Name: Digital Marketing & Social Media Strategy Free Course 2026
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Created byAbhijeet sarkar

Last updated 12/2025

English

What you'll learn

Buyer Targeting & Persona Creation
Digital Marketing Audit
Algorithm Overview
Competitor Analysis
Strategy and Planning

Course content

4 sections • 6 lectures • 1h 24m total length

Introduction9:57
Learn the essentials of digital marketing with our free course! Explore buyer targeting, algorithm insights, competitor analysis, marketing audits, and strategy planning. Perfect for beginners and intermediates looking to create impactful campaigns.
Buyer Persona24:41
A buyer persona is a semi-fictional representation of your ideal customer based on research and data. It helps businesses understand their audience better and tailor their marketing strategies effectively.
Types of Marketing & Platform Uses12:46
Learn uses of all platforms and uses cases

Bonus Lecture5:39
To master digital marketing effectively, enrolling in courses that cover various aspects of the field is essential. Here's a breakdown of the courses you've mentioned, along with their importance and what you can expect to learn:
Objective: Provides a holistic understanding of digital marketing strategies and tools.
Key Modules:
Basics of digital marketing.
SEO, SEM, and PPC campaigns.
Social media marketing and analytics.
Content marketing and email marketing.
Data-driven strategies and Google Analytics.
Outcome: Become a versatile digital marketer capable of managing end-to-end campaigns.
.
Key Modules:
On-page and off-page SEO.
Keyword research and implementation.
Core algorithm updates and their impact.
Advanced SEO tools like SEMrush, Ahrefs, and Google Search Console.
E-commerce SEO strategies.
Outcome: Rank websites higher in search engines, boost organic traffic, and improve visibility.

Key Modules:
Creating engaging content for different platforms.
Growth hacking techniques.
Understanding platform algorithms (Facebook, Instagram, LinkedIn, etc.).
Social media analytics tools.
Strategies for monetization and collaboration.
Outcome: Build a robust social media strategy and grow followers and engagement.

Key Modules:
Ad creation and targeting.
Campaign optimization.
Retargeting and audience segmentation.
Budgeting and performance analysis.
Creative strategies for higher ROI.
Outcome: Run successful ad campaigns, drive sales, and generate leads.

Objective: Master pay-per-click advertising using Google Ads.
Key Modules:
Setting up and managing Google Ads campaigns.
Keyword research and bidding strategies.
Ad copy creation and A/B testing.
Performance tracking and reporting.
Optimizing campaigns for better conversions.
Outcome: Drive targeted traffic, reduce cost-per-click, and maximize ROI.

Requirements

Understanding Of Marketing
Internet connection with PC
Fresh Graduates

Description

Learn Digital Marketing & Social Media Strategy: Key Metrics For Free

The secrets to building impactful digital marketing campaigns and mastering social media strategies with this FREE course! Designed for beginners and professionals alike, "Digital Marketing & Social Media Strategy: Key Metrics" equips you with the tools to analyze, strategize, and optimize your online presence.

In this course, you’ll learn:

Digital Marketing Audits: Evaluate and improve your current strategies to achieve measurable results.
Audience Targeting: Define and reach the right audience using proven techniques and tools.
Key Metrics Mastery: Track, analyze, and optimize crucial performance metrics for sustained growth.
Growth Strategies: Implement organic and paid tactics to expand your digital footprint.

Through practical examples and step-by-step guidance, you’ll gain the skills to:

Conduct audits that identify opportunities and enhance campaigns.
Use data-driven insights to refine audience targeting and improve engagement.
Create strategies that boost conversions, traffic, and brand visibility.

Whether you’re a business owner, aspiring marketer, or seasoned professional, this course will empower you to confidently navigate the dynamic world of digital marketing and social media.

This course provides a solid foundation for digital success. For an in-depth learning experience in specific areas like Marketing, SEO, or Social Media, enroll in our affordable premium courses!

Take the next step towards mastering digital marketing and supercharge your skills at a price that fits your budget

Enroll today For Free and take the first step towards mastering digital growth strategies!

Who this course is for:

Aspiring Marketers: Beginners looking to understand digital marketing fundamentals.
Small Business Owners: Entrepreneurs who want to grow their business online.
Freelancers: Independent professionals aiming to enhance their service offerings.
Students: Individuals exploring digital marketing as a potential career path.
Marketing Professionals: Experienced individuals seeking to refine their skills with advanced metrics.
Nonprofit Organizations: Teams wanting to leverage digital strategies to boost their outreach.
Startup Teams: Founders and team members managing in-house marketing efforts.

What you'll learn

Explore related topics

Course content

Fundamental3 lectures • 47min

Digital Marketing Audits2 lectures • 31min

Quiz0

Bonus Lecture1 lecture • 6min

Requirements

Description

Who this course is for: