Digital Strategy Success
- 1 hour on-demand video
- 3 downloadable resources
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
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- Digital strategy
- Strategic planning
- Strategy implementation
- Basics for strategic management
Successful digital strategy needs target, plan and road map how to meet requirements, goals and objectives. You must take into account both internal and external personas to answer their future needs.
Digital strategy goes across technologies such as IT, data, telecommunication, network. It needs to be aligned to enterprise level strategy process, too. Digital strategy consists of customer intelligence, unit collaboration, new product or market plan, sales and service optimization, enterprise technology architectures and processes, innovation and governance.
In most cases digital strategy starts with analysis. After careful preparations you create, implement and evaluate it. The time it takes is most like several months to one year and go by phases, first things first.
In this course you will go through these areas
1.Identifying business opportunities and challenges
2.Recognizing external stakeholders’ requirements and goals
3.Formulating initial strategy vision and
4.Selecting online initiatives.
After this you start with the given template and go each step needed to success. You learn your first digital strategy basics and will be able to create it.
Enroll the course today! Start learning!
- Digital managers
Learn digital strategy in this course
What you will learn in examples and cases about Facebook, Youtube and other social media marketing campaigns and advertisements