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This course includes:

  • 2 hours on-demand video
  • 1 article
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
Business Entrepreneurship Entrepreneurship Fundamentals

Entrepreneurship Fundamentals

The Best Business Strategy for a Successful Startup
Rating: 4.1 out of 54.1 (282 ratings)
29,862 students
Created by mProve Solutions
Last updated 3/2020
English
30-Day Money-Back Guarantee

What you'll learn

  • Learn how to build a business plan for your business
  • Understanding your business's ideal customer & how to market to them
  • Using the Business Model Canvas, the strategic management tool for developing new or documenting existing business models
  • Pick up how to do some basic market analyses and research
  • Learn how to make marketing startegy and attract your costumers
  • Writing the Financial Section of a Business Plan including Balance Sheet, and Cash Flow projections
  • Planning your Startup Product Roadmap
  • Discover many ways to raise funds for your business

Requirements

  • No prior knowledge required to take this course!
  • Strong desire starting your own business

Description

WHAT WILL YOU GET FROM THIS COURSE?

By the end of this course, you'll have a sustainable mindset and a clear strategy on how to turn your idea into a successful and well-run business!

If these recommendations were taken on board, we are sure that by the end of this course you will:

  • Not only have a good idea, but you have a well-defined project plan.

  • Your business plan will be ready, so you will know how your products will reach your target customers.

  • You will have some different analyses and researches from many business aspects, like marketing, HR and legality.

  • Finally, you will know several ways of raising funds for your new start-up.


WHO IS THIS COURSE FOR?

Are you here because you have a great idea and you want to turn it into a profitable business? But you don't know where to start? Then this course is for you! We will give you a comprehensive knowledge package to start a business with, so you can put more time and energy into making your dream come true!

Starting a business is a huge responsibility and not an easy task! As Winston Churchill said: “Those who plan do better than those who do not plan, even though they rarely stick to their plan.” The better your plan is, the better you can do. But what exactly do you have to plan? What do you have to pay attention to?

This course does not only show the questions that you need to consider, but also gives you some tools and methods which will help you answer them! Let's see some examples from these questions!

  • Does your idea really have potential costumer base? How can you test that?

  • How will you deliver your products or services to your customers?

  • Who are your competitors? How can you stand out among them?

  • How can you create your own marketing strategy?

  • What kind of costs should you consider?

  • How will you get funds for your new start-up?

This course will help you to find the best answers to these questions, however the decision will have to made by you!


INSTRUCTOR BACKGROUND: mProve Solutions

Hello, we are the mProve! We provide quality knowledge and education on digital mindsets and tools in order to show them the advantages of the Digital Age. Our philosophy is that acquiring these new techniques should be just as easy as learning to read or write! Located in the heart of Budapest, Hungary we make quality educational videos, animations and games for our clients, while also hosting personal coaching events for our clients! With this mindset and tools, we became one of the best choices when it comes to e-Learning!


WHY IS THIS COURSE IS UNIQUE?

  • We give you tools, models and methods with which you will be able to make you idea a reality!

  • The knowledge you will gain here is taught on the world's renowned universities!

  • We made this course to be easy to understand, even without any prerequisite knowledge!

  • Unique animations, illustrations and text make the content entertaining and easily conceiveable!


BONUSES

  • We give you a free PDF about the course with tasks and exercises as well!

  • If you want to dive deeper, you can find links to useful and credible sources on the topics we discuss!

  • Clear action steps so you can begin putting your business together as you progress through the course.

Who this course is for:

  • Anyone who has a great idea and want to turn it into a business
  • Anyone who wants to start their own business but dosen't know how to start
  • Anyone who dreams of start a successful business

Course content

6 sections • 50 lectures • 2h 5m total length

  • Preview01:03
  • Preview00:31
  • About Entrepreneurship
    01:17
  • Section 1 Final Exercise
    2 questions
  • Section 1 Quiz
    6 questions

  • Introduction
    00:35
  • Ideation Exercise
    1 question
  • Preview01:07
  • 1st step - Empathize
    03:06
  • 2nd step - Define
    01:19
  • 3rd step - Ideate
    01:24
  • Exercises and Ideation Tips
    02:13
  • 4th step - Prototype
    01:06
  • 5th step - Test
    00:48
  • Design Thinking is a Non-Linear Process
    01:35
  • Section 2 Final Exercise
    1 question
  • Section 2 Quiz
    19 questions

  • Introduction
    00:42
  • Business Model Canvas
    07:47
  • Preview03:56
  • Value Proposition Exercise
    1 question
  • Market Segmentation
    03:16
  • Customer Relationship
    03:30
  • Distribution Channels
    02:41
  • Key Resources
    02:15
  • Section 3 Quiz
    11 questions

  • Introduction
    00:34
  • Market Analysis
    01:31
  • Sectoral Analysis
    05:13
  • Potential Market Analysis
    07:33
  • Target Marketing and Market Segmentation
    01:29
  • Competitive Analysis
    01:50
  • SWOT Matrix
    02:10
  • Market Analysis Exercise
    3 questions
  • Market Analysis Quiz
    2 questions
  • Marketing Strategy
    00:45
  • Market Share Objectives
    04:18
  • Preview02:55
  • Communication
    02:24
  • Distribution Channels
    04:09
  • Traditional Types of Distribution Channels
    00:24
  • Preview03:29
  • Type 2 - Brokers and Distributors
    03:17
  • Type 3 - Wholesalers & Retailers
    01:47
  • Financial Plan
    07:10
  • Roadmapping
    05:32
  • Chapter 4 Assignment
    1 question

  • Introduction
    00:42
  • Product Life Cycle Changes (PLC)
    05:23
  • Preview04:25
  • Start-up Capital (Early Stage)
    01:35
  • Start-up Capital (Late Stage)
    02:01
  • Maturity Stage
    00:58
  • Conclusion Table
    00:00
  • Incubators and Accelerators
    05:20
  • Section 5 Assignment
    1 question

  • Introduction
    00:43
  • Preview03:01
  • Physical and Virtual Location
    01:43
  • Become a Marketing Expert
    01:20
  • Conclusion
    01:19

Instructor

mProve Solutions
Training, coaching, e-learning development
mProve Solutions
  • 4.0 Instructor Rating
  • 317 Reviews
  • 33,368 Students
  • 2 Courses

To learn or not to learn?

'Well, they haven't learned to use it.' This quote is from one of our clients. We started out our first meeting like that.

We wondered: "How could we make them learn to use that new software beside their usual everyday tasks? Because if they used it, it would make those tasks a lot easier."

The client said: "We made a 20-page user manual with pictures. However, they didn't learn it."

Do you know why? Lack of time? Lack of motivation? Boring and long learning material? Thought to be unnecessary? Well, you could say any of the above and you would still be right.

There is nothing wrong with the employees. We have all experienced the thirst for knowledge at some point in our lives, when we had to solve a brand new problem at work or in our personal lives. If we learn, we improve. The more we improve, the more self-confident we become. We handle change and our relationships more easily and makes the world more interesting. Overall, learning makes us feel better. However, it is equally important, whether we feel like working or having fun along our journey.

Our philosophy at mProve is this:

"Learning should feel awesome!"

Nutrients are crucial for a healthy life. However, getting those nutrients by eating the same meal everyday or having a diverse diet does not give you the same experience. The same metaphor could be applied to reading a 20-page PDF document or watching a 5 minute video. You are getting the same information, but getting it in a form of a 5 minute video is way more fun.

Our experts are constantly working on improving your learning experience, in order for you to have the most fun, while learning crucial information for your improvement.

Our goal is to: provide useful information in a short, dense and easy to understand format combining it with an interesting enjoyable and spectacular coating.

Our courses will give you: information on how to launch a successful business, how to be a competent digital leader, how you can increase your employees' productivity and much much more. This knowledge will be crucial for your sustainable improvement and guaranteed success.

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