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Marketing Marketing Fundamentals Copywriting

Essentials of Copywriting - Learn Copywriting from scratch!

Copywriting is an art. Learn the art of copywriting in this interactive course with exciting whiteboard animations!
Rating: 4.2 out of 54.2 (76 ratings)
8,748 students
Created by Fatima Usman
Last updated 8/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Copy-writing techniques
  • Effective selling methods
  • Conduct market research
  • Real-life examples of copywriting
  • Freelance writing

Requirements

  • Passion to learn new things
  • Drive to grow sales and market reach
  • A PC with an internet connection
  • No prior knowledge - You will learn copywriting

Description

The course on copywriting is designed in an interactive learning way to engage students and stimulate the critical thinking process. In this course on essentials of copywriting, I have tried to explain the entire concept of copywriting in a concise manner without using the bookish knowledge which is already available to most of the students online.

This copywriting course is designed for aspiring writers. The young and inexperienced freelance copywriters will benefit a great deal from this course.

The course has some interesting real-life stories about copywriting to make it more engaging and interesting for students.

Who this course is for:

  • Sales professionals
  • Marketing professionals
  • Business graduates
  • Freelance writers
  • Small business owners

Course content

1 section • 10 lectures • 52m total length

  • Preview02:57
  • Preview07:20
  • What is Copywriting?
    06:19
  • The Copywriter Story...
    04:50
  • The Sales Mindset
    03:30
  • Market Research
    14:37
  • What Information to look for in Market Research?
    04:12
  • How to Gather Information for Market Research?
    03:52
  • Copywriting Task - Assessment
    03:29
  • Course Summary
    01:34
  • Test Your Learning!
    5 questions

Instructor

Fatima Usman
A teacher and a mentor. Helping others to grow in life!
Fatima Usman
  • 4.2 Instructor Rating
  • 76 Reviews
  • 8,748 Students
  • 1 Course

I am a business graduate with over eight years of freelance business consulting. I work with small and medium enterprises to help them grow into large organizations.

My courses will help you grow your businesses as well as progress your professional careers. I will be covering a variety of topics in my courses such as effective selling, copywriting, technology-related topics, and many more.

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