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2021-01-26 00:35:37
30-Day Money-Back Guarantee

This course includes:

  • 3 hours on-demand video
  • 2 articles
  • 2 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
Business Entrepreneurship Etsy

Etsy 2021 Masterclass: Setup, SEO, Social & Etsy Marketing

Etsy 2021 guide selling on Etsy shop, including Email Marketing, Advertising, Sales, Etsy SEO and more! Filmed in 2020!
Rating: 4.7 out of 54.7 (87 ratings)
331 students
Created by Ulearner 360
Last updated 8/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Fully setup and operationalize a successful store on Etsy
  • How to dominate SEO and the Etsy's algorithm
  • How to effectively increase internal and external traffic to your Etsy listings
  • How to get 40 FREE listings on Etsy
  • Build an advertising and marketing plan to target your customers
  • Dominate social media marketing to maximize external Etsy traffic
  • How to optimize email marketing techniques for your Etsy store
  • Identifying opportunities in the Etsy marketplace and finding winning products
  • How to write and execute successful ads to promote your Etsy products
  • Find opportunities in keywords to maximize sales through SEO
  • Getting power reviews to help skyrocket sales for your listings
  • How to get your Etsy listings to the first page of search results
  • Modern advertising tactics and techniques to better promote your Etsy listings
  • Excellent tips to better improve sales and your Etsy listing

Requirements

  • You should have a computer (PC or Mac)
  • No experience is required AT ALL, this course covers everything you need to know about Etsy

Description

The most updated Etsy 2020 course on Udemy! This entire course was filmed in 2020 with NEW content planned for 2021!

Learn how to effectively start and operationalize your Etsy shop today and escape your 9-5! This course gets to the point without adding any additional or duplicate material. It reviews everything needed to start selling on Etsy, including how to start and setup your Etsy store, and learning advance options Etsy marketing and advertising techniques to effectively position your brand to your customers. This is the best Etsy course available, and there is more content to come.

Know Etsy’s audience and cater your business to them!

Go in-depth in Etsy’s platform and the users, including who they are, where they live and more. This course helps you develop an advertising plan that actually targets your users, helping you optimize your time by saving you hours of managing social media accounts that will not convert.

Learn and implement advanced advertising techniques from the professionals

Learn and adopt advanced advertising and Etsy marketing techniques, including email marketing, social media advertisements, pricing strategies and more.

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About this course

This course will help new and advance sellers setup and scale their Etsy stores by implementing:

  • Step by step guides on setting up Etsy accounts properly to help you save on fees

  • Get 40 FREE listings for 4 months

  • Optimize and maximize Etsy SEO within your listing and throughout your storefront

  • Learn Etsy platform hacks

  • Find winning products and opportunities in the Etsy marketplace

  • Learn how to drive external traffic to your Etsy store from Google, social media and more

  • Master Pinterest, Facebook and Instagram marketing for your Etsy store

  • Increase your Etsy sales by 30% by implementing an effective email marketing strategy

  • Ensuring your Etsy marketing strategy for email is setup properly to prevent government issued lawsuits

  • Learn about advertising fundamentals: user groups, advertising plans and more

  • Discounts on tools and other key integrations for your Etsy store

There will be more content created constantly

  • Learn from 150+ minutes of detailed, articulate lessons with screen shares and summaries

  • Over 15 newly planned lessons will be released soon

  • Use the Q&A feature to request more topics of interest and ask questions

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About the instructor

I have been working in digital advertising since 2009. My career focused on maximizing client’s advertising plans by focusing on:

  • Who their customers are

  • Where their customers live

  • What are their customers “sweet spot”

  • How to target their customers

My career now is focused on user experience and eCommerce. I have been selling on eCommerce platforms since 2014, including Etsy, Amazon, Woocommerce, Shopify and Ebay. I want to share advanced techniques that businesses both big and small leverage in their marketing plans. I want to help you elevate your business to the next level.

I am just starting my Udemy journey so please let me know what you do or don’t like about the course. I want to continue improving my content so that everyone can find value so that their Etsy passions succeed.

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Available to help answer your questions

Use the question feature in Udemy to connect with myself. I will answer your questions timely and will also provide you the most attentive care to ensure your success.

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Money back guarantee

You can request a 100% money back guarantee for up to 30 days if this course does not meet your expectations. You’re buying a lifetime of content and support from me. If there’s gaps in the course, please let me know so I can continuously improve the content for everyone.

Who this course is for:

  • Primarily new students, but elaborates on topics for experienced Etsy sellers
  • Etsy sellers who want to elevate and scale their business
  • Anyone who wants to create a successful work from home business on Etsy
  • Anyone interested in finding trending and winning products and niches
  • Anyone who wants to learn about digital advertising and marketing

Course content

9 sections • 50 lectures • 3h 3m total length

  • Preview01:34

  • Preview01:50
  • Exploring what to sell on Etsy in 2020
    03:12
  • What not to sell on Etsy
    01:22
  • Finding an effective and popular niche
    05:36
  • Opening your first Etsy account
    04:07
  • Creating your brand
    02:18
  • Creating your logo
    01:05
  • Branding your store
    03:00
  • Get 40 listings FOR FREE
    00:10
  • Mobile and Desktop optimized image sizes for your storefront
    00:00

  • Preview00:24
  • Preview02:06
  • Finding winning keywords
    06:56
  • Creating an SEO optimized title and get found in search results
    03:54
  • Writing an SEO optimized description to help you rank in search results
    02:38
  • How to price your product with pricing strategies and hacks
    01:51
  • Using the Etsy calculator
    03:02
  • Preview01:11
  • Preview01:54
  • Driving external traffic by optimizing SEO for images
    02:46
  • Creating an Etsy listing that sells
    10:06
  • How to setup a digital listing
    07:22
  • Processing your first sale
    01:53

  • How to get power reviews
    02:38
  • Improving your customer’s experience
    01:31
  • Preview00:59
  • Featuring your listings
    01:43

  • Enhancing the SEO for your product listing
    01:58
  • Bonus way of enhancing the SEO for your store
    04:36
  • Competitive Keyword Hack
    01:34
  • Hack to rank on the first page of listings
    04:07

  • Sectioning your store
    01:13
  • How to integrate your own branded store with Etsy
    04:16

  • Identifying your market and users
    05:43
  • Advertising incentives: Sales and Promotions
    03:16
  • Advertising incentives: Coupon Codes
    03:05
  • Advertising Incentives: Free Shipping
    01:31
  • Advertising: Scaling with Etsy promoted listing
    05:16
  • Advertising: How to get promotional ads third party search engines
    01:15
  • Advertising technique: Marketing to interested customers
    05:01

  • Understanding email marketing
    01:43
  • Getting customer consent for your Etsy email list (VERY IMPORTANT)
    06:56
  • Create and evaluate a successful email campaign to your customers
    14:13

  • Preview00:23
  • Acquiring and integrating your own domain
    02:11
  • Social Media: where to start
    01:04
  • Drive traffic though Pinterest
    10:08
  • Effective ways to drive traffic from Facebook
    11:38
  • Driving traffic to your Etsy shop from Instagram
    15:32

Instructor

Ulearner 360
Digital advertising, marketing and eCommerce professional
Ulearner 360
  • 4.7 Instructor Rating
  • 87 Reviews
  • 331 Students
  • 1 Course

My name is Julie. I founded Ulearner360 as a way to help share my knowledge of advertising and marketing with the world. I am just beginning my Udemy journey as an instructor. I am not only inspired to learn, but I would love to grow and become a better teacher, providing more valuable content for anyone who wants to thrive in digital online businesses, including Etsy, Amazon and Shopify. ?


About my experience:

My career in digital advertising started in 2010, where I started out as an Account Manager and Marketing Specialist. My clients included large and small business names, including Cheerios cereal, Bounty Paper Towel, McDonalds Restaurants, Bank of Montreal and more. I still work in the field today, focused around how to better optimize user experience across mobile and digital experiences, and I act as an eCommerce consultant. Because I still work in the field, I am kept up to date on the latest and greatest modern technologies and strategic concepts.

In 2014, I decided to apply my digital advertising knowledge to sell on multiple eCommerce platforms including Amazon, Etsy, Ebay, Woocommerce and Shopify. I've been thriving ever since. It's a great way to make side income.


My goals for you:

I want to share my accumulated knowledge in digital advertising, user experience, eCommerce and design with the world. Since there are so many different platforms available out there, it is easy to get deterred into the wrong direction. ?

-Find the RIGHT platform for the business YOU want to launch

-Optimize your business by identifying your USERS and find how to SPEAK to them

-Don't use every social media and advertising platform out there. Find WHO your users are and make a plan that will effectively TARGET them.

-Learn with CLEAR and CONCISE information. No repetition of content unless its NECESSARY! I'm a master planner ⭐

-Learn about key concepts and apply them to your businesses EVERYWHERE


Get LIFETIME access to my course and the ability to ask questions FOREVER

I will continuously keep my courses as updated as possible. I will also answer YOUR questions to help you through your journeys.


Satisfaction guaranteed or YOUR MONEY BACK

I promise you will LEARN more than you planned. I go into in-depth detail with articulated courses. If yo're not satisfied and you can find a more fitting course for your needs, you are obligated to getting a FULL refund.


Enjoy my lessons and happy learning to all of you ambitious learners out there! ?

-Julie, founder and teacher at Ulearner360

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