Email Marketing Basics

Name: Email Marketing Basics
Rating: 4.1 (33 reviews)

Learn the basics of email marketing

Last updated 7/2019

English

What you'll learn

2 sections • 10 lectures • 35m total length

What is email marketing?1:02
Why use email marketing?1:27
Email marketing expands reach, with roughly three times more email accounts than Facebook and Twitter combined, while delivering strong ROI to your email subscribers through targeted messages.

Awber2:42
Explore email marketing basics with Aweber, featuring drag-and-drop editors, templates, automation, tagging, autoresponders, and RSS-to-email. Sign up for a 30-day free trial to access subscriber management and analytics.
MailChimp5:17
Explore Mailchimp, a leading email marketing platform for audience building, automation, and cross-channel ads. Discover features like abandoned cart emails, drag-and-drop templates, analytics, mobile app, and ads.
MailerLite6:51
Explore how to use MailerLite for email marketing basics, from creating campaigns and managing subscribers to forms and automation, with pricing insights and a practical dashboard.
Create Special Email Campaigns To Target The Holiday Seasons3:35
Learn to design special holiday season email campaigns, using festive banners and timely messages tailored by country, featuring promos and coupons to boost engagement and sales.
Group your email list subscribers so they only recieve relevant emails2:47
RSS Feed To Email Marketing Campaign8:21
Learn to build an rss-to-email campaign that auto-sends your blog or social feed posts to subscribers, customize templates, set frequency, and test with a sender and subject before sending.
Make It Easy For Someone To Sign Up To Your Email List1:18
discover why it’s essential to make it easy to sign up for your email list, using a bottom newsletter form, a footer sign-up, a dedicated sign-up page, and a pop-up.
Have A Page Just For Email List Sign-Up2:01

Learn the basics of email marketing

Listed below is just a few of the things you will learn: