Email Marketing Made Easy: How to Build an Email List Fast

In this video, you'll learn what an autoresponder is, how it works and why you need one for your email marketing.

In this video, Tom shares his two favorite free autoresponders:

www.Launchrock.co

www.Mailchimp.com

In this video, Tom shares info about opt-in forms and squeeze pages (also called lead pages) to help you build your email list faster.

You can sign up for Leadpages at http://goo.gl/4pJPMF

In this video, Tom explains the difference between HTML and plain text emails.

In this video, Tom gives a brief introduction to his favorite autoresponder, Aweber.

www.Aweber.com

In this video, Tom shares how to write and send broadcast emails to your entire email list or to sections of your email list.

In this video, Tom discusses how to set up follow-up series (also called autoresponder series) to deliver the right content at the right time to your email subscribers. Once you set up your follow up series system, your email marketing will do the rest of the work for you.

In this lecture, Tom explains what a Squeeze page is and how to use them to grow your email list 10x faster.

Resources:

Leadpages

In this video, Tom discusses email subject lines and especially what spam words to avoid so that your subscribers receive your emails instead of having them go into spam folders.

Read more about spam words and subject lines below:

http://kb.mailchimp.com/campaigns/previews-and-tests/best-practices-for-email-subject-lines

http://blog.hubspot.com/blog/tabid/6307/bid/30684/The-Ultimate-List-of-Email-SPAM-Trigger-Words.aspx

http://emailmarketing.comm100.com/email-marketing-ebook/spam-words.aspx

In this video, Tom walks you through what an opt-in looks like and how a subscriber can add themselves to your email list.

In this video, Tom shares how to create an opt-in form to start building your email list on autopilot.

In this video, we cover what double opt-in is and the pros and cons.

In this video, Tom discusses a few key email metrics you need to keep track of and understand including email open rates, click-through rates (CTR) and spam complaints.

In this video, Tom shows you how to add subscribers manually to your email list.

You would want to use this technique when you collect emails from:

Phone calls

Public speaking

Someone emails you and requests to be on your email list

Someone requests to be on your email list via some other method

Note: Never add someone to your list unless they request you do so!

In this video, Tom shows you how to backup your email lists, autoresponders, and broadcast messages and why you need to use at least 2 forms of backup: a cloud-based backup service like Dropbox.com, box.com, or Google Drive and a physical backup like an external hard drive, flash drive or USB drive to protect your business.

Nothing creates success like integrity. Doing what you say you will do is one of the rarest and most valuable assets for success.

Nothing will destroy a business and reputation faster than a lack of integrity.

Most of us focus on short-term results and success. This lack of long-term focus makes 99% of authors and content creators undervalue their own intellectual assets and work. This video will change your whole perspective on what your content is worth!

Guest blogging is how I built my first 1,000+ email subscribers without spending a dime on marketing. It's a super powerful strategy for SEO, building traffic to your website, and building your email list (assuming you have a website that converts visitors to email subscribers).

Always remember to customize your messages to blogs in your market and provide them with high quality, unique articles that help their audience and readers. If you do that, you will succeed with guest blogging if you apply it consistently in your business. Every month, you should be posting at least 2-4 guest articles on other sites to see consistent results with this method.

When you set up your email marketing systems right from the beginning, even mistakes can make you more money and help you grow your list.

Links and Resources Mentioned:

Free WordPress Site Builder: http://everthinggenius.com/network

Free Tweet Scheduling: http://socialoomph.com

Free coupons and discounts (some cost money): http://zenclusive.com/

Free Emal Reminder System: http://www.nudgemail.com/

Free SEO tool: http://brandyourself.com/

Free Autoresponder Email Marketing Service: http://www.benchmarkemail.com/FreeEdition

Free Web Hosting: https://www.247zilla.com/

Free publicity: http://www.helpareporter.com/sources/free

Free password manager: https://www.dashlane.com/

Learn More

You can learn more from Dan in his free course on Zero Cost Marketing Strategies www.ez.com/udemy

To learn more about the Publishing Profits Podcast show, join us at www.PublishingProfitsPodcast.com