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MarketingProduct MarketingCopywriting

Copywriting for eCommerce: The Fundamentals (Updated)

An Essential Guide to Writing Product Listings, Descriptions and Reviews for Any Platform
Rating: 3.7 out of 53.7 (38 ratings)
127 students
Created by Life Skills Media
Last updated 1/2021
English
English

What you'll learn

  • eCommerce Copywriting
  • SEO Copywriting
  • Product Description Writing
  • Keyword Research
  • Product Research
  • Competition Research
  • Product Listing Optimization
  • Copywriting Principles
  • Persuasive Writing
  • Selling Online
  • selling on Amazon
  • selling on Shopify
  • selling on eBay
  • how to write product descriptions
  • how to write product listings
  • SEO
  • digital marketing
  • dropshipping
  • affiliate marketing
  • entrepreneurship
  • writing
  • Amazon FBA
  • writing editing

Requirements

  • A good grasp of grammar, vocabulary, and writing in general (English)

Description

Crush it on Amazon, Shopify, or anywhere else!

The single most important component of product promotion is copywriting. Sign up now and learn how to pull in more customers and boost sales through effective product copy.


Ideal for online sellers

In this course, you will learn how to craft a well-written and optimized listing for your product on Amazon or any other eCommerce platform. This is crucial for your business, because an effective product listing will, sooner rather than later, find its way to the first page of search results where it can attract more sales and higher revenue for you.

Ideal for freelance or professional copywriters

“All great copywriters start by mastering the art of product description.” This is a decades-old saying in the marketing industry that still makes the rounds today because it’s true. So, if becoming a great copywriter is your goal, then start here.

Ideal for anyone looking to learn a new, profitable skill in 2021!

The future looks bright for online shopping, and it’s looking bright for online work as well. Can you see yourself doing rewarding digital work as someone who enhances the online buying and selling experience of thousands of people?

You will find plenty of insight and practical tips in this tutorial on how to write a product listing copy that really sells.

From the Instructor:

“I have worked for years with several Amazon sellers as their product listing copywriting specialist. I write listings and product descriptions across different categories and several products. And even though I’ve been doing it for years now, the feeling of accomplishment is still there every time I write a new listing that very soon generates purchases; or every time I take a poorly written listing and optimize it, and it eventually ranks higher than the previous listing and sells more of the product.”

Who this course is for:

  • Online Sellers
  • Content Writers, Copywriters
  • Freelancers
  • Anyone who's looking to learn a profitable skill
  • Product description writers
  • Product listing writers

Instructor

Life Skills Media
Top Courses in Digital Skills, Media, Language Learning
Life Skills Media
  • 3.7 Instructor Rating
  • 38 Reviews
  • 715 Students
  • 1 Course

Life Skills Media courses are contributions from experienced copywriters, marketers, audio-visual experts, and e-Learning specialists. Our lead instructor, Mr. Rio Cobcobo, has been an independent contractor for a number of companies since 2009. Before that, he was a curriculum developer and instructor for English as a Foreign/Second Language programs. He has published books and e-learning modules and continues to work as a freelance writer and digital marketing contractor.

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