My passion in analytics is not the ordinary - I place myself into the consumer's shoes and follow data points to understand the entire journey. Integrating the "if it was me" element into the analysis, we can understand human behavior more on a deeper level to create a B2C connection. Creativity also comes into play as I make data consumable and relateable for my audience through storytelling and visualizations.
In the past, I've worked at Disney ABC and Verizon Wireless, so I've had a whirlwind of an experience in analytics. From playing with 30+ analytics tools, learning programming, and utilizing design + creativity, I've excelled in this space very early on. Now that I have my own consulting business, I can apply my logic to any type of data to give a different perspective to all kinds of businesses. Come and explore the world of analytics with me!