
Learn proven digital marketing tactics and frameworks to boost revenue for your business or clients, with two sections on strategy and implementation, plus step-by-step tactics, tools, templates, and live Q&A.
Discover the eight marketing psychology reasons people buy, linking limbic system emotions and neocortex rationality to messaging across ads, emails, and social channels for small business marketing.
Explore the digital marketing funnel and tailor messaging for cold, warm, and hot audiences across Instagram, Google, and website, grounded in marketing psychology.
Apply Pareto principle to marketing by identifying the top 20% of customers and strategies that drive 80% of revenue and lifetime value, then focus on high-value targets to boost growth.
Define your USP through positioning that highlights what you solve for your target audience, how you’re different, and why customers should choose you.
Master SWOT analysis to map your strengths, weaknesses, opportunities, and threats, then craft a clear positioning and two USP statements using AI-driven competitive analysis for differentiated marketing.
Learn the foundations of Local SEO by using keywords across Google Maps, Google, and social platforms to attract customers and grow profitable, low-cost traffic.
Perform free keyword research for your Cincinnati wedding videographer business using keywordtool.io and google suggest, organize terms in a master spreadsheet, and optimize social profiles and website.
Finish a keyword list by obtaining search volume for remaining terms and discovering new keywords with SEMrush, keywordtool.io, and KeySearch; prioritize by volume and relevance.
Organize and select your top keywords by search volume, remove duplicates, and weave them naturally into your Google, Facebook, and Instagram profiles to boost small business visibility.
Discover how a free Google business profile boosts local visibility and sales with thousands of monthly views and 81% of local buyers using it to find and buy.
Optimize your Google Business Profile by refining the six key sections—name, photos and videos, reviews, description, service areas, and products and services—to boost visibility and local search rankings.
Learn how to create and claim a Google business profile, sign in, set your business name and category, request access if needed, and publish with details to optimize your listing.
Learn proven strategies to optimize your Google business profile for SEO, as part of the proven digital marketing for small business blueprint.
Learn a simple image seo hack to boost Google image and business profile visibility by optimizing image metadata, file name, title, caption, keywords, and location for Malibu, California.
Learn how to ethically boost your Google business and Facebook reviews using verbal, email, and SMS templates; implement a review campaign to reach 50–100 reviews without paying or bribing customers.
Discover Instagram marketing for small and local businesses, focusing on profile optimization, content strategy, and SEO to attract, vet, and convert customers.
Learn how to optimize your Instagram profile for SEO and conversions by crafting a keyword-driven name, bio, and profile details, and using a clear CTA and scheduling link.
Craft engaging Instagram captions that accompany compelling content, use local keywords for searchability, and include clear calls to action, guided by a long prompt to optimize posts.
Explore AEO, GEO, and LLM SEO to rank your business for city and service searches, and learn why Reddit with Q&A and subreddits complements Google, AI tools, and traffic.
Learn an ethical Reddit posting strategy to rank on Reddit, Google, and AI tools by using a city subreddit and a posting template with a trusted customer's authentic reply.
Learn how a three-page website with a homepage, product or service page, and contact page drives conversions and SEO by applying keyword optimization and consumer psychology for better Google rankings.
Apply a product-focused homepage blueprint to maximize conversions with a top utility bar, hero section, top-selling products, social proof, FAQs, and SEO-friendly structure.
Discover how to find low competition keywords using MozBar. Prioritize terms by domain and page authority and include keywords on your site to rank on Google.
Optimize title tags across all four pages by using the same four keywords, keeping titles relevant to content and aligning URLs and meta descriptions to boost ranking.
Learn to optimize meta descriptions for SEO by weaving main keywords into page descriptions within 50–300 characters, alongside title tags and URLs, using practical templates and examples.
Discover how to locate local influencers to promote your business and leverage them to boost your small business marketing.
Does this sound like you?
You own a business, or you offer marketing services for small and mid-sized businesses.
You’ve tried different marketing strategies in the past with frustrating results.
And you’re looking for simple, extremely effective digital marketing strategies that immediately give you a noticeable increase in sales (even if your marketing budget is $0).
If so, you’re in the right place.
Hi, I’m Sumner, and over the last 10 years, I’ve spent thousands of hours and hundreds of thousands of dollars marketing my own businesses, which has led to millions of dollars in sales.
This has allowed me to help hundreds of businesses grow by focusing on what actually works - and cutting what doesn’t.
And one thing has become clear:
Most businesses are not struggling because they are lazy, not smart enough, or not spending enough money.
You’re struggling because you don’t have a clear, proven digital marketing plan.
Maybe you listened to a few marketing podcasts and videos.
Posted some social media content.
Ran a few ads.
Redesigned your website.
Hired and fired a marketing “expert” who didn’t really help you get any noticeable results.
You’re spending all this time and money, but you’re not even sure if it’s really working.
And that’s exactly what this course is here to fix.
To give small & medium size business owners (and marketers) a proven step-by-step process to consistently increase their revenue every single week, even if their marketing budget is $0.
Let me introduce you to the Digital Marketing for Business Blueprint.
In this program, you'll learn how digital marketing actually works; what it is, and the underlying psychology, strategies, and fundamentals that drive people to buy.
Then, I’ll show you how to implement these strategies with digital marketing that actually works, including proven:
SEO
AEO & GEO
Google ads
Affiliate marketing
Email marketing
Facebook & Instagram content marketing
Influencer marketing
Google Analytics
And more!
Essentially, this course serves as a weekly guide.
Just watch the videos, implement what you learn, and watch your business revenue grow every week, just like I’m your personal mentor.
By the end, you will become a marketing master - able to effortlessly & consistently increase sales for your own business and your marketing clients.
So, whether you’re brand-new to digital marketing or have 20 years of experience, you will learn at least one thing that will radically transform your ability to increase sales forever.
Now, while other courses teach general, outdated marketing strategies for e-commerce websites, big brands, and social media influencers
This course is hand-tailored for small and mid-sized businesses to achieve the highest ROI possible, as quickly and easily as possible, even if your marketing budget is $0 to start
But don’t take my word for it!
Read some of these reviews for yourself to see how students have already used these strategies to increase sales and gain clarity and confidence in marketing.
"This is the second course I have taken from Sumner. He gives a lot of actionable insights that you can apply to your FBA business. I started applying the techniques from his PPC course on 2/14/2020, and as a result, our ACOS dropped to under 25%. Our TACOS is around 4.5%, and our ROAS is 23.75:1 — for every $5 spent on ads, we generate over $118 in sales. You can only imagine what this does for BSR and getting your listing to the first page. Our sales are up 40%! Sumner, I just want to thank you for taking the time to share the insights you’ve learned." - Rebecca Y.
"Applied all the valuable learnings and improved sales by 40%+ in a week. Just by launching campaigns using the recommended structure, I was able to increase product visibility and gain significant reach. Great course!" - Mandar M.
"By using the method in this course, I was able to reduce marketing costs and increase sales within one week." - Moitaba N.
"I haven't completed this course yet, but the information already surpasses two courses I took that totaled $4,500. I really struggled to understand the purpose of advertising, how they work, how many types there are, and many other questions that were never answered in the other courses. I felt discouraged because this is critical for growing a business and generating sales. I’m so glad I FINALLY understand. Thank you!" - Erin
"This course is INCREDIBLE value for the money — truly incredible. It is thorough and will take you from 0 to 100% on everything you need to get started. The instructor is knowledgeable and very generous in sharing the information and resources he’s gained through experience. He provides crucial tips, tricks, and valuable insights throughout.
I couldn’t have asked for more from this course. It has given me the confidence to take the first step. The tools introduced have opened my eyes to the vast opportunities in e-commerce today. World-class course." - Mohamed H.
"I have enjoyed learning about PPC advertising in this course. I must say I’m one of those who paid $6,000 for a program - and even more beyond that. The way you explain concepts is just as comprehensive, but more concise. You’ve clarified topics that many people struggle with. Keep up the good work, Sumner. I give this 10/10." - Liziwe T S.
BONUS
By joining today, you’ll also get access to 36 tools & templates designed to speed up your success even faster, including:
Proven website & landing page templates
Google Ad, Instagram caption, and email writers
Google keyword bid optimizer
Affiliate tracker
Facebook & Instagram page optimization checklists
Influencer outreach template & CRM
Google Analytics cheat sheet
And more.
30 Day Money-Back Guarantee
I am so confident this program will transform your marketing that if you don’t see a significant increase in sales within 30 days, Udemy will refund your entire purchase amount.
So if you’re ready to stop wasting your hard-earned time and money on marketing that will never work.
And start seeing real, predictable results fast.
ENROLL NOW.