language Mobile Development Kotlin SwiftUI
Digital Marketing Google Ads (Adwords) Social Media Marketing Google Ads (AdWords) Certification Marketing Strategy Internet Marketing YouTube Marketing Email Marketing Google Analytics
SQL Microsoft Power BI Tableau Business Analysis Business Intelligence MySQL Data Modeling Data Analysis Big Data
Business Fundamentals Entrepreneurship Fundamentals Business Strategy Online Business Business Plan Startup Freelancing Blogging Home Business
Unity Game Development Fundamentals Unreal Engine C# 3D Game Development C++ 2D Game Development Unreal Engine Blueprints Blender
30-Day Money-Back Guarantee
Marketing Advertising Event Planning

Complete Event Planning and Organization course

How to plan and design your event plan so you ACHIEVE your GOALS
Rating: 4.5 out of 54.5 (8 ratings)
1,763 students
Created by Ivan Chagas
Last updated 2/2021
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • How to better plan and organize their events to achieve their goals
  • How to yield the most out of their events
  • Plan better for the eventualities
  • Meet their deadlines with a clear timetable and learn about project management
  • Sponsorship design: how to plan and create your sales quotas
  • How to do budgeting without having to know years of financial background
  • How to deal and cope better with the stress

Requirements

  • There is no pre-requisite for this course!

Description

Have you been organizing events for some times but still want to IMPROVE your results?

I have been working using events as a marketing strategy and revenue tool for one decade now and have been sharing it for the last 3 years as an online and face-to-face instructor.

This course if very much focused on helping you hit the TARGET on the spot! Yes, we are going to focus a lot on your event's goals and how to meet it, without breaking your timetable and budget, all while wowing your audience and managing your team (even if you're solo!)

This course is aimed to those professionals, leaders, makers and visionaries that KNOW they can and WANT to make out of their events, be it brand promotion, lead generation, post-event sales, learning points and team or employees motivation! You can use event as a strategy for a LOT of things and we are going to learn how to yield the moment!


You will learn how to:

  • Structure and lead a team to organize your event and meet your goals

  • How to design the agenda to control and boast your audience's perception of your event

  • Budget your event accordingly and without any hassle

  • Better state your goals and outcomes so it has purpose and meaning

  • And how to manage it like a pro and project manager so you don't miss any deadline!

All of this using more than 10 unique tools that I have created during my decade of experience with event creation, planning and executon!

ATTENTION: This event will cover BEYOND THE BASICS of planning and event structure. Though, if you're new to the area, this may be the GREATEST way to kickstart your journey!


Welcome to my course EVENT PLANNING AND ORGANIZATION, where you will finally learn how to become the pro event organizer I wish I knew I could be when I started organizing events!

I'll reveal all my secrets during this course and frameworks that I have created along the years - I am swearing to you. There's no holding back. Plus, you have a 30-day guarantee or your money back ;)


What you will find on this course:

  • 5 hours of exclusive video content

  • Exercises: multiple choices and open-ended questions to which I'll personally provide feedback

  • 11 unique tools and frameworks: with printable PDFs files, spreadsheet templates and instructional videos on how to use them!

  • Your instructor is a certified Instructional Designer by the University of Illinois Urbana-Champaign and a face-to-face instructor here in Brazil. I'm also an Udemy instructor for the past 3 years, with over 300 students!

Who this course is for:

  • Event organizers that want to sharpen even more their event skills
  • Leaders and managers who uses events as a strategy to make their businesses grow
  • Makers that want to take the event organizing as a career path

Course content

10 sections • 93 lectures • 5h 7m total length

  • Preview07:19
  • Join our community!
    00:13
  • Preview02:02
  • Reviewing our modules
    07:19
  • Preview04:00
  • How to yield the most out of this course
    01:39
  • What's success
    00:11

  • What's an event for me
    03:15
  • Why plan an event
    03:40
  • 2 reason why events FAIL
    02:42
  • The only ONE reason your event will be SUCCESSFUL
    02:34
  • Event planning basics
    00:10
  • Who are you?
    1 question

  • What's the TARGET framework
    02:35
  • The TARGET framework for event planning
    00:11
  • TOOL: The Target Framework
    00:30
  • TASK: the TARGET Self-Assessment tool
    6 questions
  • INSTRUCTION: how to use the TARGET self-assessment tool
    09:19
  • Who SHOULD organize an event
    02:26
  • Who should NOT
    01:57
  • What if I fall on the NOT case
    01:52
  • Defining your TARGET
    06:44
  • EXERCISE: Defining your goal
    1 question
  • Navigating a SEA of stakeholders: a framework
    03:47
  • TOOL: The SEA of Stakeholders
    00:17
  • INSTRUCTION: how to use the SEA of Stakeholders
    05:26
  • Module assessment
    4 questions

  • The 3 skills I look for when selecting my team
    07:17
  • The 6 event organizer skills to master
    00:11
  • How many people do I need on my team
    02:15
  • The 6 roles you need
    04:52
  • First role: The Event Manager
    03:09
  • Second role: Logistics & Infrastructure
    04:46
  • Production & logistics
    00:11
  • Third role: Finance
    03:25
  • Fourth role: Sales
    03:18
  • Fifth role: Agenda
    02:15
  • Sixth role: Communication
    02:56
  • TOOL: Team Structuring Sheet for events
    00:16
  • INSTRUCTION: how to use the Team Structuring Sheet
    02:44
  • Staff you might need
    05:07
  • Module assessment
    4 questions

  • Designing your event to handle the crowd
    03:16
  • The most important factor in Customer Services
    03:35
  • Audience Experience Design
    00:10
  • The Audience Energy Control Framework
    09:32
  • TOOL: The Audience Energy Control framework
    00:19
  • INSTRUCTION: how to use the Audience Energy Control framework
    07:27
  • Crowd management: roles in your team
    04:14
  • Handling CRISIS
    03:18
  • Creating escape routes in your plan
    04:23
  • Quick tip: Get to know your surroundings!
    01:22
  • Be the duck: the best advice I've received
    02:30
  • Module assessment
    3 questions

  • The Ladder of Budgeting
    04:01
  • Event Budgeting & how to create an event budget
    00:10
  • TOOL: The Ladder of Budgeting
    00:18
  • INSTRUCTION: how to use the budget template
    06:25
  • The basics: your priority NUMBER ONE
    02:21
  • Handling the EXPECTED
    02:18
  • Adding the cherry on top
    04:07
  • The 10 Sources of income, part 1
    06:24
  • The 10 Sources of income, part 2
    05:22
  • SPONSORSHIP design: how to price your sales quotas
    05:53
  • TOOL: Event Sponsorship Design
    00:10
  • Module assessment
    1 question

  • The importance of it
    02:08
  • Create SMART goals
    06:11
  • EXERCISE: what's your smart goal?
    1 question
  • Another way of seeing it: SPLASH goals
    06:02
  • Examples of SPLASH goals
    06:02
  • EXERCISE Writing down your SPLASH goal
    1 question
  • Spread yours goals throughout your plan
    02:07
  • The Event Manager's main responsibility
    00:58
  • Module Assessment
    2 questions

  • Building your CONTINGENCY plan
    01:23
  • A small trick to handle the crowd
    05:11
  • Event marketing fundamentals and its differences
    00:09
  • Action Threshold Framework
    04:49
  • TOOL: The Action Threshold Framework
    00:21
  • INSTRUCTION: how to use the Action Threshold Framework
    09:52
  • Dry run: double check on your plan
    06:45
  • TOOL: Dry run agenda example
    00:11
  • INSTRUCTION: How to run a dry run
    07:34
  • Event Manual: a hub for answers
    02:45
  • TOOL: Event manual example
    00:12
  • Planning the fat, don't cut it
    02:45
  • One note about the previous lesson
    00:25
  • In the land of event planners, the snitch is king
    02:23
  • Module assessment
    3 questions

  • Creating your activity schedule that YOU CAN FOLLOW
    01:40
  • Timetable
    00:10
  • WBS method made simple
    04:54
  • INSTRUCTION: Looking at a WBS example
    02:19
  • WBS: some videos and references for you
    00:02
  • Estimating your deadlines: how?
    05:19
  • PRIORITIZING: my own Eisenhower
    03:19
  • TOOL: Einsenhower Matrix for Events
    00:20
  • Critical path: finding the most important tasks
    04:44
  • Stage Gates: concept
    05:18
  • INSTRUCTION: Designing your own Stage Gates Plan
    08:04
  • Module Assessment
    3 questions

  • Aim for the TARGET
    01:49
  • Any questions for me?
    1 question
  • Key concepts
    05:37
  • Last tip to make it an AWESOME EXPERIENCE
    05:11
  • Final assessment:
    9 questions

Instructor

Ivan Chagas
Head of Education, UIUC, TEDx, Duolingo, Top-tier Instructor
Ivan Chagas
  • 4.5 Instructor Rating
  • 442 Reviews
  • 5,310 Students
  • 11 Courses

PORTUGUÊS:

Ivan Chagas é designer instrucional, organizador de eventos e professor em cursos presenciais e virtuais. Com mais de 5.000 alunos em mais de 80 países, dá aulas nas temáticas de organização de eventos, liderança, atendimento ao cliente e inteligência emocional. Trabalha também como terceirizado, criando cursos onlines e presenciais e materiais educacionais para empresas e pessoas físicas..


ENGLISH:

Ivan Chagas is instructional designer, event organizer and instructor in in-person and online courses. With over 5,000 students in more than 80 countries, he teaches on event organization, leadership, customer services and emotional intelligence. He works developing online and in-person courses and educational resources for companies and individuals.

  • Udemy for Business
  • Teach on Udemy
  • Get the app
  • About us
  • Contact us
  • Careers
  • Blog
  • Help and Support
  • Affiliate
  • Terms
  • Privacy policy
  • Cookie settings
  • Sitemap
  • Featured courses
Udemy
© 2021 Udemy, Inc.