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Essentials of Copywriting - Learn Copywriting from scratch!
Rating: 4.3 out of 5(90 ratings)
8,758 students

Essentials of Copywriting - Learn Copywriting from scratch!

Copywriting is an art. Learn the art of copywriting in this interactive course with exciting whiteboard animations!
Created byFatima Usman
Last updated 8/2020
English

What you'll learn

  • Copy-writing techniques
  • Effective selling methods
  • Conduct market research
  • Real-life examples of copywriting
  • Freelance writing

Course content

1 section10 lectures52m total length
  • Course Introduction2:57
  • What Sells Easily?7:20
  • What is Copywriting?6:19

    Learn how copywriting uses persuasive written words to move people to take action, especially in online direct response formats like landing pages, ads, emails, and messaging.

  • The Copywriter Story...4:50
  • The Sales Mindset3:30
  • Market Research14:37
  • What Information to look for in Market Research?4:12
  • How to Gather Information for Market Research?3:52
  • Copywriting Task - Assessment3:29
  • Course Summary1:34
  • Test Your Learning!

Requirements

  • Passion to learn new things
  • Drive to grow sales and market reach
  • A PC with an internet connection
  • No prior knowledge - You will learn copywriting

Description

Embark on a transformative journey into the art of copywriting with our dynamic course, meticulously crafted to foster interactive learning and ignite the flames of critical thinking. Delve deep into the essentials of copywriting as we bypass conventional textbook wisdom, opting instead for a refreshing approach that resonates with aspiring writers.

Tailored for novices in the freelance realm, this course serves as a guiding light, illuminating the path to success in the world of copywriting. Through a blend of theoretical frameworks and practical applications, you'll glean invaluable insights that will shape your writing prowess and elevate your craft to new heights.

But that's not all – brace yourself for an immersive experience enriched with captivating real-life narratives. These compelling stories from the trenches of copywriting not only enrich your understanding but also infuse the learning process with a sense of intrigue and excitement.

Join us on this exhilarating journey and unlock the full potential of your writing talent. Whether you're a budding wordsmith or a seasoned scribe seeking fresh perspectives, our course promises to empower, inspire, and equip you with the skills needed to thrive in the dynamic world of copywriting. Don't just learn – embark on a quest for mastery. Enroll today and let your creativity soar!

Who this course is for:

  • Sales professionals
  • Marketing professionals
  • Business graduates
  • Freelance writers
  • Small business owners