The Ultimate Digital Marketing and Ecommerce Masterclass
What you'll learn
- Gain a deeper understanding of what digital marketing and ecommerce are
- Learn the basics of starting an ecommerce or digital business
- Learn how to build a successful marketing plan
- Learn and understand the 4 pillars of Search Engine Optimisation (SEO)
- Learn how to build an efficient digital and ecommerce team
- Learn how to build an omni-channel media plan
- Learn about paid media, owned media and earned media
Requirements
- No prior skills or special tools are needed to take this masterclass. We'll cover everything from the basics to advanced strategies that you can use. You just need an open mind and a desire to learn.
Description
Hi there,
My name is Dominic and I’ve been working with Digital marketing and ecommerce for the last 10 years.
The following masterclass is based on the experience I’ve gathered during these years of managing multi-million projects for global large, medium and small sized businesses.
The strategies that you will learn about next are based on things I tested and improved along the way. They can be applied to any industry, product, service or brand, as they cover the overall principles of ecommerce and digital marketing.
Here are a few things you should know:
Firstly, this masterclass has a difficulty of medium to advanced and suits someone that wants to get to the next stage.
Secondly, This course took over 5 months to put together, but I’ve built it so it should take you only between 1-4 hours to complete. During this time, we’ll be covering everything from the basics of what ecommerce and digital marketing is, to advanced strategies that you can use to build successful and comprehensive media plans.
Thirdly, we are all different and can absorb information differently too. You don’t need to hurry going through the whole course as quickly as possible. Do it at your own pace, take regular breaks when you need them and spend time reflecting on each section once you complete it.
Lastly, the digital and ecommerce fields are always changing, so my hope for you at the end of this masterclass isn’t for you to know it all. But for you to have the basics of ecommerce and digital marketing so you know where to start from with your own projects, and get the best type of results.
To note:
This is "The Ultimate" version of the course that gives you access to the 11 video lectures, quizzes, and the downloadable course in PDF (find it in the first section under the resources).
There is also a "Pro" and "New" version of the course. Pro gives you access to the video lectures and the downloadable course in PDF, while "New" gives you access to the same video lectures without the PDF - I've introduced this last version to make learning accessible for everyone at a very low price.
Who this course is for:
- This course/masterclass has a difficulty of medium to advanced and suits someone that wants to learn Digital Marketing and/or Ecommerce.
- This course took over 5 months to put together, but I’ve built it so it should take you only between 1-4 hours to complete. During this time, we’ll be covering everything from the basics of what ecommerce and digital marketing is, to advanced strategies that you can use to build successful and comprehensive media plans.
- We are all different and can absorb information differently too. You don’t need to hurry going through the whole course as quickly as possible. Do it at your own pace, take regular breaks when you need them and spend time reflecting on each section once you complete it.
Instructor
![Dominic Amariei](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 5.0 Instructor Rating
- 3 Reviews
- 14 Students
- 3 Courses
I have over 10 years of experience in Marketing, Ecommerce and Digital Marketing.
I have worked with global large, medium and small companies like Kingspan, J2 Global and Netgear with both a B2C and a B2B model.
Over the years, I managed multi-million projects, built successful teams and helped companies to grow by over 300%.
I also started and managed my own digital marketing agency and led key metric improvements (e.g. like conversion rates and cost per acquisition, ROAS) to over 700%.
I'm a strong believer that what defines us are our values, so, just as important as the skill set, are the very strong set of values that I bring: Open and Truthful Communication, Trust, Empathy and Results Focused are some of them.