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BusinessHuman ResourcesRecruiting

Social Storytelling for Human Resources

A Guide to Using Social Drivers for Recruitment and Retention
Rating: 4.1 out of 54.1 (57 ratings)
1,761 students
Created by Mike Sedam
Last updated 2/2019
English
English

What you'll learn

  • What motivates people to join groups
  • What drives people
  • Decision making
  • Recruiting new employees
  • Retaining employees
  • Recruiting teams
  • Hiring employees

Requirements

  • No. This course allows students to use existing software, existing processes, and existing communication methods to engage with prospective employees in a new way.
  • All that is required is a desire to understand what drives people. This leads to a new lens through which people can see their world.

Description

This course does not require you to purchase any new software or equipment. You can also use the same communication channels you already have access to.

This course gives you the gift of a new lens you can look through to be more effective.

All it takes is a willingness to understand what drives people.

People are social animals. In fact, we are probably the most social creatures on the planet. People also have a secret weapon that have made us successful for eons. We can create feelings and emotions with each other through stories. In this course, you will learn about people as social storytellers. Because we have not evolved cognitively, emotionally, or biologically; we can use positive social drivers such as trust, respect, and esteem to draw people to us and our organizations. Once people become part of a strong, positive group, they do not want to leave. This is how we can retain these great people that we attract.

Who this course is for:

  • Business Owners
  • Human Resources
  • Headhunters
  • Recruiters
  • Personnel Specialists
  • Entrepreneurs
  • HR
  • Recruitment

Instructor

Mike Sedam
Your guide to taming social animals in a fast-paced world.
Mike Sedam
  • 4.1 Instructor Rating
  • 57 Reviews
  • 1,761 Students
  • 1 Course

Mike holds two masters degrees: one in public administration and the other in security studies from the Naval Postgraduate School. Creating a hybrid of organizational theories and counter-terrorism allows Mike to provide leaders, business owners, entrepreneurs, salespeople, and other professionals with a set of tools they can use to leverage their people skills by giving them a gift. The gift is a new lens through which they can see and understand their world based on the same things that have driven people for eons as social storytellers. Mike hosts the Crucial Talks Podcast which has been downloaded by thousands of people from around the world. He is also a professional speaker and has presented to aviation professionals, members of the US and international militaries, gas and petroleum specialists, power generation plant operators, and other industry professionals.

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