Essentials of Social Media Marketing (हिन्दी) is a flagship course by InfyMark Solutions which covers every fundamental concept required to start a career in Social Media Marketing World.
If you are looking to start your career in Social Media Marketing then jumping directly onto "How-To" part of Advertising will make you no more different than lakhs of individuals out there. Hence it is very necessary to understand the fundamentals behind "What" things we do in Social Media & "Why" we do them. A clear understanding of this will help you make your own smart decisions, derive better marketing strategies & in end will help you stand apart from the rest.
This fundamental course is aimed at educating you on concepts which are very important for an overall understanding of Social Media Marketing. Few of these concepts are:
1. Buyer & Buyer Persona
2. ATL, BTL & TTL Marketing Methods
3. Social Media Audit
4. Social Media Strategy
5. Social Media Optimization
6. 5W 1H, AIDA, STP Strategy
7. Content Marketing & Types of Contents
These concepts form core part of Social Media world hence having a better understanding of them will help you make smarter decisions. So if you are ready to shine bright & make yourself a better marketer then Enroll in this Course Today.
Who this course is for:
Beginners looking to enter into the field of Social Media Marketing
Students looking to Learn about Fundamentals of Social Media Marketing
Small & Medium Scale Business Owners
Freelancers looking to Promote their Services on Social Media
9 sections • 67 lectures • 4h 36m total length
How this Course will Help You?
Why Social Media is Important?
What is Marketing?
Why Marketing is Important?
Traditional VS Digital Marketing
Outbound VS Inbound Marketing
Social Media & It's Scope
Difference between Social Media & Digital Marketing
Importance of Social Media Marketing
Career Opportunities in Social Media Marketing
Business Opportunities in Social Media Marketing
Who is your Buyer?
What does Buyer Persona mean & It's Importance
Customer Segmentation & It's Importance
Types of Customer Segmentation
Creating a Buyer Persona
Case Study: Wonder Shakes by Carina
Examples of Buyer Persona
5W 1H Strategy
Introduction to Social Media Platforms
What is Social Media Optimization?
Best Practices for S.M.O.
HDFC Bank Case Study
Social Media Strategy & It's Need
Social Media Audit
How to Decide Goals & Objectives for Social Media?