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Digital Marketing Mastery for Real Estate Agents
Rating: 4.4 out of 5(26 ratings)
174 students

Digital Marketing Mastery for Real Estate Agents

Learn how to leverage online marketing to get more leads for your real estate business.
Created byMike Wood
Last updated 3/2023
English

What you'll learn

  • Understand the importance of digital marketing and how to use it to gain more real estate leads.
  • Learn how to brand yourself online through social media, Google Business profiles, and real estate review websites.
  • Understand the importance of having a website and how to use it to attract potential clients.
  • Learn the various forms of content marketing and how to apply them, including blogging, using eBooks, videos, infographics, and more.
  • How to use email marketing to get more clients into your sales funnel, including welcome emails and clickfunnels.
  • Master using social media as a form of online marketing, including best practices for platforms such as Facebook, Instagram, and LikedIn.

Course content

9 sections • 36 lectures • 5h 21m total length

  • Introduction2:00
  • How to Use This Course3:01

Requirements

  • Regardless of your knowledge or experience with digital marketing, this course will help improve your skills so you can take full advantage of what online marketing has to offer.

Description

Tired of cold calls? Even more tired of knocking on doors or handing out flyers? Then you need to dive deep into the world of digital marketing.

In a 2022 survey, real estate agents reported receiving more than 60 percent of their real estate leads through social media. That's right, 60 percent. And this is only ONE FORM OF DIGITAL MARKETING.

In additional to social media marketing, this course will teach you:

  • The importance of using digital marketing as a real estate agent.

  • How to brand yourself online through social media and review websites.

  • Why you need to have a website (including how to choose a domain name, webhost, and creation of a website).

  • The basics of content marketing and how to use it to your advantage (including content writing, eBooks, how-to-guides, infographics, videos, and podcasting).

  • How to leverage public relations to increase your brand presence.

  • The ins and outs of email marketing and how to integrate it with social media to create high-converting sales funnels.

  • Social media marketing best practices including how to use Facebook, Instagram, LinkedIn, YouTube and TikTok to get more leads.

  • How to advertise through social media and Google Ads.

Find out how your colleagues are getting all these leads without cold calling. By implementing the principles taught in this course, you can increase your leads and revenue as a real estate agent.

Who this course is for:

  • Beginners with no prior knowledge of digital marketing.
  • Anyone with basic knowledge of digital marketing.
  • Advance users who want to maximize their digital marketing efforts.

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