How to Effectively Use A/B Split Testing for Email
- 34 mins on-demand video
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
Get your team access to 4,000+ top Udemy courses anytime, anywhere.Try Udemy for Business
- How to effectively use A/B Split Testing in email marketing to optimize results.
- No prerequisites!
"We should be using A/B testing" is followed by "But what do we test?"
We'll cover the strategic elements of split test your email campaigns.
We will discuss the two primary uses for split testing for email.
Then move into an interactive guide that you can use time and again to determine the exact element of your campaign that you should test.
We will also review how to analyze your split test results, and a tool available to make your correlation calculation easier.
This interactive guide will take you step by step down the proper rabbit hole to point you to exactly what to test and how to use the results.
- Beginner and mid-level email marketers.