Digital Marketing
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Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
6 students enrolled

Digital Marketing

‘Digital Marketing’ is achieving marketing objectives through applying digital technologies
0.0 (0 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
6 students enrolled
Last updated 5/2019
English
English [Auto-generated]
Current price: $16.99 Original price: $24.99 Discount: 32% off
5 hours left at this price!
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This course includes
  • 2 hours on-demand video
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Explain What is Digital Marketing
  • Define Digital Marketing
  • Explain What is Marketing Mix
  • Describe the Various Digital Marketing Channels
  • Explain the Various Digital Marketing Methods
  • Explain the Various Digital Ad Pricing Models
  • Explain Steps for Digital Marketing Strategy
  • Explain Porter’s Five Forces
  • Explain the Tactics for Digital Marketing
  • Explain the Tools for Digital Marketing
  • Describe Role of Social Media in Digital Marketing
  • Explain the Role of Content in Digital Marketing
  • List the Buzzwords of Digital Marketing
  • List the Benefits of Digital Marketing
  • Describe the Challenges of Digital Marketing
Requirements
  • No prior knowledge is necessary.
Description


The ‘Web’ has a widespread reach and has a flexible information management structure that can help any business to connect with other businesses as well as consumers in all parts of the world. The digital strategy should have the right mix from a business and customer perspective. Therefore, the right ‘Digital Marketing’ plays a key role in a brand’s success.  This course helps us in learning how to achieve marketing objectives through applying digital technologies or in other words through use of electronic communications technology.



Who this course is for:
  • This course is good for students and professionals who want to learn in detail about Digital Marketing and Digital Marketing Techniques
Course content
Expand all 17 lectures 02:05:50
+ Course Modules
16 lectures 02:05:50
Define Digital Marketing
04:00
Explain What is Marketing Mix
10:38
Describe the Various Digital Marketing Channels
02:18
Explain the Various Digital Marketing Methods
10:12
Explain the Various Digital Ad Pricing Models
20:08
Explain Steps for Digital Marketing Strategy
11:33
Explain Porter’s Five Forces
18:24
Explain the Tactics for Digital Marketing
02:13
Explain the Tools for Digital Marketing
03:25
Describe Role of Social Media in Digital Marketing
07:10
Explain the Role of Content in Digital Marketing
02:33
List the Buzzwords of Digital Marketing
11:31
List the Benefits of Digital Marketing
02:04
Describe the Challenges of Digital Marketing
06:34
+ Powerpoint Presentation
0 lectures 00:00
Download Powerpoint Presentation