Email Marketing Secrets For Beginners

Name: Email Marketing Secrets For Beginners
Rating: 4.6 (16 reviews)

Learn Email Marketing In A Few Easy Steps

Highest Rated

Created byChris Graham

Last updated 3/2021

English

What you'll learn

Email marketing basics
Effective list building
Creating and increasing reveune from your email list
How to use autoresponders
How to make money with affiliate marketing by simply sending emails
How to increase your open rate on email marketing
How to optimise your lead capture page to generate more leads
How to create your lead magnet

Course content

1 section • 6 lectures • 1h 27m total length

Email Marketing for Beginners - Terms Explained16:19
In this first module I briefly explain the whole course layout before going into some of the more common terms used by email marketers, what they mean and the importance of having the right mindset from the beginning.
Email Marketing for Beginners - Opt-In Pages Explained17:57
In Module 2, I cover what Optin Pages are and how to use them. Focussing on the importance of thinking through your chosen niche and what they desire/fear most so that you can offer to help them with it.
I use a live demo of one of my own optin pages, discussing all the important elements and giving away extra hints and tips to help you get started and achieve success in your first optin page.
Email Marketing for Beginners - Lead Magnets Explained13:09
In module 3 I explain what a lead magnet is and how to produce one that your target market avatar will find irresistable. I use a live example of a PDF book lead magnet to illustrate the learning.
Email Sending Strategies14:24
In module 4 I cover the two areas you need to understand in order to get people to open your email and then to click on your link(s) and purchase your product or service. I discuss an overview of subject lines, the timings of emails being sent and the frequency of sending them.
I then finish the module by discussing the importance of good copy and ensuring your links actually work and that you are able to easily track everything so that you can test and optimise your results over time.
Writing Copy15:14
In module 5 I discuss the two basic types of email copy; short form and long form emails.
The first aims to create a sense of urgency for the reader to take action for fear of missing out on something exclusive. The second tends to be more informative and educational, or explains the content of a link click. I also discuss the power of telling stories in your copy and how using these in you long-form emails can reap huge results for you.
I finish by highlighting the importance of providing your list subscribers with real value. Your aim is that your list actually look forward to reading your emails as they get something of value to them from them and of course regularly buy from you as a result!
Subject Headlines10:42
In the 6th and final module I cover how to get your subject line off to a great start to get more people opening and reading your amazing copy.

Requirements

Description

Email marketing secrets for beginners was designed for people looking to make money online. If you are someone who wants to learn how to send profitable emails, then I will show you the exact steps and strategies that are working right now.

During this short but comprehensive course, you will learn how to build your list, create lead magnets, create high converting opt-in pages and how to optimise your sends for maximum results.

The course is broken down into 3 sections, these are:

· Build

· Send

· Profit

I think that it is vital to learn how to build your list (where the money is in email marketing) as well as how to send and track your emails as well as learning the basic terms used when email marketing.

Many people have been sitting at home watching endless Netflix or Prime Video series' and have now realised that they could use their time in a much better way, help people find the products and services they are looking for online and hey, why not make some money for yourself while doing so.

Whether or not this is going to become your main business or a side hustle income stream, you need to learn the basics first and this course is the best place to do just that!

Who this course is for:

People who want to learn marketing
People who want to send email and make money online from anywhere