E-Commerce & Quick-Commerce: Fundamentals to Advanced

This comprehensive course dives deep into the dynamic world of Quick Commerce (Q-Commerce) and E-Commerce, helping you understand how modern retail and digital marketplaces operate, evolve, and scale. Whether you're a student, aspiring entrepreneur, marketer, product manager, or working professional, this course equips you with practical knowledge to thrive in today’s fast-paced commerce landscape.

We begin with the fundamentals—understanding consumer behavior, order flows, delivery promise, unit economics, warehouse and inventory models. As you progress, you'll explore advanced concepts like dark stores, hyperlocal logistics, data-driven personalization, and omni-channel strategy.

Real-world examples from top brands and marketplaces in India and globally will be used to illustrate key concepts. You’ll also gain insights into industry trends like instant grocery delivery, 10-minute commerce, festive season scaling, and how AI and automation are reshaping customer experience.

The course includes interactive videos, mini-projects, quizzes, and assignments to reinforce your learning and apply concepts to practical scenarios. You'll also get exposure to key metrics, dashboards, and how cross-functional teams work across supply chain, growth, product, and CX.

Whether you want to build your own Q-Commerce/D2C venture, join a fast-growing startup, or bring structure to an existing business, this course will provide the strategic lens, operational know-how, and business frameworks needed to succeed.

By the end of the course, you will be able to understand how Q-Commerce differs from traditional e-commerce, what drives customer stickiness and loyalty, and how to manage scale sustainably.