Digital Marketing for Counsellors & Psychotherapists
What you'll learn
- Build a simple website
- Understand and use Google My Business
- Setup and run Google ads
- Create a Facebook page
- Run Facebook adverts
- Analyse your website visitors with Google Analytics
- Sell tickets with Eventbrite
Requirements
- No experience in digital marketing is required
- Some knowledge of marketing fundamentals is helpful, but not required
Description
Are you a therapist, counsellor or wellbeing practitioner? Do you want to learn the fundamentals of digital marketing so that you can get more clients?
Maybe you get all of your clients through referrals and think digital marketing won't work. That's true if you do it the old way. In this course, I'll show you how to systematically build up trust with a digital audience to bring them knocking on your door.
I'll take you step-by-step through the process of building a website, using Google My Business, setting up Google Ads, creating Facebook pages, running Facebook ads, promoting events with Eventbrite and more.
You'll watch my screen as I create a digital marketing campaign for Courthouse Street Therapy. This course isn't a dull academic lecture: you'll see exactly how and what I press so that you can do it for your practice.
I'll also take you inside the campaigns we've run at my practice, Leeds Anxiety Clinic, so that you can see the tricks and secrets that get us all of our clients.
Why wait? Click the "Buy Now" button to get started now.
We're sure you will love the course. But in case you don't, it comes with a 30-day money back guarantee. Try it at no risk to you.
Who this course is for:
- Therapists, counsellors and wellbeing practioners
- Anyone working in a related profession
- Those looking to get new clients from digital marketing
- This course is focused on marketing and not ecommerce
Instructor
Chris Worfolk is a psychologist and software consultant. He is the author of nine books and has taught over 50,000 students on Udemy. He specialises in software, career coaching, mental health and resilience.
Chris is the founder of the mental health charity Anxiety Leeds and co-founder of the Leeds Anxiety Clinic. He is the author of Do More, Worry Less: Small Steps To Reduce Your Anxiety. He has a degree in psychology from Leeds Beckett University.
Previously, he has spent over ten years working in the IT industry helping companies including Sky, Asda, Capita and the NHS improve the digital products. He is the author of numerous books including How to Exit VIM and the IT Contracting Master Class. He has a degree in computing from the University of Leeds.
In his spare time, he is an ironman triathlete, ultramarathon runner, competitive public speaker. He lives in Leeds with his wife and daughter.