Digital Strategy Success
3.5 (32 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
4,336 students enrolled

Digital Strategy Success

Learn how to create your first digital strategy. This course will teach you all areas and give template.
3.5 (32 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
4,336 students enrolled
Created by Jouni Ruotanen
Last updated 5/2020
English
English
Current price: $27.99 Original price: $39.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 41 mins on-demand video
  • 2 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Digital strategy
  • Strategic planning
  • Strategy implementation
Requirements
  • Basics for strategic management
Description

Successful digital strategy needs target, plan and road map how to meet requirements, goals and objectives. You must take into account both internal and external personas to answer their future needs.


Digital strategy goes across technologies such as IT, data, telecommunication, network.  It needs to be aligned to enterprise level strategy process, too. Digital strategy consists of  customer intelligence,  unit collaboration,  new product or market plan, sales and service optimization,  enterprise technology architectures and processes,  innovation and governance.


In most cases digital strategy starts with analysis. After careful preparations you create, implement and evaluate it. The time it takes is most like several months to one year and go by phases, first things first.


In this course you will go through these areas

1.Identifying business opportunities and challenges

2.Recognizing external stakeholders’ requirements and goals

3.Formulating initial strategy vision and

4.Selecting online initiatives.


After this you start with the given template and go each step needed to success. You learn your first digital strategy basics and will be able to create it.


Enroll the course today! Start learning!

Who this course is for:
  • Diginatives
  • Digital managers
Course content
Expand all 16 lectures 41:18
+ Introduction
5 lectures 11:32

Welcome to Digital Strategy Success course! 

Preview 00:28

About the course content and structure

Introduction
04:29

Instructor experience and competences in a nutshell

Preview 04:00

What elements are needed in digital strategy

Preview 01:04
+ Digital Strategy
5 lectures 10:03

How digital strategy is aligned to business opportunities and challenges

Business Opportunities and Challenges
02:33

What kind of requirements and goals from external stakeholders are needed in digital strategy

Requirements and Goals from External Stakeholders
02:34

How to formulate vision for digital strategy

Vision Formulation
01:06

How to select and write down online initiatives in digital strategy

Online Initiatives
02:33
+ Digital Strategy Template
4 lectures 13:27

Using this course template for digital strategy explained

Digital Strategy Template
03:51

Learn how to make a good SWOT analysis

SWOT Analysis
03:24

Learn how to use growth-share matrix for selecting areas in portfolio

Growth-Share Matrix
04:32
+ Conclusion
2 lectures 06:16

What did you learn about digital strategy in this course

Conclusion
01:02

Learn more!

Bonus lecture
05:14