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30-Day Money-Back Guarantee
Marketing Digital Marketing Business Fundamentals

The Complete Digital For Business Growth Course

Learn how to get your business online, market, structure & secure it while measuring & improving your results massively.
Rating: 4.5 out of 54.5 (1 rating)
4 students
Created by Oluwamayowa Oshidero
Published 11/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • 20 Ultimate Hack To Growing Any Business In A Digital Age
  • How To Understand Customers
  • How To Create A Unique Value Proposition
  • How To Create A Nice Looking Sales Website In 1 Hour Or Less Using Drag & Drop Tools+ Live Demo
  • How To Create Content For Your Social Media Pages
  • Creatively Designing Your Social Media Content Using Free Tools
  • How To Use Email Marketing To Grow Your Business
  • Using Sales Funnel To Drive Sales
  • How To Build A Landing / Sales Page For Your Product Or Offer
  • How to Select Marketing Metrics and KPIs to Monitor
  • How To Create A Marketing Plan For Your Business
  • How To Get More Customers For Your Business On Google Search
  • Mastering Facebook Ads: How To Run Profitable Facebook Ads
  • How To Measure Result Of Your Online Marketing
  • How To Improve Any Result In Your Marketing & Business
  • Internal Structure To Put In Your Business To Ensure Consistent Sales
  • How To Structure Your Business With Digital Tools
  • How To Keep Your Business Secure In A Digital Age

Requirements

  • Have either a smartphone or a computer

Description

Does any of these sound like you:

    • – I see a lot of people get their business online, make sales online but I don’t even know where to start from

    • – I don’t even know how this whole digital thing works

    • – I have my business on social media, but I know that’s not enough, I need to level up

    • – I don’t have a good business structure and I have heard people use technology to manage their business better

    • – I have tried to grow my business in this digital age, but not an easy thing. If only I could get someone to talk to, ask questions or request guidance from at each step of the way, I would have gotten way more result.

    • – I have done a lot of this digital thing, but honestly, I don’t know how to measure result, now try to improve it

    • – I will do better if I am on this journey with other business owners like me, I will like to be inspired by their result.

This is for you

This course is designed to help you understand digital from basics to an appreciable level such that you can comfortably run and grow your business in this digital age.


Not having a digital skill is no more excusable.

Some while ago, you could ignore this digital or technology thing,

But COVID 19 has taught us that digital has a crucial role.

In fact, having ‘Social media’ knowledge alone is not enough.


YOU NEED TO

Know the fundamental change digital has done to the way we do business
Understand how to position yourself so you are seen
Know basic digital concept even if you will get someone doing it for you

Know the concept of the customer journey, so you can capture your customers
Know how to run online ads even if you had no support
Know how to read the result you are getting and also be able to make it better

Know how to restructure your business to ‘allow’ for growth in a digital age
Know the tools that can help you save time so you have more time for your business

Most importantly, Know how to keep your business safe so you don’t lose all the sweat of building something great just because you didn’t have the right knowledge.


All of this and more are what you will learn step by step in this course


This Program Is Not For You If:

    • – You are comfortable with not being found online

    • – Your business is 100% digitalized

    • – You are comfortable with the result you are getting currently

    • – You do not need the expert support on using digital for your business growth

    • – You don’t have time to get more knowledge that will drive your business growth

    • – You will rather buy pizza boxes instead of putting the same money into your business growth.

Who this course is for:

  • Businesses and startups who do not know how digital can help make their business grow.
  • Businesses and startups interested in learning how to grow their sales online.
  • Businesses and startups who want to level up and grow their business beyond social media.
  • Businesses and startups who want to learn how to use digital tools to better structure their business.

Course content

25 sections • 199 lectures • 17h 55m total length

  • Preview07:18
  • Preview08:27
  • Advantages Of Digital Age
    02:25
  • Step 1
    01:22
  • Step 2
    01:49
  • Step 3
    00:18
  • Step 4
    00:41
  • Step 5-6
    00:58
  • Step 7
    00:22
  • Step 8
    00:06
  • Step 9
    01:02
  • Step 10
    01:32
  • Step 11
    01:44
  • Step 12
    01:51
  • Step 13
    02:45
  • Step 14
    01:40
  • Step 15
    00:17
  • Step 16
    02:11
  • Step 17
    01:31
  • Step 18
    01:05
  • Step 19-20
    00:49
  • What Next
    11:04

  • Introduction
    03:34
  • Who Is A Customer
    02:26
  • Knowing Your Customer
    01:54
  • Knowing Who Your Customer Is
    02:10
  • A customer Needs
    05:38
  • Types Of Customer Needs
    12:20
  • Empathy Map
    04:09
  • Getting To Know Your Customer
    06:59
  • Wrapping it up
    02:57

  • Business Value Proposition
    02:46
  • Competitor Analysis
    03:14
  • Determine Your Brand DNA
    05:26
  • Think Through Benefit’s
    01:14
  • Wrapping Up
    02:39

  • Introduction
    05:16
  • Main Ways To Build A Website
    06:39
  • Why Are We Choosing this
    02:23
  • Stages Of Using Website For Sales
    12:39
  • Tool For Designing A Website
    07:31
  • Lastly
    03:56
  • Live Demo: Creating Your Project stages
    05:16
  • Live Demo: Creating Your Intro videos part 1
    13:35
  • Live Demo: Creating Your Intro videos part 2
    11:57
  • Live Demo: Inputting product pictures
    10:15
  • Live Demo: Creating Product Pages
    13:49
  • Live Demo: Building The landing page part 1
    20:15
  • Live Demo: Building The landing page part 2
    09:48
  • Live Demo: Inputting The slides
    06:10
  • Live Demo: Product offer page creation
    13:17
  • Live Demo: Setting up your Delivery settings and finalising it
    04:46

  • Introduction
    02:39
  • Importance Of Social Media
    06:58
  • Stages Of Getting Social Media Right
    04:22
  • Before Choosing Your Content
    04:04
  • Content Bucket 1
    09:52
  • Content Bucket 2
    02:16
  • Content Bucket 3
    02:12
  • Content Bucket 4
    01:48
  • Content Bucket 5
    00:52
  • Let’s Get Practical
    20:07

  • Introduction
    04:12
  • Qualities Of A Good Creative
    00:57
  • Content Creating Tool (Part 1)
    01:29
  • Content Creating Tool (Part 2)
    03:25
  • Content Creating Tool (Part 3)
    02:01
  • Content Creating Tool (Part 4)
    01:55
  • Content Creating Tool (Part 5)
    02:07
  • Content Creating Tool (Part 6)
    07:25
  • Quick look At Creative Hub
    11:00

  • Introduction
    03:18
  • Automizy Tool
    02:21
  • Delivering Great Email
    05:46
  • Email You Should Send
    03:27
  • Getting Started
    02:55
  • Examples of Email platform
    06:45
  • Getting Started(2)
    01:38
  • Final
    01:21
  • Practical 1
    10:30
  • Practical 2
    11:11
  • Practical 3
    07:38
  • Practical 4
    10:58

  • Introduction
    01:12
  • Concept Of Online Selling
    04:41
  • There's Always A Journey
    07:41
  • Sales Funnel
    03:38
  • Evergreen Sales Funnel
    03:42
  • Sales Funnel Rubric
    11:51
  • Let's get Practical
    15:14

  • Introduction
    03:43
  • What Is A Sales Page
    03:20
  • 3 Things You Need To Understand
    02:34
  • Let's get Practical
    06:57

  • Introduction
    01:50
  • Quick brush up on writing great email
    05:12
  • Creating Email Series
    07:11
  • Understanding Emails Better
    15:35
  • Email conversion funnel template
    02:11
  • Extra Tools
    14:27

Instructor

Oluwamayowa Oshidero
Digital & Business Transformation Strategist
Oluwamayowa Oshidero
  • 4.5 Instructor Rating
  • 1 Review
  • 4 Students
  • 1 Course

Oluwamayowa is a Digital Transformation Consultant and Business Analyst renowned for his unique & resourceful ability to strategically blend business growth strategies with masterpiece digital solutions using global approaches and best practices.

He has a proven determination and record in helping brands achieve their business goals through business process optimization, brand strategy & repositioning, market segmentation & penetration, digital marketing, customers retention, digital transformation and technology leverage and has consulted for top executives, managers and entrepreneurs across all industries and sectors including the BBC Connected Studio UK, Emirates Holiday Nigeria, Sunway Estate, SmartFarm, Lifemate Furniture Nigeria, Tristate Hospital, University of Lagos, Seed of Life Schools and many more.

He is actively involved in delivering capacity-building initiatives through training, masterclasses, boot camps and online courses. He has led training for brands like Google Digital Skills Program, Facebook, She Leads Africa, Social Media Week Lagos, NYSC SAED program and many more.

His works and content have been featured on prominent magazines and newspapers.

He is also the lead strategist at the ‘Digital Age Growth Strategies’ Community, an online paid membership community where he provides training and growth strategies for thousand of businesses.

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