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78 students
Email Marketing Tips
Learn how to create engaging emails & newsletters that land on the main inbox and achieve the highest possible open rate
Created byMaria Papadouri
Last updated 6/2026
English
What you'll learn
- How to use Email Marketing to nurture leads
- How to set up an effective Email Strategy
- How to craft Newsletters with high open rates & engagement
- How to find more email subscribers
- How to optimize the emails you send
- The exact methods and email templates I use to earn leads' trust
- How to leverage the power of Email Series & Autoresponders
- Tools to test the efficiency of the emails sent
- Advanced tricks and hacks to improve the deliverability, readability and open rates of the emails
Explore related topics
Course content
8 sections • 21 lectures • 1h 39m total length
Requirements
- Basic Digital Literacy
- A tool to send the email series and the newsletters (free)
Description
Welcome to Email Marketing Essentials!
In this course, I am sharing everything I know from the past 7 years I have been using Email to attract new leads and convert them to customers.
Why this course
What makes this course special, is that everything explained is already implemented by me, personally. Many students of mine have also implemented the techniques mentioned here and saw tangible results.
Who is it for
The students I mainly train are freelancers, small business owners, and family business owners, who don't have a big budget to invest, nor many subscribers to email them.
If you belong to this category, allow me to tell you that I also have small email lists and not a big budget, but Email has been my number 1 tool to find targeted leads and convert them to buying customers. And I did this with the techniques I describe in this course.
Are there any extra costs?
The tools mentioned here are all free (no need to pay for them, unless you have more than a thousand subscribers), which makes this course cost-effective and risk-free. I am also telling you in advance which tools require payment, so as not to invest in them if you don't want to. Nevertheless, the main tool I recommend is free with all the features I consider required.
If you are looking for a solution to explore the potential of Email Marketing, or if you are ready to leverage its power, give this course a try. I am very confident it will help you, as it helps me!
Many things are covered, including:
Building Up an Email List
How to Achieve Maximum Deliverability
How to create optimized Emails
How to create effective Newsletters
Tools to test the emails sent
Advanced Email Marketing Tricks
Everything above comes with examples of my own personal work!
Who this course is for:
- Business Owners
- Entrepreneurs
- Freelancers
- Social Media Managers
- Content Creators
- Every one who want to leverage email and convert subscribers to leads