Digital Marketing Professional Training Program

Name: Digital Marketing Professional Training Program
Rating: 4.7 (220 reviews)

Master 13 Essential Digital Marketing Skills and Land Your Dream Job

Created byInnocent Akpareva

Last updated 8/2024

English

What you'll learn

Day1 - Digital Marketing Strategy
Day2 - Digital Marketing Funnel and Customer Research
Day3 - Content Marketing
Day4 - Introduction to Social Media Management and Social Media Strategy
Day5 - Social Media Content Calendar Collaboration and Project Management Practical
Day6 - Social Media Management Tools - Social Media Channels and Hootsuite Practical Training
Day7 - Social Media Management Tools - Introduction to Buffer
Day8 - Introduction to Graphic Design Principles - Introduction to Canva
Day9 - Graphic Design Practical - Introduction to Photoshop (Basic Social Media Designs)
Day10 - Design with Photoshop
Day11 - Typography and Colour Theory Graphic Design Practical - Photoshop (Design a quote and summer bootcamp flyer)
Day12 - Introduction to Video Editing with Camtasia
Day13 - Video Editing with Camtasia - Editing a Fitness Video
Day14 - Video Editing with Filmora - Editing an Ad for a Social Media Manager
Day15 - Copywriting and AI for Copywriters
Day16 - Introduction to Web Design
Day17 - Website Design Process-PADIM
Day18 - UI/UX Design
Day19 - Get verified on Google, Free Google Website, and Live Domain Name Purchase
Day20 - Website Design with WordPress and website security measure.
Day21 - Introduction to WordPress Website Design: Page Layout and Header Section with Elementor
Day22 - Final Session on Introduction to WordPress Website Design
Day23 - Email Marketing
Day24 - Email Marketing and CRM
Day25 - Search Engine Optimization
Day26 - SEO and AI
Day27 - Media Buying Part1
Day 28 - Media Buying Part2
Day29 - Instagram Automation
Day30 - WordPress Website Security Best Practices

Course content

32 sections • 37 lectures • 36h 32m total length

Introduction1:58
Master 13 digital marketing skills in 30 days, from funnel design to email, social, content, SEO, Google Analytics, Google AdWords, and artificial intelligence, boosting leads and revenue for all levels.

Digital Marketing Strategy Part126:41
Digital marketing is the use of online platforms to connect with and interact with consumers.
A digital marketing strategy is a blueprint for how a company will use digital marketing to accomplish its objectives.

Reach, engagement, and measurability are some of the main advantages of digital marketing.

Companies must identify their target market, set goals, pick the appropriate channels, produce high-quality content, and track their progress in order to develop a successful digital marketing plan.
Digital Marketing Strategy Part237:38
Please download the template used in the video via the attachment section.

Digital Marketing Funnel and Customer Research Part131:51
A digital marketing funnel serves as a valuable tool for recognizing the different stages that your target buyer persona experiences prior to making a purchase.

Gaining a deep understanding of your customers' journey empowers you to develop a robust digital marketing strategy tailored to your business.

In this lesson, you will delve into the intricacies of the digital marketing funnel and acquire the necessary knowledge to conduct effective customer research for your business.
Digital Marketing Funnel and Customer Research Part21:12:39
Explore how to use Google Trends, Google Keyword Planner, Answer the Public, and word tracker to uncover customer search intent and inform a data-driven content plan.

Content Marketing Part11:37:33
Master content marketing fundamentals, from buyer personas and strategy to creation, curation, SEO, and promotion. Build a long-term content plan with storytelling, visuals, and clear calls to action.
Content Marketing Part219:39
Explore keyword research and analytics for content marketing with Answer the Public, Ubersuggest, and Google Keyword Planner, to identify catering services near me keywords and measure performance via Google Analytics.

Requirements

No digital marketing experience is needed, you'll learn everything you need to know

Description

The digital marketing training program is an intensive course designed to equip participants with the skills and knowledge necessary to succeed in the digital marketing industry. The program covers a wide range of topics, including SEO, content marketing, copy writing, social media marketing, email marketing, media buying, analytics, artificial intelligence, HubSpot CRM, Instagram Automation, website design, UX design, graphic design, video editing, and more.

What you stand to benefit from the DMP training program

Expert-led Live Classes: The training program is led by digital marketing industry experts with years of experience. Participants will be able to interact with experts, ask questions, and receive immediate feedback during live classes.
Practical Experience: The program is designed to provide you with hands-on digital marketing experience. Participants will work on real-world projects while learning about digital marketing tools and techniques.
Latest Industry Trends: The digital marketing training program covers the most recent industry trends, such as artificial intelligence (AI), automation, and best practices. To stay ahead of the competition, participants will learn how to apply these trends in real-world scenarios.
Instant Feedback: The program provides participants with real-time feedback, allowing them to improve their skills and knowledge.
Certifications: Upon completion of our program, participants will receive industry-recognized certifications, which can significantly boost an individual’s job market credibility.

Who this course is for:

Beginners, Intermediate and Advanced Digital Marketers
Entrepreneurs and business owners who want to promote their products and services online
Content creators
B2B consultants
Ecommerce website managers
Sales and marketing managers
Digital marketing strategist

Digital Marketing Professional Training Program

What you'll learn

Explore related topics

Course content

Introduction1 lecture • 2min

Day1 - Digital Marketing Strategy2 lectures • 1hr 4min

Day2 - Digital Marketing Funnel and Customer Research2 lectures • 1hr 45min

Day3 - Content Marketing2 lectures • 1hr 57min

Day4 - Introduction to Social Media Management and Social Media Strategy1 lecture • 1hr 21min

Day5 - Social Media Content Calendar Collaboration and Project Management Practi1 lecture • 2hr 24min

Day6 - Social Media Management Tools - Social Media Channels and Hootsuite Pract1 lecture • 1hr 52min

Day7 - Social Media Management Tools - Introduction to Buffer1 lecture • 38min

Day8 - Introduction to Graphic Design Principles - Introduction to Canva2 lectures • 1hr 29min

Day9 - Graphic Design Practical - Introduction to Photoshop (Basic Social Media1 lecture • 48min

Requirements

Description

Who this course is for: