Udemy

Disruptive Brand Building

Developing marketing strategies and activations that break through
Free tutorial
Rating: 3.6 out of 5 (117 ratings)
3,769 students
34min of on-demand video
English

Marketing & Brand Building Strategy from a 20+ year Branding Veteran

Requirements

  • None

Description

Taught by Stephen Mikolajczak, a 20+ year Branding Veteran who has built brands across McDonald's, Nestle, Mizuno, and IBM. If you're a start-up looking to establish a brand for the very first time or an existing brand looking to reinvent yourself, this course will walk through creating a laser focus on understanding your audience, different ways to uncover audience insights, and embedding a continuous feedback loop for long term success of a brand.

Who this course is for:

  • Start-ups, Founders, Entrepreneurs, Small Business Owners, Brand Builders

Instructor

Obsessed with buliding brands of the future
Stephen Mikolajczak
  • 3.6 Instructor Rating
  • 117 Reviews
  • 3,769 Students
  • 1 Course

Driven by a core belief that great people and great brands have the  power to change the world. I am a Strategic, innovative, and  entrepreneurial marketing executive with 20 years across Tech, Sporting  Goods, CPG, Retail, & Advertising industries. I have successfully developed brand strategies and integrated communication plans for  global, national & challenger brands that significantly increased  sales and consumer engagement. 

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