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Digital Marketing BootCamp for Printers
Rating: 4.6 out of 5(13 ratings)
721 students

Digital Marketing BootCamp for Printers

Boost Your Print Business with Cutting-Edge Digital Marketing Strategies
Created byDesignNBuy Inc
Last updated 4/2023
English

What you'll learn

  • A brief introduction to marketing and its fundamentals
  • Developing a strategy and analyzing the results
  • Establishing budgets for advertising and media
  • Making use of the knowledge you have gained to achieve your goals

Course content

3 sections10 lectures1h 57m total length
  • Why Digital Marketing Matters8:05

    Digital marketing matters because you have five seconds to capture visitors on your web to print store, be found by the right people, and use data to optimize shopping experience.

  • Organic Search/SEO6:11

    Explore organic search and seo, learning to use buyer-focused keywords across search engines to optimize your storefront and be found by the right customers for banners and business cards.

  • Paid Search/AdWords7:08
  • Social Media3:46

    Discover how social media targets prospects, partners, influencers, and media to build brand memory through ten interactions, boosting awareness and nurturing repeat business for printers.

  • Video3:22

    Explore video marketing as a powerful channel for your audience—prospects, customers, partners, influencers, and media—by creating clips, testimonials, and tutorials you can produce in-house and repurpose across platforms.

Requirements

  • There is no need for prior experience. You will gain a deep understanding of SEO, content marketing, and social media marketing for your print business during this digital marketing boot camp.

Description

This BootCamp is the perfect opportunity for Print Businesses to learn the latest and most effective Digital Marketing strategies. The BootCamp is designed to help businesses maximize their online presence and drive more print orders. Attendees will learn how to optimize their website, increase visibility, and develop effective campaigns. They will also learn strategies for tracking customer data and analyzing results.  In order to conduct this BootCamp, we teamed up with a marketing mogul: Joanne Gore. She is a digital marketing expert with 30+ years of experience working in the printing industry.

Learning digital marketing is like learning the alphabet of a new language; once you understand the individual letters, you can start to construct words, sentences, and paragraphs that convey complex ideas and messages. The purpose of this course is to teach entrepreneurs and small business owners the fundamentals of digital marketing. This includes SEO, content marketing, pay-per-click advertising, and social media marketing. The course also covers best practices for setting up and managing an effective online print business. The course equips learners with the skills and knowledge they need to succeed in online businesses. 

Learning participants will gain a better understanding of effective marketing, reaching their target audience, and growing their businesses in an ever-changing digital environment.

Who this course is for:

  • Print businesses seeking to move into the digital age should attend this program