Domain Name Essentials
- 1.5 hours on-demand video
- 1 article
- 1 downloadable resource
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
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- Understand the basics of what domain names are and how domain name "ownership" works.
- Brainstorm the perfect domain name for their circumstances
- What to do, and what to avoid, to get the most from a domain name.
- Whether or not to get an expired domain name.
- How to check for a previous website and back-links at a domain name.
- No previous knowledge is required. I attempt to explain everything I cover in the course. If anything is unclear, or I missed any aspect of choosing a domain name, please let me know.
Early feedback for "Domain Name Essentials"....
"Having leased domains since 1995 I have consulted hundreds of clients on domain name selection. Instructor Shearing did an exceptional job in covering the subject matter. His explanations were clear, concise, and accurate. I found his presentation style engaging as well." Barbara Tomlin
In this course you'll learn how to choose the perfect domain name for your circumstances.
I've registered some great domain names, and some duds, since my first one in 1997 so hopefully I can pass on some tips! The main bulk of the course is section two where I cover many different tips, tricks, ideas, suggestions and tools for brainstorming the best domain name. I've tried to be thorough and not leave anything out, so this course is ideal for beginners but more experienced people may also find value in it.
In section three we look at some more advanced concepts such as checking whether or not a website previously existed at a domain name and whether it had backlinks. I show you how to check the website content and backlinks to see whether or not they may have attracted a search engine ranking penalty because that could negatively affect your ability to rank new content at the domain name.
I've tried to make "Domain Name Essentials" short, concise and yet comprehensive and valuable. I welcome all feedback and suggestions.
After taking this course you will have learned all about how domain names work and how to choose the best one for you.
Join over 3,000 students who've signed up for this course, and start learning about choosing the perfect domain name today! :)
- "Domain Name Essentials" is best suited to beginners, but is comprehensive so I would hope that people with different levels of expertise would learn something from it.
This lecture contains information about the the Udemy interface settings and optimizing them for your specific playback device to give you the optimal experience from this course.
It often helps to know a bit about the lecturer behind the course. For those who are curious, here's some background information about me, and what I believe I can offer you.
A quick overview of what you can expect to learn from this course, the sections of this course and what they contain.
Do you actually "own" a domain, or "rent" it? Who do you rent it from? Who's in charge of the domain name system? How can you find out who owns a domain? Should you use private registration services to hide your personal details? All these questions are answered in this lecture.
An introduction to the many lectures within this section.
Will your new website be a personal one, or a business one? Deciding what you will use the new domain name for will help you pick the right one.
An expired domain is one that was previously owned and has been allowed to expire. Should you register one of these domains?
There are multiple points in favour and against buying an expired domain. All registrable domain names are potentially expired domains, especially ones with older extensions, so it's important to consider the possible benefits and drawbacks.
Registering a domain name which once had a website with a toxic backlink profile can make it very hard to rank any new content you put at that domain name. In this lecture I'll show you how to check whether a domain had a website with a bad backlink profile for free.
In addition to checking the backlink profile of any previous website, we should also check the content of the website itself. Both the content and the backlink profile can generate ranking penalties, and can therefore potentially affect your ability to rank new content. In this lecture I show you two free ways to check the content of a site that previously existed at a domain name.