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Learn How To Communicate & Conduct Effective Webinars
Rating: 4.1 out of 5(116 ratings)
5,790 students

Learn How To Communicate & Conduct Effective Webinars

Best practices for conducting and communicating Webinars for Teachers
Last updated 2/2015
English
English [Auto],

What you'll learn

  • Learn common mistakes while conducting webinars
  • Tricks to increase conversion rates
  • Writing emails with a marketing punch that convert
  • How to time communications & email flow

Course content

1 section7 lectures54m total length
  • Introduction8:02

    Discover how to boost webinar attendance and sales by using pre- and post-event email follow-ups, reminders, and ready-to-use templates, with practical automation tools.

  • Common mistakes4:43

    Identify webinar mistakes that lose sales, like over-sharing before the event and self-focused talking. Learn to engage the audience and use concise reminders and calls to action to boost conversions.

  • How to increase audience count7:50
  • Email Communication before Webinars5:52

    Structure email communication before webinars with reminders and checklists to guide attendees. Deliver timely follow-ups, a replay, and countdown timer to boost conversions.

  • Drafting effective email content10:11

    Craft effective webinar emails by using follow-up and reminder templates, swipe files, and value-driven tips; customize messages, emphasize scarcity, and include checklists and case studies.

  • Webinar Replays and Scarcity9:36

    Learn to use scarcity in webinar replays by offering access for about 72 hours to a week, with countdown timers, a simple landing page, top video, and buy button.

  • Email Communication after Webinars7:50

    Learn how to craft post webinar email templates that use scarcity, social proof, and countdown timers to address objections, drive replays, and boost enrollments.

Requirements

  • General idea of webinars would be useful.

Description

Webinar is a presentation made over internet. The term webinar is a portmanteau of web and seminar. Its grown very popular offlate due to the ease with which presentations can be made to participants virtually to any part of the world.

While the idea can sound fascinating, the actual delivery and planning can sometimes be overwhelming.

This course covers best practices in webinars related to:

  • Conversions
  • Common mistakes
  • Effectively communicate with students prior and after webinars from a marketing standpoint.

This course is a good start for teachers who find their webinars not converting effective enough or who want to improve the marketing punch to convert prospect students into paid members.

Who this course is for:

  • Teachers, Sales People, Product Owners